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    Law and Economics of

    Insurance

    Dr. Bharathi Kamath

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    Economics

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    Introduction

    What is economics?

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    The Economic Way of Thinking

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    The Economic Problem

    Economicsis the study of how best to allocatescarce resources among competing uses.

    Scarcityis the lack of enough resources to satisfy

    all desired uses of those resources.

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    At all levels

    Micro- Households/Firm

    Meso- Industry

    Macro- Economy

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    Three core issues must be resolved:

    WHATto produce with our limited resources.

    HOWto produce the goods and services weselect.

    FOR WHOMgoods and services are produced;that is, who should get them.

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    Role of economics in economic

    activity

    Insurance as an important part of economic activity

    Mobilization of savings

    Investment

    Economic growth and development

    Increase in productivity

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    Risks and uncertainty

    Future is uncertain and involves several risks

    Risk is actuarial probability that can be calculated

    in advance

    whereas uncertainty is accidental and thereforecannot be calculated on the grounds of historical

    facts or empirical conclusions

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    Types of risks

    Dynamic Demand and supply

    Changes in consumer preferences

    Technological changes Innovation

    Regulations

    Market speculation

    Competitors suppliers

    Pure/static Loss arising of static risk- quantifiable and measurable

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    Balancing the needs of the insured and the insurer

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    Law of diminishing marginal utility

    Law of equi-marginal utility

    Marginal utility of money and insurance

    Present sacrifice of money income (present loss of

    utility/certain loss)

    future loss of income due to occurrence of an event(expected loss of utility/expected loss)

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    Benefits of Insurance activity

    Ensures efficiency and productivity in economicstructure(insured has to concentrate on speculativerisks only)

    The need for liquid assets and contingency reserve

    decreases

    Capital resources can be mobilized to more productiveuse

    Reduction in the cost of handling risk benefits the

    society as a whole Channelizing the investment in the economy by the

    insurers

    Social security and welfare

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    Definitions

    Wealth- Adam smith

    Welfare- Marshall

    Scarcity- Robbins

    Growth - Samuelson

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    Significance

    Consumption

    Production

    Exchange

    Distribution

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    Assumptions for economic laws

    Rationality

    Ceteris paribus

    Optimization

    Consumer

    Producer

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    Branches of Economics

    Micro economics

    Macro Economics

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    Concept of Equilibrium

    Static and dynamic

    Stable and unstable

    Short and long run

    Partial and general

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    The Mechanism of Choice

    An economy is largely defined by how it answers

    the WHAT, HOW and FOR WHOM questions

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    The Invisible Hand of a Market

    Economy

    The market mechanismis the use of marketprices and sales to signal desired outputs (or

    resource allocations).

    The market decides the mix of output in aneconomy.

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    The Invisible Hand of a Market

    Economy

    Laissez faireis the doctrine ofleave it alone ofnonintervention by government in the market

    mechanism.

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    Government Intervention and

    Command Economies

    Karl Marx argued that the government not only had

    to intervene but had to own all the means of

    production.

    Markets permit capitalists to enrich themselveswhile the proletariat toil long hours for subsistence

    wages

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    Government Intervention and

    Command Economies

    John Maynard Keynes offered a less drastic

    solution

    In Keynes view, government should play an active

    but not an all-inclusive role in managing theeconomy

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    Mixed economy

    A mixed economyis one that uses both marketsignals and government directives to allocate

    goods and resources.

    Most economies use a combination of marketsignals and government directives to select

    economic outcomes

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    Economic Systems

    Planned

    Market

    Mixed

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    Concepts of Demand and Supply

    Need , willingness, ability to buy and Demand

    Stock and Supply

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    Supply and Demand

    Supplyis the ability and willingness to sell(produce) specific quantities of a good at

    alternative prices in a given time period, ceteris

    paribus.

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    Supply and Demand

    Demandis the ability and willingness to buyspecific quantities of a good at alternative prices in

    a given time period, ceteris paribus.

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    Determinants of Supply

    Price

    Cost of Production

    Techniques of production

    Taxation

    Natural factors

    Price of related products

    Price of Factors of Production

    Expectations about future price

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    Generalized Supply FunctionVariable Relation to Qs Sign of Slope Parameter

    P

    Pe

    F

    PI

    Pr

    Direct

    Direct

    Direct

    Inverse

    Inverse

    Inverse for substitutes

    k = Qs/ P is positive

    l = Qs

    / PI

    is negative

    m = Qs/ Pr is negative

    m = Qs/ Pr is positive

    r = Qs/ Pe is negative

    s = Qs/ F is positive

    Direct for complements

    n = Qs/ T is positiveT

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    Law of Supply

    Law of Supply

    Supply Schedule and Curve

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    Generalized Demand

    Function

    Inverse for complements

    Variable Relation to Qd Sign of Slope Parameter

    P

    Pe

    N

    M

    PR

    Inverse

    Direct

    Direct

    Direct

    Direct for normal goods

    Inverse for inferior goods

    Direct for substitutes

    b = Qd/ P is negative

    c = Qd/ M is positive

    c = Qd/ M is negative

    d = Qd/ PR is positive

    d = Qd/ PR is negative

    f = Qd/ Pe is positive

    g = Qd/ N is positive

    e = Qd/ is positive

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    Types of demand

    Price

    Income

    Cross

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    Law of demand

    Demand schedule and curve

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    Equilibrium of demand and supply

    Shifts in demand and supply curves

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    Price Elasticity

    The response of consumers to a change in price is

    measured by the price elasticity of demand.

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    Price Elasticity

    The price elasticity of demand (E) is alwaysnegative because quantity demanded decreases

    when prices increase.

    The absolute value of the price elasticity of

    demand will always be greater than zero.

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    Elastic vs. Inelastic Demand

    IfEis larger than 1, demand is elastic. Consumer response is large relative to the change in

    price.

    IfEis less than 1, demand is called inelastic. Consumers arent very responsive to price changes.

    IfEequals 1, demand is unitary elastic.

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    Extremes of Elasticity

    A horizontal demand curve means that demand is

    perfectly elastic.

    Any price increase would cause demand to fall to zero.

    A vertical demand curve means that demand iscompletely inelastic.

    Quantity demanded will not change regardless of the

    price change.

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    Elasticity of Supply

    Meaning

    Types

    Relatively elastic

    Relatively inelastic Perfectly elastic

    Perfectly inelastic

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    Factors affecting elasticity

    Cost of factors of production

    Availability of factors of production

    Time period

    Technological advances

    Government regulations

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    Laws of Production

    Law of diminishing Marginal returns

    Law of returns to scale

    Economies of scale

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    Concept of Revenue

    Meaning

    Total revenue

    Average revenue

    Marginal revenue

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    Market Structure

    Equilibrium of firm

    Equating MC and MR

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    Types of Market Structures

    Perfect market-characteristics

    Large number of buyers and sellers

    Homogenous products

    Free entry and exit Perfect knowledge

    Mobility of factors of production

    No transportation costs

    No government interference

    AR and MR curve in a perfectly competitive market

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    Demand for a Competitive

    Price-Taker

    Demand curve is horizontal at price determined by

    intersection of market demand & supply

    Perfectly elastic

    Marginal revenue equals price Demand curve is also marginal revenue curve (D =

    MR)

    Can sell all they want at the market price

    Each additional unit of sales adds to total revenue an

    amount equal to price, i.e. MR=AR=P

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    Market Power

    Ability of a firm to raise price without losing all its

    sales

    Any firm that faces downward sloping demand has

    market power

    Gives firm ability to raise price above average cost

    & earn economic profit (if demand & cost

    conditions permit)

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    Monopoly

    Single firm

    Produces & sells a particular good or service for

    which there are no good substitutes

    New firms are prevented from entering market

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    Measurement of Market

    Power

    Degree of market power inversely related to

    price elasticity of demand

    The less elastic the firms demand, the greater its

    degree of market power The fewer close substitutes for a firms product, the

    smaller the elasticity of demand (in absolute value) &

    the greater the firms market power

    When demand is perfectly elastic (demand ishorizontal), the firm has no market power

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    Determinants of Market

    Power

    Entry of new firms into a market erodesmarket power of existing firms by increasingthe number of substitutes

    A firm can possess a high degree of marketpower only when strong barriers to entryexist Conditions that make it difficult for new firms to enter a

    market in which economic profits are being earned

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    Monopolistic Competition

    Large number of firms sell a differentiatedproduct Products are close (not perfect) substitutes

    Market is monopolistic Product differentiation creates a degree of market

    power

    Market is competitive Large number of firms, easy entry

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    Strategic Decisions

    Strategic behavior

    Actions taken by firms to plan for & react to competition

    from rival firms

    Game theory Useful guidelines on behavior for strategic situations

    involving interdependence

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    Market demand for insurance

    Price

    Government regulations

    Market structure

    Nature of product (type of insurance)

    Elasticity of demand for

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    Elasticity of demand for

    insurance

    Market demand is relatively inelastic than

    individual demand

    Availability of substitutes

    Price of the product(premium) Mandatory (inelastic demand)

    Income levels

    Product differentiation and brand loyalty Individuals demand inelastic when compared to

    business and industrial establishments

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    Income elasticity of insurance

    Level of economic activity and income levels

    Life insurance

    Personal lines of insurance

    Property insurance

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    Cross elasticity of insurance

    Level and intensity of competition

    Brand loyalty

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    Supply of Insurance

    Labour intensive industry

    Low level of fixed costs; high level of variable costs

    Break even point (TR=TC)

    Supply depends on the number of players

    Government regulations regarding pricing

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