kATIE KATIE CRANDALL

E X P E R I E N C E

Marketing and PR Coordinator, Otteny.com; New York, NY- January 2015-Present• Creating and curating content for Otte's Blog, Instagram, Twitter, Facebook, Pinter-est, Polyvore, and Wanelo.• Tracking the growth and conversions for the social media and shopping channels.• Assisting with graphic design projects.• Maintaining affiliate channels and partnerships.• Cataloging press features and managing the Press Sample Inventory

Social Media Campus Ambassador, RoomSurf; New York, NY- November 2013-Present• Promoting RoomSurf by running RoomSurf’s SCAD Facebook page.• Posting appropriate content.• Communicating with group members and monitoring their activity.

Marketing Intern; Karmaloop.com; Boston, MA- June 2014-September 2014• Previously in charge of utilizing and posting to Karmaloop’s social shopping sites: Polyvore, Wanelo, and Pinterest.• Posted to the Karmaloop Twitter, Instagram, and Facebook.• Drafted press releases and press pitches.• Curated the merchandise and built the product showcases on the homepage.• Placed and organized purchase orders for bloggers and celebrities.• Secured partnerships with outside companies for the Lifestyle team.

Stylist Intern, Molly K Webb; Atlanta, GA- November 2012-June 2014• Assisted an experienced stylist, who works with companies such as DSW and HGTV.• Contributed to pulls, location scouting, styling the models, assisting the photographers, and transporting the apparel and accessories to/from the shoots.

Fashion Office Intern, AmericasMart; Atlanta, GA- September 2013-November 2013• Assisted in the production of 10 runway shows in 4 days for October Market.• Was in charge of booking showroom models for 2 market weeks. This entailed me running and organizing a go see for Watters Bridal. • Assisted our stylists in styling and pulling outfits for the Vow runway show.• Assisted in merchandising the Vow display windows.• Created trend reports for the Marketing Department.• Created the hair and makeup guidelines for the October Apparel Mart’s daily runway shows.• Worked backstage and dressed for Sak’s and AmericasMart’s fashion shows.

Columbia and Sony Pictures Promotional Marketing Intern, Allied Integrated Marketing Group; Atlanta, GA- June 2013-September 2013• Promoted new releases for Columbia Pictures and Sony Pictures.• Exercised public relations in the promotions for events in 5 southeast markets.• Complied detailed research targeted to a specific project or demographic.• Developed, pitched, and secured promotional events and partnerships with organizations, while supervising their execution.• Collaborated ideas with senior and assistant publicists to assist in the creation of upcoming projects and events.• Promoted and executed advance screening events throughout The regions via grassroots and WOM marketing strategies.

EDUCAT ION

Savannah College of Art and Design (SCAD), Atlanta, GAB.F.A. in Fashion Marketing & Management 2014 -GPA:3.7-Graduated Magna Cum Laude

S K I L L S

-Google Analytics -Photoshop -Illustrator -Backoffice -Hootsuite -Vocus PR -InDesign -Aftereffects -Youtube -iMovie-Microsoft Word -Excel -PowerPoint -Word Press-WIX.com -Tumblr -Twitter -Facebook -Instagram-Polyvore - Wanelo

H O N O R S A N D A C T I V I T I E S

-Dean’s List-Hope Scholarship, Academic Scholarship, and Artistic Scholarship Recipient-Fashion Marketing CO-OP PR Officer/ Member 2012-Present-The National Retail Federation Student Association Member -The National Retail Federation’s Big Show 2013 Attendee -Beyond the Dot 2013 Featured Video Artist: https://vimeo.com/6370139

-#WeloveATL’s October gallery featuredphotographer

404-245-6728 katie4523@ymail.com

New York,NY

http://katiecrandall.wix.com/portfolio