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LINDSEY BLAKELY
500 Melrose Street, Apt. D, Jonesboro, AR, 72401
501-909-3755 [email protected]
EXPERIENCE
Leadership Center, Arkansas State University | Jonesboro, ARMarketing Director, Student Activities Board | May 2013 - May 2014• Developed and implemented marketing strategy which improved online
presence by increasing social media traffic by over 50%• Provided overall direction for marketing initiatives, managed all social media
accounts and interaction with audience, collaborated and advised other directors about marketing techniques, educated other Leadership Center departments about marketing techniques, strategy and tools
• Designed ads, fliers and posters prior to events, worked with other graphic designers to collaborate on marketing material, photographed and captured video of events, edited footage and photography for future use
Graphic Designer | Summer, 2013
• Collaborated with various Leadership Center departments to design material for upcoming events, special projects and promotions
• Advised faculty about formatting, publication, usage and troubleshooting• Led special project to create the Department of Campus Recreation logo; final
project included a centralized logo with several individual logos for each branch of department
• Provided design support after summer tenure was completed, creating posters, fliers and handouts when graphic designers were unavailable
The Herald, Arkansas State University | Jonesboro, AREditor-In-Chief | Fall 2012, Spring 2013
• Redesigned entire publication, including front page, page templates and name plate, to convey a more modern appearance for both print and online audiences
• Headed the creation of two special editions, including special layout, photo sessions and feature stories. Both issues were commended by nationally acclaimed designers and one was featured on the university’s homepage;
• Led a staff of 30, including six section editors, to produce twice-weekly publication with a circulation of 5,000, while strategizing to attract and maintain core readership
• Served as lead paginator, designing front and jump news page twice-weekly; oversaw the direction of newspaper’s design, including use of typography, photographs and infographs; educated new editors about design principles and practices, provided support to section editors during design processes
• Supervised the editorial staff and made final decisions for content, design, deadlines and performance; conducted weekly meetings and twice-weekly production of newspaper while approving and copy editing content
• Other positions with The Herald included News Editor, Photo Editor, Staff Writer, Photographer and Graphic Designer
Paragould Daily Press | Paragould, ARGeneral News Reporter | Summer 2013Sports Reporter | Summer 2012• Covered local meetings, events, politics, business development, sports,
agriculture and general or breaking news, to create original written and photographic content for daily publication
• Created the annual Farm Family special section which includes several stories, hundreds of photographs, and several advertisements
• Assisted Editor-in-Chief in story creation, copy-editing, research and story development
SKILLSAdobe Photoshop
Adobe InDesign | Adobe Illustrator | Adobe Acrobat
Some HTML | Some CSS Flash | Microsoft Office
Suite | Hootsuite | Google Analytics | SEO | Social
Media Management
EDUCATIONArkansas State University
Bachelor of ScienceJournalismMay, 2014
CAMPUSRECREATION
CAMPUSRECREATION
CLUB SPORTS
CAMPUSRECREATION
WELLNESS PROGRAMS
CAMPUSRECREATION
RED WOLF CENTER
CAMPUSRECREATION
INTRAMURAL SPORTS
Dept. of Campus Recreation logo, Arkansas State University
A W A R D S
Editor of the Year, 2nd place, 2013Front Page Layout, 1st place, 2013
Breaking News Coverage, 3rd place, 2013Art/Illustration, 3rd place, 2013
Meeting & Speech Coverage, HM, 2013Personality Profile, HM, 2013
Reporter of the Year, 3rd place, 2012Art/Illustration, 1st place, 2012
Front Page Layout, 2nd place, 2012News Writing, 2nd place, 2012
News Photo, 3rd place, 2012Headline Writing, 3rd place, 2012Photo Illustration, 1st place, 2011Photo Illustration, 2nd place, 2011
Feature Writing, 3rd place, 2011
Arkansas College Media Association
Southeast Journalism ConferenceOn-site Feature Writing, 2nd place, 2011On-Site Feature Writing, 2nd place, 2012
Bonnie ThrasherAdviser, The Herald
Arkansas State UniversityP.O. Box 1930
State University, AR, 72467(870) 972-2979
Natalie EskewAssistant Dean:
New Student Registration & Student Activities BoardArkansas State University
P.O. Box 1980State University, AR, 72467
(870) 972-2055
Harry PorterGeneral Manager, Paragould Daily Press
1401 W. Hunt Street Paragould, AR, 72450
(870) 239-8562
Steve GillespieEditor-In-Chief, Paragould Daily Press
1401 W. Hunt StreetParagould, AR, 72450
(870) 239-8562
R E F E R E N C E S