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The Knowledge Sharing The Knowledge Sharing Environment
Gene MeieranSr. Intel FellowSr. Intel Fellow
Intel Corp.Chandler AZChandler, AZ
Gene Meieran Slide 1 January 19,2004
PassengersPassengersJet engines
PassengerPropeller
PassengersPropellers Food Bathrooms
FoodBathroomsRadioRadar
1903 1950 2003Radio Movies
ComputersPhonesEach of these technology inventions grew to
l b th id d hi hlRadios
RadiosTelevisionGadgets
enormous value because they provided highly desirable functionality and were commercially
Wireless TelevisionStereos
ComputersPhonesMachinesSensors
manufactured at affordable prices.
The success of each was NOT predicted and what1903 1950 2003
SensorsActuators
The success of each was NOT predicted and what eventually resulted was far beyond the inventor’s expectations
One callSwitchboard
Conference callsLong distance
Conference callsFaxLong distance
expectations.
Predicting the future is most always wrong! Long distanceCell phonesDigitalCaller ID
1903 1950 2003
Gene Meieran Slide 2 January 19,2004
1903 1950 2003
20th Century Top Science and20th Century Top Science and Technology Achievements*
1. Electrification 11. Interstate highways
gy
2. Automobile3. Airplane4 Water supply and distribution
12. Space flight13. Internet14 Imaging4. Water supply and distribution
5. Electronics6. Radio and television
14. Imaging15. Household appliances16 Health technologies6. Radio and television
7. Agricultural mechanization8. Computers
16. Health technologies17. Petrochemical technology18. Laser and fiber optics
9. Telephone10. Air conditioning/refrigeration
p19. Nuclear technologies20. High-performance
t i lmaterials* National Academy 2001 Survey results
as presented by Neil Armstrong
Gene Meieran Slide 3 January 19,2004
as presented by Neil Armstrong
These efforts led to trillions of dollars of business
They led to significant y gimprovements in the quality of
lif
Th f d ll h d
life
They fundamentally changed the worldthe world
Gene Meieran Slide 4 January 19,2004
Four Technical OpportunitiesInternet }MEMS and Nano-TechnologyBio } Bio, Info, Nano
Knowledge Sharing Technology
Moore’s Law:Moore s Law:Complexity, Speed AI
Robotics
10 9 10 9
10 9
Intel® Celeron® ProcessorIntel® Celeron® Processor
Pentium® 4 ProcessorPentium® 4 Processor2.4GHz
10 8
10 7 Intel® Celeron® ProcessorIntel® Celeron® Processor
Pentium® 4 ProcessorPentium® 4 Processor2.4GHz
10 8
10 7 10M
10 8
10 7
Inte
Intel486™ DX CPUIntel486™ DX CPU
Pentium® ProcessorPentium® Processor233 MHz
Intel® Celeron® ProcessorIntel® Celeron® Processor1.3 GHz
10 6
Intel486™ DX CPUIntel486™ DX CPU
Pentium® ProcessorPentium® Processor233 MHz
Intel® Celeron® ProcessorIntel® Celeron® Processor1.3 GHz
10 6
1M
10M10 6
10 5
ernet
80888088
Intel386™ SX CPUIntel386™ SX CPU33 MHz
Intel486 DX CPUIntel486 DX CPU50 MHz41 MIPS
10 5
10 4 80888088
Intel386™ SX CPUIntel386™ SX CPU33 MHz
Intel486 DX CPUIntel486 DX CPU50 MHz41 MIPS
10 5
10 4
10 4
10 3
t Hos
40044004
808080802 MHz
0 64 MIPS
808880888 MHz
0.75 MIPS
2.9 MIPS10 4
10 3
40044004
808080802 MHz
0 64 MIPS
808880888 MHz
0.75 MIPS
2.9 MIPS10 4
10 3
10 2
10 1
sts
40044004108 kilohertz0.06 MIPS
0.64 MIPS
1970 1975 1980 1985 1990 1995 2000 200510 2
40044004108 kilohertz0.06 MIPS
0.64 MIPS
1970 1975 1980 1985 1990 1995 2000 200510 2
Gene Meieran Slide 6 January 19,2004
Why Faster?
“Business data collecting is“Business data collecting is doubling every 1.5 years…g y y
Workers accessing businessWorkers accessing business intelligence systems will increase 25X in 2 years”increase 25X in 2 years”Source: Survey.com, Meta Group, IBM
Gene Meieran Slide 7 January 19,2004
Impact of ComplexityImpact of Complexity• More complex product (finer feature size, p p ( ,
more features per chip)• More process steps per product• More process steps per product• More sophisticated, expensive and
integrated equipment; new technologyintegrated equipment; new technology• Stricter reliability and quality standards
St i t f t t d d t• Stricter factory standards; government regulations
• Shorter product life cycles• Greater cost pressuresp• Fiercer competition• Global marketplace
Gene Meieran Slide 8 January 19,2004
• Global marketplace
net
nter
nI
Manufacturing Supply ChainQuality COMPLEXITY
Gene Meieran Slide 9 January 19,2004
Manufacturing = Transformationu c u g s o o
The Raw Materials Products
Manufacturing ProcessData Information
li best practices
ProcessDataInformation
InformationKnowledge
li best practices
specs
supplierscontrol schedules
best practices
decisionsl tfspecs
supplierscontrol schedules
best practices
decisionsl tfWe need to continuously create, develop,
orderscosts
l ti
processing delivery
dec s o s
security
platformsorderscosts
l ti
processing delivery
dec s o s
security
platformsy p
deploy, categorize, store, apply, andrecreate the systems to handle the
regulations logisticsmetricstrends
finances
tproperties
regulations logisticsmetricstrends
finances
tproperties
voluminous data, information, knowledgeand wisdom that applies to and relatesth ti iti t h th
Gene Meieran Slide 10 January 19,2004
reportsreportsthese activities to each other
MEMS DevicesMEMS Devices• Micro-Electro Mechanical Systemsy
– 3D structures - smaller than the head of a pin– Integrates mechanical sensing and motion with electronics– Fabricated using IC-compatible batch-processing techniques– Also known as “microsystems” and “micromachines”
MEMS is not “nanotechnology”– MEMS is not nanotechnology
Gene Meieran Slide 11 January 19,2004
Gene Meieran Slide 12 January 19,2004
TI’s DMDTI’s DMD
Gene Meieran Slide 13 January 19,2004
BioMEMSMEMS 101
Increasing Complexity …and Opportunity
T d ( $300M) T ( $1B i 2005)Today (~$300M) Tomorrow (~$1B in 2005)
Source: Univ. of Michigan
Gene Meieran Slide 14 January 19,2004
g
Nano TechnologyNano Technology
Gene Meieran Slide 15 January 19,2004
Info:Knowledge Sharing
A B C
A 0A 0
B 12 0
C 23 16 0
Data: Independent, unrelated records or facts
Information: Related records and facts
• At rush hour, use Ray Road, not Chandler• There is a speed trap at Rural and Chandler• There is ample parking behind C7• The light at 10 South is interminable!
Gene Meieran Slide 17 January 19,2004
Wisdom: Expertise applied to knowledge
E li it PatentsExplicit Knowledge Specs
Org charts
PoliciesPatents
PlansCopyrights Videos
Opinions C fidReligions
Financials Procedures
EthicsIntuition
Opinions
CuriosityInfluences
Confidence
RelationshipsExperience
JudgmentFeelings
g
Know-howTaboos
Creativity
Implicit
Taboos
BeliefsImagination ImplicitKnowledge
Gene Meieran Slide 18 January 19,2004
Knowledge Half LifegLongg
(centuries)
Foundation
Life
Foundation
Strategic
Hal
f L
Short
H TacticalShort
(seconds)
Plans Procedures PhysicalNewsEmail
PlansSpecs
Procedures PhysicalScience
MathInformationScience
News
Gene Meieran Slide 19 January 19,2004
Sharing Knowledge
Create
InnovateMakedecisions
Create KnowledgeApply
Knowledge
Research
BrainstormSolvebl
Knowledge
Brainstorm
St
problems
StructureAssimilate
Knowledge Environment Organize
Store
Structure Knowledge
Assimilate Knowledge
gRead
LearnPurge
SecureVisualize
Model
Disseminate Knowledge
Learning
Gene Meieran Slide 20 January 19,2004
gInternet
Knowledge Structureg
B i P tiAbout people
Business Practices
Interactive DistributedInteractivePeople
N t k
DistributedKnowledge R it
BetterDecisionsNetwork Repository Decisions
KM Tools and TechnologyAbout objects
Gene Meieran Slide 21 January 19,2004
From the Knowledge Ecology
Need for an ArchitectureThe Winchester Mystery House
Need for an ArchitectureThe Winchester Mystery House
Westminster AbbeWestminster Abbey
Gene Meieran Slide 22 January 19,2004
The architecture determines success
I t di i li
Challenges to WorkforceLanguage and culture differences
Interdisciplinary problem domain
Older workforce
Rare expertise
trained in new technology
expertise remotely needed Global
collaboration
New skills remotely
collaboration on 24 x 7
N k l d
remotely needed Recent graduates
trained in emerging businessesNew knowledge
assimilation; Knowledge
businesses
goverload
Old capabilities A d
Gene Meieran Slide 23 January 19,2004
And technology
Why Knowledge Managementy g g
o Size of knowledge domain; exponentially igrowing
o Scope of knowledge domain; exponentially id iwidening
o Rapid globalization and technology diversity expansion
o Global and competent competitiono Need to make better and faster decisions
o We therefore need to know what we know and have and where we have it, and how to get it, gand how to use it
Gene Meieran Slide 24 January 19,2004
Transformation of KnowledgeBiology Technology Sociology
• One cell• Many cells
• One transistor• Many transistors
• One person• Many persons• Many cells
• Billions of ll
• Many transistors• Millions of
transistors
• Many persons• Billions of
lcells• Intelligence
transistors• Machine
people• Collective g
Intelligence Intelligence
Gene Meieran Slide 25 January 19,2004
Information Management Opportunities: 2003-2010
Modeling andsimulation
2003 2010
Securitysimulation
Wireless and remoteUbiquitous environment
Architecture & systeminteroperability
Knowledgesharing
B i i idp y
Bringing ideas to marketUser-friendly environments
ture Supply Network
Management Intelligent Processes & products
stru
ct
Global collaboration
Processes & products
Infr
as Global culturalintegration Advanced
learning
collaboration
Gene Meieran Slide 26 January 19,2004
Problem resolution Opportunities
I g
The World AtlasWhat’s there?
– Where are the mountains?– Where are the cities?– Where are the roads?Where are the roads?– Where are the lakes, rivers, oceans?– Where are the canyons, swamps, deserts?
How do I get there?– Boat?– Plane?– Plane?– Car?– Train?– Horse?Horse?– Walk?
What can I bring back?at ca b g bac– Food– Minerals– Products
Gene Meieran Slide 27 January 19,2004
– Knowledge
The Knowledge AtlasWhat’s there?
g
– Where are the experts?– Where is the knowledge?– Where are documents?Where are documents?– What are the core competencies?– Where are the obstacles (bureaucracy, incompatibilities, etc.)?
How do I get there?– Phone?– Internet?– Internet?– Learning?– Meetings?– Seminar?Seminar?– Luck?
What can I bring back????at ca b g bac– Questions and answers– Ideas– Data, information, knowledge, wisdom
???
Gene Meieran Slide 28 January 19,2004
, , g ,– Decision making
Need for Collaboration C bilitiCapabilities
1970 1990 2010O t O t f M t
Networked PC’sPhone conferences
One to one One to few Many to many
FaxPh
FaxNetworked PC’sPh f
TeleconferencesEmailNet MeetingPhone
Exchange disksPhone conferencesTeleconferencesEmail
Net MeetingWork boardsIntelligent objectsVi t lVirtual presenceIntelligent interfacesShared experiencesShared environmentsShared valuesNew protocolsNew protocolsSpeech and languageTranslationCa esCaves
21st Century Challengesy g• Resource protection (water, air, land, space) P• Resource protection (water, air, land, space) P• Genetic manipulation and human cloning P O• Food production and distribution P
Energy development and conservation P O
• Genetic manipulation and human cloning P O• Food production and distribution P
Energy development and conservation P O• Energy development and conservation P O• Waste management P O• Internet knowledge sharing and globalization P O
• Energy development and conservation P O• Waste management P O• Internet knowledge sharing and globalization P Og g g• Artificial intelligence, interfaces and robotics O• Medicine, medical and prolonging life P O
Space exploration O
g g g• Artificial intelligence, interfaces and robotics O• Medicine, medical and prolonging life P O
Space exploration O• Space exploration O• Weather prediction and control P O• Security and counter-terrorism P
• Space exploration O• Weather prediction and control P O• Security and counter-terrorism Py• Population logistics (traffic, sprawl, etc.) P O• Integration of electronic environment O
E t t i t O
y• Population logistics (traffic, sprawl, etc.) P O• Integration of electronic environment O
Entertainment O• Entertainment O • Global communication P O • Entertainment O • Global communication P O
Gene Meieran Slide 30 January 19,2004
ChallengesChallenge to the company:
Challengesg p y
Prepare people, teams, organizations, companies to make wise decisions in acompanies to make wise decisions in a rapidly changing and highly unpredictable worldworld
Challenge to academia:Identify challenging areas of interest toIdentify challenging areas of interest to academics and to industry
Ch ll t t d tChallenge to students:Figure out your role in this new world; then be REALLY GOOD at filling your role
Gene Meieran Slide 31 January 19,2004