kyt brand book_version 1
DESCRIPTION
The new key experienceTRANSCRIPT
KEYS YOU TRUST
There are a lot of keys out there
Each one has evolved over time
There’s a lack of choice (and taste) in
personalized keys
Is that a key to your first home, or your first place on your own? Maybe it’s the key to the lock on your bike, or the vintage coupe in your garage. It simultaneously protects and gives you access. It’s a direct lifeline to you, and it’s more than a copy.
KEYS YOU TRUST
At KYT a key is more than just a copy
It’s a small peek into your life and portrait
of who you are.
“I don’t know why I still have it...but
it’s like a memory of Cincy I don’t want to take of my keychain
just yet.”
“That’s the tip to my mace, and then it broke off. So, now it’s just my mace tip.”
“My Mississippi keychain has been with me since my freshman year.
I love this thing.”
KYT is about people and keys
Give the key the attention it deserves
KEYS YOU TRUST
MORE THAN A COPY