just-in-time training study results dissemination...study results •when we conduct a study, we are...
TRANSCRIPT
Just-In-Time Training
Study Results Dissemination
Learning Objectives
• To understand the importance of the
“Results Dissemination” phase of research
• To learn about various ways to engage
both scientific and lay public audiences in
study results and dissemination
approaches
Research Spectrum
Idea Formation
Proposal Development
Funding and Approvals
Study Start-Up
Data Collection
Data AnalysisResults
Dissemination
Study Results
• When we conduct a study, we are looking to:
– Identify or describe something
– Explain or predict a situation
– Find a solution to a problem
– Test if one approach works better than another
• Studies start out with questions:
– Results are the answers to our research
question(s)!
Source: http://www.uobabylon.edu.iq/eprints/publication_11_1421_1403.pdf
Health Services Research
• We conduct health services research to
understand the best ways to improve
health, which ultimately improves lives.
• We collect data on patients and then
analyze the data to see what it tells us.
– This becomes our study’s results.
Importance of Dissemination
• Once we have results in
from a study, it’s important
to get that information out
as quickly as possible to
as many as possible.
– Results are always
important, whether good or
bad.
Results Examples
• Let’s say we found that an exercise program that we developed and tested in a study helped patients lose weight but also increased risk of injury.
– The first result is positive – our goal was to help patients lose weight.
– The second result is not so positive – we don’t want patients getting hurt.
*THESE ARE BOTH IMPORTANT DATA TO SHARE
Translational Research
• Goal is to shorten the timeframe from
discovery to implementation
– Working with patients and other stakeholders
helps do this!
• We can leverage the networks and connections
our stakeholders have in their communities and
organizations to disseminate study results.
How We Disseminate
• There are two main audiences to
disseminate study results:
– Scientific/academic audience
– Lay public/community audience
Scientific/Academic Audience
• This group includes researchers,
clinicians, and other stakeholders that
have a professional interest in your
research.
Lay Public/Community Audience
• This group includes patients, caregivers,
and other community members that have
a personal interest in your research.
Part 1:
Scientific/Academic
Dissemination Approaches
Manuscripts Published in
Scientific Journals
Protocol Manuscript:JMIR Res Protoc, Published, 4/4/19
Engagement Manuscript:Healthcare Journal, Accepted 5/5/19
Oral/Poster Presentations (local, regional, & national conferences)
Guest Speaker Presentations for
Academic Audiences
• PSU Annual Diabetes Symposium
– Clinicians & researchers coming together to
share updates in diabetes care and research
• We will be giving an oral presentation of our study
with Patient Partner Julie co-presenting!
• Blogs on professional sites:
– Engagement Paper Blog on Journal Website
– PaTH Quarterly Newsletter Study Update
• Media alerts to study contacts:
Scientific/Academic
Dissemination Approaches Cont’d
Part 2:
Lay Public/Community
Dissemination Approaches
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Study Newsletters
– Study Website, blogging
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Partner Organization Newsletters
– Partner Organization Websites
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Digital Newsletters
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Social media
– Better Together: Lebanon County post
– Penn State PRO Wellness (7 posts)
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Social media
– Penn State PRO Wellness (11 Tweets)
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Social media
• Parnters’ Twitter
– The PaTH Network (8 Tweets)
– Penn State Hershey tweet
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Digital Ads
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Marketing materials
• Postcards
• Flyers
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Videos
Lay Public/Community Dissemination
Approaches with Examples
• For a lay public/community audience:
– Diabetes/community health fairs
Next Steps
• Engage patient partners in developing lay
public abstracts for study manuscripts.
• Review dissemination briefs and provide
feedback.
Questions?
• THANK YOU!!