A WINNING GAME PLANWe’ll install all the equipment and provide any training needed to get you and your staff up and running with Keno in no time, including point-of-sale material to get your customers excited about playing the moment they walk in the door.

FOR MORE INFORMATION, CONTACT YOUR lottery SALES REPRESENTATIVE TODAY – 502.560.1500

kylottery.comLottery proceeds fund KEES and other college scholarship programs in Kentucky.

• Terminal• Monitor• Ticket Checker

(so customers can see if they’ve won)• Playslips

• Staff Training• How-To-Play Brochures• Advertising & Promotional Materials• Technical Support

“I love Keno! Every time a customer wins, I win.” – Lesley, bartender at Pee Wee’s Place in Crescent Springs

for your customers

Keno

WINWINfor your business

is a

WINWIN

18KL986_Keno_Brochure_Refresh_FIN.indd 1 10/1/18 4:56 PM

WINWINA WINNING SPIRITYour customers will love Keno because it’s fun, fast-paced, and has lots of ways to win. Players simply pick from 1 to 10 numbers from a field of 80. If they add the Multiplier, their winnings could be increased up to 10 times.

There’s a new drawing every 4 minutes, which players can watch on our eye-catching video monitors to see if their numbers match any of the 20 winning numbers selected for that round. Winnings are based on how many numbers matched and how much was wagered on each ticket.

“Great entertainment! I won a 5 number draw this week for $410! I play my birthday, high school graduation date and Jeff Gordon’s race car number.”

– Jim Dalton, Keno player from Northern KY

“Keno has increased my tips, especially when the players win.”

– Brooke Hall , bartender at Malabu Pub in Lexington

“Keno winners change the whole attitude of the place.”

– Tony, owner of Bleacher’s in Crescent Spring

“We have seen a tangible boost in the ability to prolong our customer’s stay and provide good times thanks to Keno.”

– Dustin, owner of Strasse Haus in Covington

“Keno is a good enhancement tool for business - it provides fun and excitement in a relaxed setting. It provides patrons an element of chance to win while enjoying our establishment, and it’s rewarding for our business.”

– Henry Wilson, owner Malabu Pub in Lexington

LOTS OF WINNERSKeno produces frequent winners because the overall odds of winning a cash prize are as low as 1 in 4. The money you pay out in prizes is likely to be “churned” right back to you through more food and beverage sales, not to mention better tips for servers.

Keno’s top prize is $100,000 for matching 10 numbers on a $1 wager or up to $1 million with the Multiplier. What’s more, players can control how much to wager – $1, $2, $3, $4, $5, $10 or $20.

Your business covers awarding cash prizes up to $600 (reimbursed by us, of course). with higher winnings obtained by winners at Lottery headquarters.

MAKE KENO A WIN-WIN TODAYYour customers will love playing. Your staff will love the better tips. You’ll love the increased sales and commissions – and the feel-good bonus knowing all Lottery proceeds fund college scholarships. To find out how easy it is to enjoy the winnings, contact your Lottery sales representative today.

Kentucky Lottery 1011 West Main Street • Louisville, KY 40202 • 502.560.1500

WIN MORE CUSTOMERSKeno is fast, fun and easy to play. Research shows that the excitement and social aspects of Keno crosses all demographics and socio-economic groups – so you’ll not only win over existing customers but attract new ones as well!

WIN MORE COMMISSIONSYou’ll earn 5% of all ticket sales along with other sales incentives. The year Keno was introduced, more than 50 bars and restaurants averaged over $2,000 per week in Keno sales. On average, retailers can make $5,000 or more annually on commissions alone!

WIN MORE SALESKeno retailers have seen an average 15-18% increase in their food and beverage sales because customers are more engaged and entertained during their visit – so they stay longer, spend more and tip better. The average Keno player buys 2-3 draws at a time.

AN EASY WINWe’ll provide everything you need to offer Keno in your establishment (see back for more details). Plus, Keno is an easy sell for bartenders and wait staff – it only takes seconds to produce a Keno ticket and gives your location an advantage over the competition.

SO WHAT ARE YOU WAITING FOR?Start increasing your core business and profits with the fun and excitement of Keno today.

for your customersWINaWIN for your businessWINaWIN

Play Slip Layout Proof

Front

Approval

Please review all graphics and text

carefully before signing. This document is

a release to start the printing process.

If press samples are required please

indicate below.

■ Press samples required

Customer Signature

Site Approval

Software

Media Engineering

Keno

4

3

2

1

5

MULTIPLIER

80797877767574737271

70696867666564636261

60595857565554535251

50494847464544434241

40393837363534333231

30292827262524232221

20191817161514131211

10

QP

987654321

10

Y

987654321

Pick your own numbers

or select QP:

How much do you want to wager per draw?

Mark One:

H

Do you want to play Keno Multiplier?

ow many numbers (spots) do you want to

play per draw? Mark One:

$

For how many consecutive draws do you want

to play these numbers? Mark One:

Play Multiplier for a chance to multiply prizes up to 10 times! Cost of

Multiplier will equal cost of KENO wager. Total cost of ticket will double.

Multiply number of consecutive draws by dollars played per game for total wager

24181211

7654321

98 10

5432110 20

Date Submitted: 01/04/17

Part Number: KY-9008-01

Size: 3.245 x 8.5”

Colors: Black

PMS 185

PMS 375

PMS 7408

Fonts: Myriad Pro family

Link: KY Keno Front 2017 draft3.pdf

Kentucky Keno

Play Slip Layout ProofFront

ApprovalPlease review all graphics and text carefully before signing. This document is a release to start the printing process.If press samples are required please indicate below. ■ Press samples required

Customer Signature

Site Approval

Software

Media Engineering

Keno

4

3

2

1

5

MULTIPLIER

8079787776757473727170696867666564636261605958575655545352515049484746454443424140393837363534333231302928272625242322212019181716151413121110

QP

987654321

10

Y

987654321

Pick your own numbers or select QP:

How much do you want to wager per draw?

Mark One:

H

Do you want to play Keno Multiplier?

ow many numbers (spots) do you want toplay per draw? Mark One:

$

For how many consecutive draws do you want

to play these numbers? Mark One:

Play Multiplier for a chance to multiply prizes up to 10 times! Cost of

Multiplier will equal cost of KENO wager. Total cost of ticket will double.

Multiply number of consecutive draws by dollars played per game for total wager

24181211

7654321

98 10

5432110 20

Date Submitted: 01/04/17 Part Number: KY-9008-01

Size: 3.245 x 8.5”

Colors: Black PMS 185 PMS 375 PMS 7408

Fonts: Myriad Pro family Link: KY Keno Front 2017 draft3.pdf

Kentucky Keno

18KL986_Keno_Brochure_Refresh_FIN.indd 2 10/1/18 4:56 PM