LCA SWS Report \1

The Leeds College of Art Student Written Submission is a report as part of the Quality Assurance Agency’s ongoing quality assurance reports. The information for this particular report is devised by students, and is then presented back to the QAA.

Design and produce this printed publication on behalf of LCA, to be submitted to the QAA.

LCA senior staff and QAA representatives.

The tone must be informative, and factual, though light-hearted, and reflective of the student feedback.

The publication must showcase the nature of LCA as an outstanding art & design institution.

LCA is compiling all the information with help from student feedback sessions. The QAA is due to visit in February; the report produced is to be submitted, then a number of copies are required for the upcoming visit.

The report will also be passed around online.

A few copies of the printed publication that utilises a range of print techniques and processes.

A hard cover with folding inside flaps, and the inner editorial spreads.

The publication adapted and made available for a screen/digital context.

Brief Audience Context Resolution

LCA SWS Report \2

Outer cover is oversized and hard, to encase the report.

- 300gsm gun-metal cardstock.- w 560mm x h 300mm- Inner flaps at 10mm + 550mm- 5mm central spine

- White ink silk-screened- Platinum-gold glue and heat press foil- Hand sewn saddle stitch

Inner;- 130gsm white matt stock, coated- w 360mm x h 260mm

Inner wrap;- 130gsm translucent paper, uncoated

- Digital ink-jet print, duplex

Cover;- White ink litho print, inner flaps and front- Foil block cover

Inner;- CMYK digital (HP Indigo) print on coated white GFSmith

- Cover and spreads held by one central staple- Both devlivered, to then be hand bound over the staple

Cover Inner Professional Print

LCA SWS Report \3

All content collected from student feedback sessions and compiled by LCA staff.

Split into five key sections, each with a double-page title spread, in a strict 8 column, 9pt baseline grid.

Staggered positioning of content refelctive of the visual type-based cover.

Body; - Avenir LT Std, 8/9pt

The report had to also be delivered on screen, for web/email distribution.

The screen version would of course lack the physicality and processes of the print publication, so had to replicate it as much as possible, in terms of readability, colouring, page-turning, layout and fold conventions.

Editorial Screen delivery