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timothycorrigan timothy.corrigan.inc @corrigantimothy timothycorrigan Transforming Your Brand & Business in Today’s Digital World

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Page 1: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

timothycorrigan timothy.corrigan.inc@corrigantimothytimothycorrigan

Transforming Your Brand & Business

in Today’s Digital World

Page 2: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

“TODAY’S TASTEMAKER” - ARCHITECTURAL DIGEST

Page 3: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

TIMOTHY CORRIGAN

“A Stylesetter known for his look of European Elegance and California Cool.”

“The decorator known for refined but comfortable rooms.” -Elle

Decor

-InStyle

Page 4: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

STAR OF DESIGN HONOREE

2017 DESIGN ICON

Page 5: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Showcased in over 1000 magazines and newspapers worldwide.

Page 6: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 7: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Building Your Brand

Social Media

Expanding Your Brand Footprint

Transforming Your Brand & Business in Today’s Digital

World

Page 8: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

197 Offices

89 Countries

6000+ Employees

Page 9: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

BUILDING YOUR BRAND

Page 10: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

PositioningWhat do you stand

for?

Page 11: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

“European Elegance Infused With California Casual.”

Elevator Pitch

Page 12: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Tagline

Page 13: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

A World of Comfortable Elegance™

Page 14: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Brand Essence

Comfortable Elegance

ATTRIBUTES

BENEFITS

BRAND ESSENCE

PERSONALITY

VALUES

Page 15: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Visual Branding

Page 16: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Visual Branding: Images Convey Quality

Page 17: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 18: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 19: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Brand ExperienceExpectationsMemories

StoriesRelationships

= Consumer’s Choice

+

____________

Page 20: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

“Oh, that’s the __________ that ________________.”

blogdesign firmmagazinestorewebsite

Page 21: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

People are willing to pay more for a branded product.

Perceived Value

$12,600.00 $6,000.00

$4.09 $2.68$7.97 $2.48

Page 22: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Perceived ValueCommunicating Your Brand

Page 23: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Networking

Editor at Large

Design CentersShowroom

Events

Trade Shows

Conferences

Page 24: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Communicating your Brand

Panels/Speaking EngagementsGuest Posts

PodcastsVideos

Involvement: Show Houses/EventsInstagram Takeovers

Page 25: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

PRESS: Print & Digital

Page 26: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 27: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 28: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 29: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Who do you want to attract?

SubscribersAdvertisers

ClientsEditors

Business PartnersEmployees

Page 30: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Person vs Professional

Page 31: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Be An Active Participant

Page 32: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Where are your visitors coming from?

Page 33: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Know Where & Where not to Focus

Page 34: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

SEO Optimization for Blogs/Websites

Determine your target keyword phrases

Use keywords in the title, URL, meta description, headline, content and images

Make sure your blog is mobile-friendly

Give readers the opportunity to subscribe to your blog /web site

Page 35: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Followers and analytics are more important then ever, because potential partners are looking at

them.

Page 36: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Expanding Your Brand Footprint

BRAND

Page 37: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

A successful space is one that is comfortable, beautiful, and timeless.

Page 38: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

TIMOTHY CORRIGAN FABRIC COLLECTION FOR SCHUMACHER

Page 39: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

TIMOTHY CORRIGAN FURNITURE COLLECTION FOR SCHUMACHER

Page 40: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

TIMOTHY CORRIGAN RUG COLLECTION FORPATTERSON FLYNN MARTIN

TIMOTHY CORRIGAN RUG COLLECTION FOR PATTERSON, FLYNN & MARTIN

Page 41: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

TIMOTHY CORRIGAN COLLECTION FOR ROYAL LIMOGES

Page 42: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 43: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 44: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

TIMOTHY CORRIGAN COLLECTION FOR THG® PARIS

Page 45: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Inspiration

Page 46: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Grand Central

Page 47: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Grand Central

Page 48: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Grand Central

Page 49: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Grand Central

Page 50: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

West Coast

Page 51: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

West Coast

Page 52: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

West Coast

Page 53: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

West Coast

Page 54: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Books

Page 55: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Success Stories!

Page 56: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Success Stories!

Page 57: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Success Stories!

Page 58: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Success Stories!

Page 59: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!
Page 60: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

Who here will become the next mega brand?

Page 61: Keynote: Timothy Corrigan The Big Reveal: Everything You Wanted to Know About Building A Successful Brand & Design Business, From One of the World’s Top Designers!

timothycorrigan timothy.corrigan.inc@corrigantimothytimothycorrigan

www.timothy-corrigan.com