K-12 Web Content Development Process

October 2008

9/19/08 Intel Confidential

Introduction to K-12 Web Content Development

This presentation addresses processes for authors who write and load content into two different Intel® Education Web site environments:• deep and expansive content in a Content Management

System (CMS) for the intel.com/education Web site• training course content into a Moodle based system for our

Intel® Teach program online training

9/19/08 Intel Confidential

Content Management System (CMS)The K-12 CMS content template is designed for deep and sequential content. Example: http://educate.intel.com/en/projectdesign

Top Tab Navigation: 3 levels of tabs for content hierarchy and depth

Right hand highlight boxes for

related links

Left hand navigation for sequenced content

9/19/08 Intel Confidential

Moodle Training System

The K-12 Moodle platform is designed for delivering hybrid face to face and online professional development courses. Example: http://teachonline.intel.com/content/course/view.php?id=3485

Roll over top tabs have fly out menus for deep content

Left hand navigation for sequenced content

9/19/08 Intel Confidential

Overview of Content Development

The Web Content Development Process has five phases:

1. Planning

2. Designing

3. Authoring

4. Production

5. Adaptation

9/19/08 Intel Confidential

Planning Phase

The Planning Phases includes:

• Kick off the project• A meeting of all stakeholders to discuss scope, timelines, resources, etc.

• Develop the project charter– Define roles and responsibilities, timelines, and key

deliverables

• Schedule the project status meetings

9/19/08 Intel Confidential

Design Phase

The Design Phase includes:

• Concept Development– Define the Audience, Goals, Outcomes– Format of delivery– Outline constraints, dependencies– Write Product Overview Plan (POP), where needed

• Research and refine the concept – Define usage models and use cases– Conduct focus groups and get user input on assumptions– Gather Geo review and input

• Plan the instructional design – Write high level outlines for modules, topics, and sequence

9/19/08 Intel Confidential

Content Authoring Phase

The Content Authoring Phase includes:

• Develop the Instructional Design – Develop detailed outlines for topics, modules, and sequence– Develop sequencing and branching (required versus optional)– Select page templates

• Write and review scripts– Perform peer reviews and revisions– Edit the script for technical revisions– Draft initial file list of resources (adaptation)

• Review instructional design– Revise outline, templates, navigation– Align naming

• Outline adaptation process– Define adaptation tracking tools, checklists

• Acquire assets (Images, photos, audio files, diagrams, scans of student work)– Acquire permissions and approvals (reprints, adaptations)

9/19/08 Intel Confidential

Content Production Phase

The Content Production Phase includes:

• Load the content• Build HTML pages in Content Management System or Moodle

templates

• Perform peer reviews

• Revise scripts to maintain current versions

• Draft instructions for how to adapt the content (to be implemented in the adaptation phase)

• Create final source documents (word, pdf)

• Support QA process and fix identified issues

9/19/08 Intel Confidential

Adaptation Phase

Adaptation materials outline the files and process for needed for development of local language and culture version of the content. Adaptation involves translation and localization for cultural and local education terms and practice. Adaptation materials are finished at the end of a project but are prepared in previous phases.

• Create checklists and lists of things that need adaptation (words, images, audio files)

• Create final file lists with word counts of all scripts and written materials that need translation

• Write detailed instructions of how to adapt the content and implement into the adaptation delivery platforms– File Sharing site (supports Intel Education resource adaptation)

9/19/08 Intel Confidential

Example Content Development Timeline

150 new pages developed by 4 FTE for 4 months

• 1 month: Content Design– Concept Definition (.5 month)– Instructional Design (.5 month)

• 2 months: Content Authoring

• 1 month: Content Loading, Review, QA, and production

Note: 3-4 month window is minimum for a major new content release from design to production and release

9/19/08 Intel Confidential

Content Development ToolsScripts

• Intel provides initial training/design review and approval

• Intel provides advice and review

• Content Agency provides technical editing

Content Management System

• Intel provides training

• Authors load content and provide support

• Templates define look and feel

• Intel provides QA and testing

Moodle

•Intel provides training

•Authors load content and provide support

•Templates define look and feel

•Intel and Agency provide QA and testing