kellogs ppt

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Post on 10-Jul-2015

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kellogg's is one of the most popular manufacturers of breakfast cereals in the world. It is an U.S. based company. Kellogg's, in India, is a fully owned subsidiary of Kellogg's Company, USA. It is one of the market leaders in India, pertaining to different kinds of breakfast cereals. The company had originally invested around US$ 30 million during its inception. In order to expand its product base the company introduced new products such as, rice flakes, wheat flakes and oat flakes.

Cookies Crackers Toasters Pastries Cereal bars Frozen waffle

Corn flakes Keebler Rice krispies Bearl naked Kellogg's Fruit Twistables Snack Club Crackers Kellogg's Crunchy Nut Granola Bars

Special k Morning star farms Eggo Cheer it Nutri grain Kellogg's coco pops Kellogg'sfrosties , .ETC

Kellogs products are manufactured in 18 countries and marketed in more than 180 countries around the world. Kellogg Company is operating in the mass consumer market in different continents, such as North America, Latin America, Europe and Asia Pacific.

Mass Advertisement: tv ,cocoa the monkey Free gifts and toys in U.S. New packaging and the new image. Coupons Trade promotion:instore displays, samples Personal selling

The price range of kelloggs product is between 2$ to 50$ depending upon the quantity and brand of the product.