kompasiana, citizen media business model in indonesia
DESCRIPTION
This is my presentation in Indonesia International Communication Expo and Conference (ICC 2011). Topic: The Business Model of Next Generation Mobile BroadbandTRANSCRIPT
Jakarta, June 8, 2011
Presented by: Iskandar Zulkarnaen
(Community Editor KOMPAS.com)
ISKANDAR ZULKARNAEN – @iskandarjet
• Community Editor KOMPAS.com, 2011• Jurnalist KOMPAS.com, 2009• Copywriter KOMPAS.com, 2007• Journalist Republika, 2004
S1 UIN Syarif Hidayatullah Jakarta, Perbankan Syariah, 2002
www.kompasiana.com/iskandarjet
www.facebook.com/iskandarjet
www.twitter.com/iskandarjet
www.slideshare.net/iskandarjet
refers to forms of
content produced by private citizens who
are otherwise not professional journalists.
It’s also refers to the ways in which
audiences can become
participants in the media using the
different resources offered.
is the act of
citizens playing an active role in the process of
collecting, reporting, analyzing and disseminating
news and information.
—Shayne Bowman and Chris Willis, Penulis We Media:
How Audiences are Shaping the Future of News and
Information
BROADCAST: top-down news
Advertiser
Mass Media
Organization
TV,
Newspaper,
Magazine,
Website, etc.
Audience,
Reader
Dan Gillmor, San Jose Mercury News
INTERCAST: bottom-up news
Komunitas Komunitas
Dan Gillmor, San Jose Mercury News
is the biggest Citizen
Media in Indonesia. Users are allowed to
publish their own news, experiences, opinions
and ideas immediately.
Kompasiana Covers various topics & interests
THEME
content format NEWS
OPINION
FICTION
All content are
managed and
moderated
24 hours
Contents are managed as those of News Portal
Wide-range of Categories
Citizen Journalism is not limited to news as it relies
upon user participation
Interactive Features enable users to be
connected to each other
Rich online activities create brand engagement
Blogging
Social networking
Article Rating
Comment Rating
Comment & Reply
Activities
Messages
Registered User70.000 accounts
Published Content
300.000 articlesMei 2011 Mei 2011
4.691 comments
150 articlesREP Admin Kompasiana | 07 June 2011 | 15:30
Average content/day: 800 articles
Within a month, a Kompasianer can post up to
Unique Visitors : 4,5 million users
Pageviews : 6,7 million pages
Rank on Alexa : #41 in Indonesia
*) per mei 2011
Google Analytic
82%
122%
6,3 million
2,8 million1,2 million
3,4 million
Registered User12.000 58.600
Published Content
30.000 236.000Jan 2010 Dec 2010 Jan 2010 Dec 2010
Dec 2010
Jan 2010
Dec 2010
Jan 2010
Best in
Citizen JournalismPesta Blogger 2010
Marketeers Netizen
ChampionsMarkPlus
Asian Digital Media
Awards 2010
Best in Digital Content
– User Generated
ContentWAN-IFRA
http://telkomsel.kompasiana.com/palingindonesia
http://ib-bloggercompetition.kompasiana.com/
http://www.kompasiana.com/events/nga
Citizen Media in print
Citizen Media in print
Citizen Media in print
Citizen Media in print