kr status in 2008.kr status in 2008 · national internet development agency of korea 7 •as of nov...

.kr status in 2008..krkr status in 2008status in 2008

November 4, 2008November 4, 2008November 4, 2008

2National Internet Development Agency of Korea

ContentsContents

Introduction to NIDAIntroduction to NIDAIntroduction to NIDA11

Status of .krStatus of .Status of .krkr22

Statistics on Internet &Domain Name UseStatistics on Internet &Statistics on Internet &Domain Name UseDomain Name Use33


Foundation date June 29, 1999 : Established KRNICJuly 30, 2004 : KRNIC became NIDA

(‘National Internet Development Agency of Korea’)

Location : Seoul, KoreaNumber of Employees : 87 EmployeesRole of NIDA :

establishes stable framework for managing the Internet address resourcespromotes international cooperation and comprehensive policies for development of the Internet in Korea.

Introduction


.kr History

3rd level .kr(i.e. nida.or.kr)Third level .kr started in 1986

한글글(IDN).(IDN).krkrInternationalized domain name (IDN).kr service started on 19th Aug. 2003.

nida.krSecond level domain name(Brand Name : Quickdom)‏launched on 18th Sep. 2006.

한글.한글IDN TLD in progress.


Role of NIDA

Cooperation with Internet-related international organizations

R& D of Internet-related subjects

Release Internet-related Statistics

Technical Support

Policy Development

• .kr DNS Service

• Allocation of IP Address as NIR

• ENUM, RFID, WINC etc.

* NIR: National Internet Registry


Internet Governance in Korea

IDRC(Internet address

Dispute Resolution Committee)

KCC(Korea Communications

Commission)

Act on Internet Address Resources

ISPs .kr Registrars


••As of Nov 4As of Nov 4thth 2008, total .2008, total .krkr registrations numbered 965,603registrations numbered 965,603

••With the successful launch of 2With the successful launch of 2ndnd level English .level English .krkr and increase in IDN and increase in IDN registrations, there has been a rapid growth between 2006 and 20registrations, there has been a rapid growth between 2006 and 200707

Source : NIDA Monthly Report on Internet Statistics( 2007.10), http://isis.nida.or.kr61 192 436 2,664 8,045 26,166

206,973

517,354

457,450

515,200

611,548590,800

642,770

705,775

930,000965,603

0%

215%

127%

511%

202%225%

691%

150%

-12%13% 19%

-3% 9% 10%32%

4%

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008-50.00%

50.00%

150.00%

250.00%

350.00%

450.00%

550.00%

650.00%

750.00%numberof .krIncreaseRate(%)

Registration Trends in Korea


Statistics on Internet and Domain Use

1. Merits of Using .kr

2. Number of Internet Users in Korea

3. The Purpose of Domain Registration

4. Considerations for Registrar Selection

5. Market Share of TLDs in Korea

6. Reasons for TLD selection

7. Domain Deletion/Non-Extension


1. Merits of Using .kr

20.7%

27.4%

More professional Image

Enhanced Homepage promotion

Originality / Creativity

20.6%

13.8%

11.8%

3.8%

50%

Enhanced customer confidence

Faster Homepage Connection

Others

The main merits of using the .kr are…

1. Enhanced Homepage Promotion (27.4%)‏

2. Homepage Connection Speed (20.7%)‏

3. Enhanced customer confidence (20.6%)‏

1.8%

E-mail address


2. Internet Users in Korea

(unit: thousand, over 6-year-old)‏

Over 70% of the total population* of Korea use the Internet.

* Population of Korea is about 48,000,000.


3. Domain Registration Purposes

31.8%

33.9%

39.1%

( Multiple responses)‏

Personal internet address

File Storage/Management

Community Activities

Personal PR

Investment

22.5%

21.6%

16.2%

9.4%

50% 100%

e-commerce

Business Promotion


4. Registrar Selection Considerations

38.9%

43.8%

44.2%

( Multiple Responses, Surveyed by domain Registrants )‏

Other

Customer awareness

Customer friendly

Speed of processing registration

Business Reputation

Cost of registration

Easy registration procedures

32%

16.4%

14.7%

8.4%

0.9%

50% 100%

Additional services


5. Market Share of TLDs in Korea

.kr .com .net .org .biz other

Estimated Market Share in Korea, (Surveyed by Internet Users)‏

Only .kr .kr + gTLD only gTLD

Estimated Market Share in Korea, (Surveyed by Domain Registrants)‏


6. Reasons for Domain Selection

Only .kr

.kr + gTLD

only gTLD

1. To promote a Korean Company homepage (34.1%)

2. The second best choice against a 3rd party prior registration ‏(27.9%)

3. The .kr image is better than gTLD (9.3%)‏

1. Provides for clearer domain naming (35.7%)‏

2. To prevent confusion(27.3%)‏

3. For future use (19.9%)‏

1. A better fit for purpose (.com, .biz, etc) (35.2%)‏

2. The gTLD image is better than .kr domain(22.8%)‏

3. The second best choice against a 3rd party prior registration (16.1%)‏


7. Domain Deletion/Non-Extension

14.6%

27.7%

40.2%

Poor Management

New domain name

Homepage closure

Forget

7.8%

6.1%

2.7%

1%

50%

Value

Registration fee

Others

44.7% of registrants delete or do not extend domain name registration

Reasons


http://www.nida.or.krhttp://www.nida.or.krhttp://www.nida.or.kr

For more Information, please visit us.

http://nida.or.kr/english/[email protected]

kr status in 2008.kr status in 2008 · national internet development agency of korea 7 •as of nov...

Documents