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Page 1: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to
Page 2: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to

Kindergarten to CollegeProgram Goals

Create a College Going Culture

A child with a college savings account in any amount is seven times more likely to attend college than one without, regardless of income, race, or academic achievement.

Reduce Financial Exclusion

One in three San Francisco children are born into families with no savings or assets of any kind, one in two for African-American and Latino families.

Page 3: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to

Kindergarten to CollegeProgram Goals

Increase Financial Literacy

K2C will be the vehicle that incorporates financial education into our school classrooms as part of the math curriculum.

Leverage private investment in San Francisco families

K2C leverages private funds for savings matches and helps families earn money for college at significantly higher rates than they can earn by saving on their own.

Page 4: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to

S

K2C: The BasicsEvery kindergartener automatically receives an account at

Citibank with an opening deposit of $50 from the City of San Francisco.

An additional $50 deposit is provided to the accounts of children on the free and reduced lunch program. Consent forms must be

signed to receive this bonus.

Families can contribute to the accounts by mail, in-branch, by ACH or online.

Matched savings and incentives are available to all families.$100 match for first $100 saved

$100 save steady bonusCitibank voucher program

Funding provided to SF Unified to support integrating the financial education into the curriculum.

Page 5: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to

Program DesignIncludes Main Success

Factors For The Accounts

o Auto-enrollment

o Universality

o Publicly funded seed accounts

o Matched Savings Opportunities

o Range of Deposit Options

o Financial Education

Page 6: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to

Success to Date

First accounts opened in May 2011

Total accounts 3,000

Additional 4,800 accounts each year

Total family contributions $15,000

Median deposit $103

Total dollar value of accounts: $200,000

Currently in 37 schools

By 2013, all 72 SFUSD elementary schools will be served

Currently engaged in outreach to new parents at school events, teacher conferences

Conducting extensive focus groups to assess interest

Page 7: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to

Thomson Family Foundation

We support families working to improve their lives and the lives of their children.

Our goal is to foster opportunities for families to increase their economic success and security by supporting community-based initiatives that improve access to education and asset-building resources and services.

Page 8: Kindergarten to College Program Goals Create a College Going Culture A child with a college savings account in any amount is seven times more likely to

Links

www.k2csf.org

k2c website with many program detail

http://assets.newamerica.net/publications/policy/kindergarten_to_college_k2c

Case study from New America Foundation about the SF model

http://www.1to1fund.org/

New organization that will support development of these programs