Justin BrownJorge Castedo

Josh FradenburgJeanne RineerJohn Walker JJJJJ

InternSource is a transparency-driven community that brings

together the best interns and those companies who provide them with

highest quality opportunities.

“What we need is a solution that shows companies how incredibly talented our students are.”

- Kelly Walsh Asst. Director Graduate Business Career Services Santa Clara University

STUDENTS

COMPANIES

BETTER INTERNSHI

PS

TEAMFounder Position Experience

John Walker CEO Excel Fitness, American Infrastructure MLP Funds

Josh Fradenburg CMO Mindful Measures

Justin Brown CTO Veterans Health Research Inst.

Jorge Castedo COO Arvato BPO/Financial Services

Jeanne Rineer CAO Apple, HP

Advisory Board XP Company

Mike Seashols CEO Versant, Documentum, Evolve

Christine Russell CFO Evans Analytical Group, Virage Logic, OuterBay Tech

Jim Thanos EVP BroadVision, Informix

Terence Craig CEO Pattern Builders, Optimize Solutions

SAM IS GETTING FATTERTAM• 10

million

SAM• 3.6 million

Targeted SAM• 1.78 million

Growing

8.5%

• Growing need for

internships to secure job

• Need practical

experience

• Paid internships increase

likelihood for job offer by63%!

• Increased competitiveness

emphasizes need for best-in-

class human capital

• Sorting and Interviewing is

expensive

INTERNSHIPS ARE CRITICAL!Students Businesses

COBBLED SOLUTIONS

20%

40%

60%

80%

100%

82%86%

90%

97%92%

45%

Job Posting SitesSocial Networki

ng

Career Services

Company Websites

Networking

Career Fairs

DISCOVERY

FIT

COMPETITION What are they overlooking?

FeatureIntern Match

internships.com

InternInc

internship king

summer internships

Monster .com Craigs list

Student Fee x x

Search filters x x x

Resume assistance x x x x x

work place training x x

training certification x

mass appeal x x x x x x

Niche focus x

University fee x

tools and analytics x

student feedback

company feedback

mass appeal x

Niche focus

Company fee x x x x x

Resume search x x x

rating review x

staffing assistance x x

mass appeal x x x

Niche focus x x

Competitive Comparisons

TRANSPARENCY

COMPETITION What are they overlooking?

FeatureIntern Match

internships.com

InternInc

internship king

summer internships

Monster .com Craigs list

Student Fee x x

Search filters x x x

Resume assistance x x x x x

work place training x x

training certification x

mass appeal x x x x x x

Niche focus x

University fee x

tools and analytics x

student feedback

company feedback

mass appeal x

Niche focus

Company fee x x x x x

Resume search x x x

rating review x

staffing assistance x x

mass appeal x x x

Niche focus x x

Competitive Comparisons

UNIVERSITIES

INCUMBENTS GRADE: F

Educational

Transparency

University

• Businesses learn about potential hires

• Students learn skills • Student learn about potential employers

• LinkedIn• Glassdoor• Networking

• Help Students• Bureaucracy

BADGING BRILLIANCE

Benefits to Companies

• Identify Rising Star Interns

• Gauge Interests and Fit

Students Differentiate

• Show Interests & Capabilities

• Attract Attention of Companies

Benefits to Universities

• Site Provides Training

• Gate to Services

TAKE THIS JOB AND LOVE IT

Overall Company Score

Intern’s Rating of Company

Company Feedback Analytics

• Improve Internship Programs

• Attract Rising Star Interns

Student Feedback

• Insight into quality of opportunity

• Anonymity option allows honest feedback

BUILDING ON COMPETENCIES

Core competencies

Course Building

Testing Systems

Badging Algorithms

Channel Mgmt

University Channel Partner Program

Filtering

WEBSITE UNDER CONSTRUCTIONPhase 1

• Resume/Cover

• Interviewing• Business

Etiquette• Attire• Job Hunting• Networking• Personal

Branding• Executive

Presence• Communicati

ons

Phase 2

• Programs (Excel, PPT, Java, etc.)

• Business Acumen

• Financial Statements

• Marketing• Research

BENEFIT-DRIVEN REVENUE

Students

Training/Badging

Enterprise Ratings/feed

back

Apply to postings

Enterprise

Top of list

Direct apply

Feedback analytics

Filtering

Fit video interview

Additional Cash Opps

Resume books

Advertising

Job/career

Foreign Expansion

FILLING THE FUNNEL

• DRIVERS• University as

Route-to-Market• Student

registrations• Conversion rates• Enterprise Direct

Sales Revenue

Students

Enterprise

Universitie

s

GEOGRAPHIC EXPANSION

1 3 2

THIS IS WHERE YOU COME IN

$1.6M Funding Y6 Harvest

3 Year runway

Site launch

Prove pathway to

profitability

USE OF PROCEEDS

ADDITIONAL SLIDES• Financials• Market Positioning

FINANCIAL RATIOS:PROFITABILITY RATIOS FY 1 FY 2 FY 3 FY 4 FY 5 FY 6

Return on Assets - (7.0) 0.6 0.9 0.7 0.6

Return on Equity - (7.0) 0.6 0.9 0.7 0.6

Return on Invested Capital - (8.2) 0.7 1.0 0.8 0.7

Gross Profit Margin - 27% 57% 72% 70% 75%

Operating Profit Margin - -82% 6% 26% 34% 52%

Net Profit Margin - -89% 6% 26% 34% 51%

Operating Income rate of return - (6.4) 0.7 0.9 0.8 1.0

FINANCIALS:

InterSource - INCOME STATEMENT FY 1 through 6

TOTAL TOTAL TOTAL TOTAL TOTAL TOTAL

FY 1 FY 2 FY 3 FY 4 FY 5 FY 6

2013 2014 2015 2016 2017 2018Sales

Rev from Students 0 252,825 1,201,963 3,183,492 7,692,753 15,956,527

Rev from Companies 0 567,114 1,199,005 1,352,393 1,640,197 2,144,648Total Sales 0 819,939 2,400,968 4,535,885 9,332,950 18,101,175

Less Cost of Sales

SEM 5% 0 16,399 120,048 226,794 933,295 1,810,118

SEO 2% 0 8,199 48,019 90,718 373,318 724,047

Conferences, Travelling 2% 0 16,399 48,019 90,718 373,318 724,047

Advertising 1% 0 8,199 24,010 45,359 186,659 362,024

Sales Force Salaries & wages 8% 91,667 550,000 800,000 800,000 900,000 900,000Total Cost of Sales 91,667 599,196 1,040,097 1,253,589 2,766,590 4,520,235

Gross Profit (91,667) 220,743 1,360,871 3,282,297 6,566,360 13,580,940

Operating Expenses

PRODUCT DEVELOPMENT 226,100 231,960 298,946 449,255 740,538 793,147

Web design 20% 185,200 37,040 37,040 37,040 37,040 37,040

Hosting & Bandwith 0.6% 8,400 4,920 14,406 27,215 55,998 108,607

Server Hardware 15,000 0 7,500 15,000 7,500 7,500

Content Support Salaries & wages 8% 17,500 190,000 240,000 370,000 640,000 640,000

SALES & MARKETING 917 30,098 80,029 144,077 288,988 552,035

Press Conferences & PR (hosting) 3% 0 24,598 72,029 136,077 279,988 543,035

Sales Force Training 1% 917 5,500 8,000 8,000 9,000 9,000

GENERAL & ADMINISTRATIVE 445,824 627,997 830,548 1,490,946 2,352,936 2,906,587

Executives Salaries and wages 8% 250,000 270,000 291,600 692,842 1,088,391 1,175,462

Commissions 5% 0 40,997 120,048 226,794 466,647 905,059

Employee benefits 20% 71,833 202,000 266,320 372,568 525,678 543,092

Payroll taxes 5% 17,958 50,500 66,580 93,142 131,420 135,773

Rent 2,000$ 28,000 30,000 40,000 48,000 64,000 64,000

Utilities 10% 3,600 3,000 4,000 4,800 6,400 12,800

Telephone 5% 1,800 1,500 2,000 4,800 6,400 6,400

Office supplies & Equipment 1000/FTE*48,000 15,000 20,000 24,000 32,000 32,000

Professional fees 2,632 0 0 0 0 0

Other 1000/FTE 14,000 15,000 20,000 24,000 32,000 32,000Total Operating Expenses 672,840 890,055 1,209,523 2,084,278 3,382,463 4,251,769

EBITDA (Operating Income) (764,507) (669,312) 151,348 1,198,019 3,183,897 9,329,171

Depreciation / Amortization 0 63,000 15,000 27,500 39,000 39,500

Other income (expense) 0 0 0 0 0 0EBIT (764,507) (732,312) 136,348 1,170,519 3,144,897 9,289,671

Interest Income 0.5% 0 0 0 0 0 0

NOL Tax Benefit 0 0 (47,722) (409,682) (1,039,416) 0

Taxes 35% 0 0 47,722 409,682 1,100,714 3,251,385Income Taxes 0 0 0 0 61,298 3,251,385

Net Income (Loss) (764,507) (732,312) 136,348 1,170,519 3,083,599 6,038,286

Cumulative Net Income (Loss) (764,507) (1,496,819) (1,360,471) (189,953) 2,893,646 8,931,932

Website Costs $225,000

TRANSPARENCY THROUGH COMMUNITY PARTICIPATION

Learn

Discovery

Onboarding

Internship

Feedback

Learning Mechanisms

• Efficient & Effective

Discovery

• Improved Matching

• Better Internships

• Feedback Given enhances

future community

experiences

Soft-Skill and Tech-Skill Modules

COMPETITION• What the competition is providing

• Standard postings solutions

• Resume uploads

• Information / Resume Writing,

Interviewing, etc.

What are they overlooking?

TRANSPARENCY

BUSINESS LISTINGS MOCK-UP