Knowlarity’s virtual numbers help Dubai-based startup to track leads

Virtual number

CASE STUDY

Compareit4me.com is the leading finance comparison site in the Middle East, helping users find and compare credit cards, personal loans, mortgages, car loans, insurance and bank accounts from a diverse range of local and international banks and financial institutions.

The JourneyIt all began when Jon Richards first arrived in Dubai from the UK and struggled to have his doubts cleared on the best banking solutions available in the market. He then started to collect information on the different options available and shared these online on a personal blog. He quickly realized that it was a bigger need among the UAE’s residents. Hence, the idea was born and Jon Richards, along with his co-founder Samer Chehab, launched the company in 2011 to help people compare financial products at the click of a button.

How Knowlarity helpedOnce the user finds what he is looking for by comparing all the options on the site, he prefers to talk to an agent to get more details on the product before making a transaction. Compareit4me wanted to know what users picked from the options, but without having to set up a call center or manually transferring the calls.

That is when Knowlarity’s Virtual Numbers proved most useful. The company simply assigned one virtual number each to banks and financial institutions. When a visitor called on a virtual number, the call was automatically transferred to the bank concerned while Compareit4me was able to track it.

The website today gets about 150,000 users per month with over 20,000 solutions from about 40 banks, brokers and financial institutions. With Knowlarity’s virtual numbers, it is able to track leads generated through the website, without having to spend on setting up a call center or training staff on the various banking solutions.

From a personal blog to a fast-growing global company, Compareit4me is a firm to watch out for. It has presence in the UAE, Qatar, Bahrain and Kuwait, and is looking to expand in Saudi Arabia and Egypt.

With Knowlarity’s Virtual Numbers

Compareit4me.com tracks leads generated through its website Doesn’t need a call center or trained staff Helps the company understand which banks/solutions are performing better Helps understand trends and use real-time analytics Generates leads for a fraction of the cost of an information center

FACT BOX

Founded

Countries covered

Users

2011

UAEBahrainQatarKuwait

150,000 per month

Solutions to compare

20,000Banks, Brokers & Institutions

40To learn how you too can benefit from Virtual Numbers, visit www.knowlarity.com/solutions/virtual-number/

Give us a call on our Toll-Free number (+971) 45508331 oremail us at globalsales@knowlarity.com