karthik_singapore med dev asia nov 2015
TRANSCRIPT
New frontiers in healthcare access: m-Health
2nd Annual Medical Device Asia Conference
17th November 2015Singapore
Dr Karthik AnantharamanChief Marketing OfficerBPL Medical Technologies Pte LtdA Goldman Sachs Portfolio Company
Presentation Focus
01 Digital Health Trends
02Leveraging digital initiatives to drive market growth
mHealth – Market Overview
Copyright © 2011 Deloitte Development LLC. All rights reserved.4 Footer
mHealth Market size
4Source: PWC Analysis Report Feb 2012
Increasing Demand for m-Health
Fully integrated healthcare delivery
Pre 2005
Emphasis on administrative systems and automation
2015
Adoption of clinical systems
Patient self management
Emphasis on Home healthcare services
2020
Adoption of clinical systems
Efficient Medication management
Management of chronic diseases, mental health
Availability of patient information for mapping disease patterns to be used in research and development of drugs and treatment techniques/technologies
Patients able to self – manage disease
Remote consultations and monitoring
Self testing, early treatment and management of medication
Greater application of bioinformatics in healthcare related research
Emphasis on Home healthcare services to improve hospital efficiencies and save patient costs
Private hospital groups and public hospitals integrated to deliverpatient-centric healthcare services with better outreach
Patient expectations of safety
Safe data sharing and safe care
Patient data security
Patient centric healthcare delivery
Patient portals, mobile technologies of patient monitoring andmanagement
2015
2020
Opportunities in theIndian HIT Market
Active use of biometrics as healthcare becomes more patientcentric
Optimal efficiency in healthcare delivery using IT as number ofpatients and costs rise
Need for cost and quality transparencies will drive the use of ITin healthcare services
Integrated patient records
Improved Medical Tourism
Healthcare IT Market
Source: Frost & Sullivan
Drivers for m-Health business
•Source: Indian Council for Research on International Economic Relations
Increase in the working class of population (30-59 years) with moresedentary jobs and higher spending capacity, will increase the incidencefor lifestyle diseases such as Cardiovascular diseases and chronic disease
51%
22%
24%
42%
5%
11%
11%14%
9% 12%
1990 2020
Deaths
Communicable CVD Cancer Other NCDs Injuries
•9.4 million deaths •11.4 million deaths
By 2020, two-third of Asia Pacific Population over 65 years will have at least one chronic disease
65+ Aged population
9.7%
Q1
Chronic diseases65.2%
Injuries10.8%
Other diseases25%
Source : WHO, Frost & Sullivan
m-Health trends
Technology Maturity Cycle
11
Today <2 years 2-5 years 5-10 years
End consumer (Patient) Preferences
13
m-Health Survey
14
Key Drivers & Barriers for mHealth
Key Drivers
Price & Value attractiveness
from Consumer
Technology Evolution &
Mobile penetration.
Rise in Incidence of life style diseases.
Awareness & incomes
Adoption of Patient
self management &
Home health servicesRise in Insurance Coverage.Out-of-Pocket Payment
practice
Acceptance / engagement by
Medical fraternity
Competition on Devices &
alternate models
Key Barriers
Revenue model from Clinician’s
perspective
Pre-requisites for a successful m-Health company
End User Customer Segments
Newer m-Health Technologies
Novel technologies
Digital Health
Diagnostic Cardiology
Consumables
Woman and child care
Critical care and Surgery
Homecare
Imaging
Cardiology
Product images shown are for representative purposes only, no specific brand or company product is promoted
Cardiology
Product images shown are for representative purposes only, no specific brand or company product is promoted
Imaging
Remote access to clinical images
through smartphone and tablet
Product images shown are for representative purposes only, no specific brand or company product is promoted
Home care
Product images shown are for representative purposes only, no specific brand or company product is promoted
Critical care & Surgery
One touch access to:
• Patient
demographics
• Alarm settings
• Reports printing
• Bedside view
Product images shown are for representative purposes only, no specific brand or company product is promoted
Women Health
Device and app to monitor pelvic floor exercise to treat pelvic floor weakness
Product images shown are for representative purposes only, no specific brand or company product is promoted
Neurosciences
Product images shown are for representative purposes only, no specific brand or company product is promoted
Digital initiatives to drive business growth
Pillars of Digital India
SEHAT -Social Endeavour for Health And Telemedicine
• 60000 common service centers
to be connected to a common
delivery network by 2020
• Apollo Telehealth services
started their first Telemedicine
center in Araganoda in 2000
• Exclusive partnership with GOI
in ‘Digital India’ campaign to
extend quality health services
to remote areas
End Customer Use-cases
Application areas determine the customer segments and channels needed to reach them
Conduits to m-Health business growth
Conduit to Business
Medical Device Companies
Corporate Hospital Chains
Pharma companies
Physicians
End consumers/ Beneficiaries
Dr Karthik Anantharaman
+91-9986672406
Thank you for your attention!
Q u e r i e s ?