kibbutz contemporary dance

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Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477 KIBBUTZ CONTEMPORARY DANCE Online Marketing/Print/Social Media DMA: Los Angeles Project Manager: Sean Bello [email protected]

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Page 1: Kibbutz Contemporary Dance

Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477

KIBBUTZ CONTEMPORARY DANCE

Online Marketing/Print/Social Media DMA: Los Angeles

Project Manager: Sean Bello [email protected]

Page 2: Kibbutz Contemporary Dance

Overview of Campaign This report recaps our marketing efforts for KIBBUTZ CONTEMPORARY DANCE at THE WALLIS. Our outreach included the following:

1.  Banner Advertising – Hosted on campuscircle.com 2.  Dedicated Emailing – To CC members in LA 3.  Social Media Outreach – Content posts on FB (10.6K+ likes)/Twitter (30K+) 4.  Print Advertising – In Campus Circle 6.  Newsletter Advertising/Calendar Listing – Promoting show date 7.  Sweepstakes – Hosted on campuscircle.com

The campaign has 647 clicks (includes 195 bitly clicks) and 4,758 content related page views.

Page 3: Kibbutz Contemporary Dance

Original Content

Page Views– 413 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Page 4: Kibbutz Contemporary Dance

Trailer Page Page Views– 84 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Page 5: Kibbutz Contemporary Dance

Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 733,000 page views and 466,000 unique visitors. Imp. – 310K+. Clicks – 267

Page 6: Kibbutz Contemporary Dance

Dedicated Email

Delivered– 22K+ L.A. Opened – 1,950

Clicks – 164

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Campus Circle

Newsletter Emails – 22,153 Opens – 1,920

Weekly Newsletter Campaign

Total Clicks– 21

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Calendar Listing

Page Views – 353 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

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Social Media

Page 12: Kibbutz Contemporary Dance

Social Media #2

Page 13: Kibbutz Contemporary Dance

Sweepstakes Page

Page Views– 308

Entries – 121 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

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Sweeps Demo - Age

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Sweeps Demo - Gender

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Sweeps Demo - Ethnicity

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Sweeps Demos - Status