khogali ali khogali

African Centre for Statistics

United Nations Economic Commission for AfricaUnited Nations Economic Commission for Africa

Discussion on Advocacy: Material and Tools within the Discussion on Advocacy: Material and Tools within the African Project on the Implementation of the 2008 SNAAfrican Project on the Implementation of the 2008 SNA

Khogali Ali KhogaliKhogali Ali KhogaliStatistician, Data Technology Section (DTS), African Centre for Statistics (ACS), Statistician, Data Technology Section (DTS), African Centre for Statistics (ACS),

United Nations Economic Commission for Africa (ECA) United Nations Economic Commission for Africa (ECA) atat

AGNA Meeting on the Implementation of the 2008 System of National Accounts AGNA Meeting on the Implementation of the 2008 System of National Accounts UNCC, Addis Ababa, Ethiopia, 3-6 February 2014UNCC, Addis Ababa, Ethiopia, 3-6 February 2014

•EN/AGNA/2014/Pres/06


Outline of the PresentationOutline of the Presentation

• The Rationale for Advocacy Campaign– Challenges– Advocacy and Target groups

• Advocacy materials and tools– Workshops – Conferences/Seminars – Media and documentation – Advocacy Websites – Illustrative example Advocacy materials and tools for the implementation of SNA2008Advocacy materials and tools for the implementation of SNA2008

– Mobilization of resources as recommended by the CSC– Fund Raising• Concluding remarks


The Main ChallengesThe Main Challenges

• Challenges: The main challenges constraining the smooth implementation of SNA2008, according to The Africa Group on National Accounts (AGNA) that frame the purpose of the project are

• Limited human, financial and technical resources• Weak statistical infrastructure and institutional capacity• Unharmonious national accounts systems• Inconsistency and incompleteness in covering the economy• Early stages in the development of national accounts Advocacy has been set by the project to contribute in addressing

solving the above problems


Advocacy and target groups

• The project identifies the following five groups as the target beneficiaries and stakeholder:

• Statistics Professionals and NSOs

• Policy makers ( government and relevant line ministries

• Research and training institutes (RTIs)

• International and continental Organizations • Private sector

• The project estimates that USD 127,600 is needed for the advocacy campaigns ( consultancy, missions to 6 countries meeting with funding organizations)


Advocacy materials and tools• Although the advocacy materials and tools depend on both the

purpose and the target groups of the advocacy activities, however the stock in literature can directly be adapted to be used for this project

• For instance at the National level, PARIS21 has developed Country-level Toolkit that target to improve the National statistical system.

• The time -frame and action plan for the provision of the advocacy materials and tools is therefore need to be aligned with the advocacy campaigns as spell out from an assumed advocacy strategy.

• component for each campaigning activity need to be drawn as shown in the following example


Materials and Tools

Material and tools Activity/ remarks

Workshops and Presentations A session can be accommodated in all workshops with main theme in data production and/ or data consumption

Conferences/Seminars / Fact sheets; Arranged or organized as a side event activities where such functions deal with relevant data issues (capacity building, data collection, data quality, etc), for instance African statistical Day organized by UNECA/ACS


Materials and Tools

Material and tools Activity/ remarksMedia and documentation (Press Airtime on Radio and TV Open campaigns, Rallies Initiative and response interviews)

Depending on the target group and the purpose of campaign

Advocacy Websites This tool exists in most countries.


Advocacy materials and tools for the Advocacy materials and tools for the implementation of SNA2008:implementation of SNA2008:

Objective Target Groups Materials & Tools Time-frame Proposed

Budget

Coordinate and mobilize financial resources at national and sub-regional levels

-NSOs

- policy makers in key ministries, CBs,

-RECs and

-development partners

-Bilateral meetings

-Multilateral seminars

-Conferences and

workshops

-Fact sheets

To be aligned with the campaigns

x




Budget

Encourage and promote synergies in advocacy between all

the players:

AUC, AfDB, and UNECA; RECs; and Development

Partners

-Meetings

-Multilateral task forces and working groups

-Media (Messages)


x




Budget

Increase awareness for the value and significance of implementing SNA2008

National policy makers Statistics Bureaus, private sector and civil society, National Accounts professional associations

Bilateral meetings

Airtime on Radio and TV

Media (Press releases and articles; Press conferences, interviews)

Booklets , Toolkits and Reference sheets Charts and posters

Website

Monitor ( lesson learned)


x


Mobilization of resources and Advocacy campaign as recommended by the CSC

• AUC, UNECA, AfDB• Continue the advocacy

campaign at the national, sub-regional, and regional levels

• Development Partners: To play an active role in advocating for national accounts

•Countries• Mobilize domestic

resources for national accounts through national treasuries and finance ministries

• RECs• Mobilize technical

and financial resources at national and sub-regional

• Resources• Mobilization• And

Advocacy


Fund Raising

• Seeking resources must be integrated into the Advocacy strategy from the beginning

• Realistic fundraising goals, target audiences, develop persuasive messages to reach those audiences are to be set and trusting relationships, and leverage decision-making at donor institutions are to be built;

• Given the new restructuring of UNECA, the SROs are expected to play an increasing role in resources mobilization and in advocacy material and tools


Concluding RemarksConcluding Remarks

• We have shown that the choice and hence provision of a given advocacy material and tools is largely determined by the purpose of the advocacy and the

audience to whom the advocacy is addressing• Subject to the Proc Doc which defines three main objectives for advocacy

activities, fund raising, promoting and creating synergies and to increase awareness for the gain expected to result from implementing 2008SNA, we

have proposed the advocacy materials and tools that need to be prepared prior to the implementation stage.

• activities to be implemented is needed as illustrated • The timeliness to prepare and to provide the advocacy materials is shown to be

aligned with the Action Plan for the advocacy campaigns.• The new restructuring of UNECA leads to have an emphasis on the increasing

role of SROs in resources mobilization and advocacy material and tools which will support the implementation of the project.

• Strong advocacy involving all potential donors is assumed to mitigate the impact of risk of unsustainable mobilization of funds


United Nations Economic Commission for AfricaUnited Nations Economic Commission for Africa

Thank youThank you

AGNA Meeting on the Implementation of the 2008 AGNA Meeting on the Implementation of the 2008 System of National Accounts System of National Accounts UNCC, Addis Ababa, EthiopiaUNCC, Addis Ababa, Ethiopia

3-6 February 20143-6 February 2014

khogali ali khogali

Documents

advocacy activities

campaigns x advocacy

advocacy campaigns consultancy

unecaacs materials

assumed advocacy strategy

target groupsthe project

tools material

target beneficiaries