latitude launch jeff clarke august 12 2008
DESCRIPTION
Presentation from Dell Inc's unveiling of the new generation of mobility products on August 12, 2008TRANSCRIPT
JEFF CLARKE
SENIOR VICE PRESIDENT AND GENERAL MANAGER DELL BUSINESS PRODUCT GROUP
THE NEW LATITUDE:
CUSTOMER INSPIRED
All Day Computing
Vault-like Security
Design & Durability
Simplify IT
1 million+ human hours of work in 6 countries
100s of ideas at IdeaStorm
3,200 prototype test units
1,000+ user tests
4,000+ customers involved
HOW THE LATITUDE CAME TO BE
INTRODUCING THE NEW LATITUDE
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NOW AVAILABLE IN COLOR
BUILT FOR THE CHALLENGE
Ruggedized laptop
Outdoor visible display
Meets MIL-810F standards for
dust, vibration and humidity
A LAPTOP THAT LASTS ALL DAY
(AND NIGHT)
19 hours of battery life
OUR LIGHTEST EVER:
2.2 LBS (.997 KG)
80% battery charge in one hour
LIGHTWEIGHT ADAPTER WITH
EXPRESS CHARGE
BACKLIT KEYBOARD
Wi-Fi® 802.11, Bluetooth® 2.1, UWB, Wi-Fi Catcher, GPS, WiMAX™ ready
Integrated webcam & microphone
ANYWHERE, ANYTIME
CONNECTIVITY
I WANT
SECURITY
LIKE A
VAULT
CONTROL VAULT
Exclusive identity protection
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Built-in smart card sensor
FIPS-enabled fingerprint reader
EMBEDDED SECURITY
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• 3x better protection with Solid State
Drives
• Free fall sensors
• StrikeZone™ buffer
IMPROVED DATA PROTECTION
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I WANT
DESIGN &
DURABILITY
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FULL METAL JACKET CHASSIS
Single frame magnesium alloy construction
Solid metal hinge bodies
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NEW STANDARD IN KEYBOARD
DESIGN
40+ new attributes, 2 years of development
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NEW DELL PRECISION
MOBILE WORKSTATIONS
• Lightest mobile workstation in the industry
• ISV-certified
• More RAM, processing cores, storage
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I WANT
TO SIMPLIFY IT
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Client migration saves 62%
Custom Factory Integration services
Image Direct pre-load
Full suite of ProSupport options
IT MANAGEMENT SERVICES
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Consistency across family
Years of peripheral stability
Hot-eject, one-button docking
DisplayPort technology
PERIPHERAL INNOVATION
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GREEN COMPUTING
From first carbon-neutral IT provider
Halogen-free components
Energy Smart
Energy Star and EPEAT standard
87% efficient adapter
Low voltage processors
99% recyclable packaging
Dell ControlPoint power management
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