keetsa graphic2

1

Upload: jpsiteworks

Post on 15-Apr-2017

189 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Keetsa Graphic2

Jean Pierre Veillet is a Portland-based artist, designer, and builder. Trained as a sculptor, Veillet takes a spatially informed, socially conscious,and aesthetically thoughtful approach to projects from tiny retail renovations to ground-up eco-developments. With his firm, Siteworks, Veillet has taken his background in site-specific art and mixed it with a serious shot of writing, poetry, and experience to produce spaces that communicate with people through objects, design, and elegance. design, and elegance. Veillet is intrigued by the intimacy that can be created between people and their environments, and by the possibilities of social engineering on a much larger scale.

The Revolution

Change the world by design.

Slipping the massively different Keetsa natural mattress brand into a space full ofexisting materials, and reusing those materials is, for Siteworks, a process of subtle transformations that completely change the identity of the space without transformations that completely change the identity of the space without necessitating a trash-happy overhaul. Instead, Veillet is re-cutting wood, retwisting pipe that was already there, re-using a series of “wiggle boards”-- perforated wooden slats wound with ultra-tense cable--and re-imagining the possibilities inherent within an existing design framework: one that he just happens to have built himself.

With this project, Siteworks examines and pushes forward a provocative line of inquiry surinquiry surrounding ideas of branding, temporality, and the commonality of aesthetic cues. Is design always specific to use? Can we transform the designprocess from one that assumes a relatively blank slate to one that includes aninventory of existing material and designs? Could there be such a thing as acomplete kit of parts that provides the design foundation for a space which isthen constantly lego’d into new possibilities? Can we create an entirely new modelfor a changeable environment with a much longer life cycle and reduced consumerwaste? Is waste? Is retail always retail always retail?

We are bringing new meaning to the long-standing and popular idea of adaptivere-use. No project begins as a blank slate. Siteworks' design|build process reflects an acutely sustainable outlook: Minimize the amount of new materials brought into a space; minimize waste; maximize the use of existing materials; and with these existing materials, creatively transform what was one brand identity into a completely different brand.

1255 NW 9th Ave. #17Portland, OR 97209p.503.230.2337

[email protected]

www.siteworksportland.comfollow our “in progress” blog:

wwwww.siteworksportland.blogspot.com

J E A N - P I E R R E V E I L L E T