kristin barnes resume 2014 8.22.37 pm
TRANSCRIPT
bkkristin barnesA: Barcelona, Spain T: +34 654 45 92 87 E: [email protected]
EDUCATIONUNIVERSITY OF DAYTONBachelor of ScienceMajor: MarketingMinor: VCDDayton, OH May 2013
GRIFFITH UNIVERSITYStudy Abroad Gold Coast, Australia
Spring 2012
TEFL INTERNATIONALTEFL Certificate Barcelona, SpainSeptember 2014
LANGUAGESEnglish - Native
Spanish- Intermediate
SKILLSWordExcelOutlookPowerPointPhotoshop CS6InDesign CS6Illustrator CS6BbCVideo EditingSEO & SEMSocial Media
LEADERSHIPUD INVISIBLE CHILDREN President & Co-FounderFall 2009 - 2012
ALPHA PHIDirector of AdministrationSpring 2010 - 2013
DELTA SIGMA PIPledge HistorianFall 2010 - 2013
PROFESSIONAL EXPERIENCEPART-TIME BUSINESS TEACHER SHERIDAN TECHNICAL HIGH SCHOOLAugust 2014 - Present Hollywood, FL
• Create educational videos about the culture and history of Spain as supplemental material for the high school’s Spanish classes.
• Hold Blackboard Collaborate sessions to virtually meet with the classes.PART-TIME ENGLISH TEACHER SKD IDIOMASSeptember 2014 - Present Barcelona, Spain
• Teach private English lessons to children and adults focused on vocabulary, grammar and conversation skills.FREELANCE ACCOUNT MANAGEMENT DDB REMEDYSummer 2014 San Francisco, CA
• Developed and managed client budgets for various print, direct response and digital campaigns within the Johnson & Johnson team.
• Worked closely with the creative department to make adjustments to projects based on client feedback.
• Conducted extensive research on client brands such Lifescan, Animas and Acclarent, and designed company presentations for client meetings.ACCOUNT COORDINATOR NEWS AMERICA MARKETING, NEWSCORPJune 2013 - March 2014 San Francisco, CA
• Acted as a liaison between internal departments; establishing and maintaining personal relationships with clients as well as internal contacts helping to drive sales from 2M in 2013 to roughly 4M pacing in 2014.
• Created and organized client presentations inclusive of integrated marketing campaigns, marketing research and analytics, and at-home, in-store and online marketing solutions tai-lored to each client’s needs and objectives.
* Partial client list: Starbucks, P&G, Tree Top, Turtle Mountain, Litehouse, Idahoan Potatoes • Analyzed customer data through research reports that define a client’s seasonality, sales lift
trends, and category and competitive rankings by pulling IRI, Simmons and Spectra data. • Conducted and participated in sales calls, conferences, internal trainings and meetings, handle
production materials, and process all orders inclusive of artwork and contracts on a daily basis.
INTERNAL ACCOUNT REPRESENTATIVE INTERN QUEST DIAGNOSTICSSummer 2012 Irving, TX
• Targeted and secured profitable new business in line with the regional marketing strategy by effectively targeting prospective accounts, creating in-depth prospect profiles, building relationships, and securing business.
• Drove sales through pre-call planning, post-call analysis and consistent follow-up, thus increasing sales by $475,000 through 95 new accounts.
• Maintained a breadth of knowledge of all connectivity products (i.e. Care 360, e-orders, QLS)SOCIAL MEDIA COMMUNICATION INTERN KOHLER CATERINGNovember 2011 - May 2012 Dayton, OH
• Worked with an IT Specialist to redesign the company website and blog. • Maintained the company’s social media networks: Facebook, Pinterest and Wordpress, focusing
on fan engagement and general outreach. • Drafted, edited and published monthly newsletters for company engagement through
Constant Contact.
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bkkristin barnesA: Barcelona, Spain T: +34 654 45 92 87 E: [email protected]
EDUCATIONUNIVERSITY OF DAYTONBachelor of ScienceMajor: MarketingMinor: VCDDayton, OH May 2013
GRIFFITH UNIVERSITYStudy Abroad Gold Coast, Australia
Spring 2012
TEFL INTERNATIONALTEFL Certificate Barcelona, SpainSeptember 2014
LANGUAGESEnglish - Native
Spanish- Intermediate
SKILLSWordExcelOutlookPowerPointPhotoshop CS6InDesign CS6Illustrator CS6BbCVideo EditingSEO & SEMSocial Media
LEADERSHIPUD INVISIBLE CHILDREN President & Co-FounderFall 2009 - 2012
ALPHA PHIDirector of AdministrationSpring 2010 - 2013
DELTA SIGMA PIPledge HistorianFall 2010 - 2013
MARKETING EXPERIENCEDIGITAL MARKETING CONSULTANT ENVIRONMENTAL DOCTORSAugust 2012 - December 2012 Dayton, OH
• Developed a viable and effective digital marketing strategy for a local environmental health company, Environmental Doctors.
• Conducted an in-depth industry analysis of competitors throughout the region. • Created an innovative strategy involving search engine marketing, search engine optimization
and social media.MARKETING STRATEGY CONSULTANT CLEVELAND INDIANSJanuary 2012 - December 2012 Dayton, OH
• Completed a comprehensive marketing strategy plan for the Cleveland Indians within a unique and intensive nine credit hour Marketing Capstone Program.
• Conducted extensive secondary and primary market research and analysis of a survey instrument utilizing SPSS software, environmental scanning and SWOT analysis. DIGITAL MARKETING COMPETITION ROSETTAAugust 2012 - December 2012 Dayton, OH
• Developed a result driven marketing campaign for The Meth Project, focused on measurable results and competitive advantage.
• Created a rough cost estimate and timeline for strategy implementation.
INTERESTS & HOBBIES • Traveling • Photography • Design • Knitting • Ballroom Dancing • Horsebackriding
* Moving to Chicago, IL in March 2015
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RELEVANT COURSEWORK • Buyer Behavior and Market Analysis • Marketing Planning and Strategy • Sales Management • Principles of Selling • Internet and Electronic Marketing • Statistics • Design Processes II • Computer Illustration • Advertising