june 14-16, 2017 sponsorship opportunities€¦ · of state boards of education, school and...

June 14-16, 2017Disney’s Coronado Springs Resort

Lake Buena Vista, Florida

Sponsorship Opportunities

Building Expertise 2017E D U C A T O R S C O N F E R E N C E

Soaring to New Heights

BuildingExpErtisE.com 2



ABout Building ExpErtisE International Educators Conference

The Building Expertise conference is a unique opportunity for your organization to reach educators from across the nation and around the world. We are host to an energizing and informative program with internationally renowned education experts and speakers, networking opportunities, and social events.

Sponsors are acknowledged prior to, during, and after the conference through conference materials, email communication, and the Building Expertise website and mobile app. Our strategic email invitation campaign reaches more than 300,000 education decision-makers from around the world with a minimum of 18 touches each for a total of 5.4 million impressions. And it doesn’t stop there. Registrants receive up to four emails prior to the conference and a minimum of three follow-up emails after the conference. Sponsors who commit early realize the most benefit through inclusion in all of our campaign emails.

Please review the sponsorship packages detailed in this brochure to determine the best opportunity to connect with your prospects in 2017. Or contact us to discuss an in-kind or customized sponsorship.

We realize that when spending your valuable marketing dollars, your business requires the highest ROI, and we are here to ensure that you achieve your goals. We look forward to another rewarding, successful year with our attendees and sponsors.



Call today to become a sponsor: 1.877.411.7114 3

tABlE of contEnts

Sponsor Benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

Attendee Profile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

Mobile Metrics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

Sponsor Levels & Benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Premier Mobile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

Key Mobile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

À la Carte Mobile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Mobile App Examples . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Title . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

Platinum . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Gold . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

Silver . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

Swag Bag . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17

Testimonials . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

Conditions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19

Application . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22



4

Why Sponsor? sponsor BEnEfits

Contributing as a sponsor at Building Expertise can take you straight to your target market and demonstrate your support and commitment to the education field.

• Maximum exposure through a premier conference devoted to those involved in the education field

• An opportunity to build and reinforce strategic relationships with educators

• A cost-effective way to reinforce your organization’s brand and to build brand awareness among a relevant audience

• Access to a broad network of industry educators, including representatives of state boards of education, school and district administrators, teachers, and charter and private school officials

• Increased marketing opportunities, including visibility on the conference website and associated marketing materials, and up to 5.4 million impressions in our invitation email campaign

Become a sponsor today!

Call:

1.877.411.7114

BuildingExpertise.com



5

1,200-1,800 Attendees and decision makers

Attendee Profile

titles represented

Instructional Coach

Principal District Leader

36%

36%12%

16%

8%

4%

5%

CountriesUSA

AustraliaAbu DhabiBangladesh

CanadaKuwait

Pakistan

46%building-level

decision makers

15%top-level

decision makers

Teacher

BuildingExpertise.com




Mobile Metrics Mobile Metrics

5.7K1.7

149

1,192 341 192

75%The Apple OS

was found on three out of every four conference user

devices.



7

sponsor lEvEls & BEnEfitsSWAG

INSERT$500

SWAG BAG

$4,000

SIlvER$2,500

GOld$5,000

PlATINum$10,000

TITlE$15,000

KEYmOBIlE$2,500

PREmIERmOBIlE$10,000

vISuAl PRESENCEConference website: sponsor recognition (company name, logo, description, link to company website)

company name only • • + title

recognitioncompany

name only •

Mobile app: company profile (name, logo, description) • • • • • •

Swag bag insert 1 1 1 2 2

Logo on swag bag •

Signage featuring your logo: one table during meals and general sessions

•

Signage featuring your logo: selected pre-conference rooms •

Signage featuring your logo: book signing table and event •

Signage featuring your logo: registration desk and general sessions event entrance

• • •

Logo and sponsorship on large screens at the front of the stage during the beginning and end of the general sessions

•

Mobile app banner ad 1 1 1 1 2

Mobile app splash screen (exclusive) •

Mobile app sponsored icon •

Mobile app sponsored listing • •

Mobile app push notifications 2 4

RECOGNITION

Conference exclusivity # of tablesavailable 15 available 2 available 1 available 5 available 1 available

First refusal, exclusivity for 2018 • •

Thank-you announcements in general sessions • • • • • •

Verbal recognition of your company and sponsorship from the podium in general sessions

•

Additional sponsorships and mobile app advertising spaces are available. See following pages for details on all opportunities.




Premier Mobile Sponsor ExclusivE moBilE confErEncE App sponsor

$10,000

(limit 1 sponsor)

The official conference mobile app of Building Expertise is the hub of all activity for attendees. With a greater than 75% adoption rate in 2015 (the first year we offered the app) and our green initiative, for Building Expertise 2017, we anticipate that 95% of attendees will use the app to plan their itineraries, learn about speakers, interact with peers and vendors, and share their opinions on conference and public social media outlets.

Benefits of the Premier Mobile Sponsorship include:

• Conference mobile app sponsorship exclusivity for Building Expertise 2017

• Right of first refusal for Building Expertise 2018 premier mobile sponsorship

• Signage featuring your logo at the registration desk and where attendees enter general sessions

• Thank-you announcements during general sessions

• Exclusive mobile app splash screen

• Mobile app company profile, including name, logo, and description

• 2 mobile app banner ads

• Mobile app sponsored icon

• Mobile app sponsored listing

• 4 push notifications about your company the week of the conference (1/day Tue–Fri)




Key Mobile Sponsor moBilE confErEncE App sponsor

$2,500

(limit 5 sponsors)

Building Expertise attendees rely on our conference mobile app for just about everything. It is their digital journal, capturing highlights of the event from start to finish, their go-to source for up-to-the-minute conference insight. It is also their Swiss Army Knife with a full array of useful tools to plan, learn, and connect with everything and everyone at the conference, including our sponsors.

Benefits of the Key Mobile Sponsorship include:



• Mobile app company profile, including name, logo, and description

• Mobile app banner ad

• Mobile app sponsored listing

• 2 push notifications about your company the week of the conference




moBilE App À lA cArtE AdvErtising options

Mobile advertising examples on pages 11–12.

Additional sponsorships are available. See following pages for details on all opportunities.

Advertising Options TYPE OF Ad QTY PRICE

Splash screen 1 $5,000

Banner ad 15 $1,500

Sponsored listing 10 $1,000

Sponsored icon (home screen) 1 $2,500




Splash Screen Banner Ad

moBilE App ExAmplEs




Sponsor Icon Sponsor ListingSponsor Profile

moBilE App ExAmplEs




ExClusivE sponsor of ConfErEnCE $15,000

(limit 1 sponsor)

The official welcome keynote kick-off and general sessions of Building Expertise typically attract 1,800+ educators from across the country and around the world. Don’t miss out on the opportunity to get your name and logo in front of attendees during general sessions at this exciting conference.

Benefits include:

• Conference Title Sponsorship exclusivity—be the exclusive title sponsor of Building Expertise 2017

• Right of first refusal for Building Expertise 2018 title sponsorship


• Verbal recognition of your company and sponsorship from the podium in general sessions


• Logo and sponsor recognition on large screens at the front of the stage during the beginning and end of the general sessions—including the opening event

• Title recognition, logo, company description, and link to your website on the Building Expertise 2017 website

• Company profile, including name, logo, and description, on our conference mobile app

• Company logo featured in email communication in promotion of the event, reaching more than 300,000 inboxes and up to 5.4 million impressions

• 2 sponsor-provided swag bag insert (see page 17 for details)

Title Sponsor




Book signing$10,000

(limit 2 sponsors)

World-renowned education experts and authors will participate in special book signings that attract 1,800 attendees each year. Make sure to get your name and logo in this prime location.

Benefits include:

• Signage featuring your logo and sponsorship at the book signing table and event



• Platinum recognition, logo, company description, and link to your website on the Building Expertise 2017 website




Platinum Sponsor




prE-ConfErEnCE$5,000

(limit 15 opportunities)

Building Expertise full-day professional development pre-conference sessions attract 1,000–1,300 attendees. Sponsor one or more pre-conference sessions with program content that complements your company’s products, services, and mission.

Benefits include:

• Signage featuring your logo and sponsorship at a selected pre-conference session room entrance



• Gold recognition, logo, company description, and link to your website on the Building Expertise 2017 website




Gold Sponsor




TaBlE sponsor$2,500

Meal times and general sessions are a sought-after refuge for Building Expertise attendees to refresh and network with other guests. Take advantage of big crowds by sponsoring one or more tables during meals and general sessions.

Benefits extend beyond tables to include:

• Signage featuring your logo and sponsorship on one table during meals and general sessions


• Silver recognition on the Building Expertise 2017 website



Silver Sponsor




swag Bag sponsor: $4,000 (Exclusive)

swag Bag insErT: $500 + cost of item (limit 10 opportunities)

Our attendees love swag bags and giveaways! Put your product or service in the hands of 1,800 teachers, principals, and other education leaders. Our attendees are educated, successful, caring, influential decision-makers who are well-established in their communities. Engage every guest by sending them home with a special something.

SWAG BAG SPONSOR: $4,000 (exclusive)• Logo printed on 1,800 swag bags distributed to Building Expertise attendees at check-in.

Your logo will travel with attendees throughout the conference and back to their offices in a keepsake bag they will be sure to use again and again.

• 1 sponsor-provided swag bag insert

• Company logo on the Building Expertise 2017 website



SWAG BAG INSERTS: $500 each + cost of item ($5 USD minimum value)• 1 sponsor-provided swag bag insert

• Company logo on the Building Expertise 2017 website


Swag bag inserts must have a minimum value of $5 USD or a rebate, gift card, or discount of the same value. Sponsor must provide a proof of the item to Learning Sciences International for approval by April 1, 2017. Upon approval, Learning Sciences will provide shipping details.

Swag Bag




Testimonials The conference is always relevant, energizing, and

practical.

The organization behind the entire

conference was very impressive.

Overall, great content and great

experience.

Networking opportunities, in addition to deeper

knowledge gained, made this professional development

session very valuable.

The plan [for 2017] is to return with our full team.

Regardless of if you are an administrator, teacher leader,

professional developer, or classroom teacher, the information was timely and relevant to all. The suggestions

and strategies were appropriate to all categories of professionals.

I highly recommend that more teachers

attend the conference. I heard a lot of teachers

make the comment, “I get it now.” That’s

powerful!

The venue made it easy to make new connections

and collaborate with other professionals from all over

the country to share our own knowledge and expertise

with each other.

The featured speakers were top-notch!

What attendees liked most and why

they’ll return.




sponsor conditions

• Learning Sciences International reserves the right to accept or reject any application for sponsorship at its absolute and unfettered discretion with the return of any deposit paid.

• Company advertisements are subject to approval from the Conference Organizing Committee.

• All sponsorship packages include tax.

• Payment Terms: 50% deposit required prior to confirmation of sponsorship. 50% final installment required by March 31, 2017. An invoice will be sent.

To Confirm Sponsorship• Should you wish to confirm sponsorship, please return the completed acceptance form to

Learning Sciences International. Terms and conditions with a invoice will be forwarded for completion and approval.

• On receipt of the deposit payment, a confirmation letter will be sent highlighting further information regarding benefits, due dates, etc.

• Confirmed sponsors will receive a sponsor kit, which details information regarding artwork for logos and advertisements, specifications, and delivery details for signage.

Sponsorship InquiriesPlease contact Learning Sciences International to discuss available sponsorship packages and opportunities in more detail: 1.877.411.7114.

AllocationSponsorship and exhibition packages, which may be limited in number, will be generally allocated to those organizations who apply earliest. Allocation of sponsorship packages regardless of the preference indicated is at the discretion of Learning Sciences International, the Conference Organizing Committee, and the Conference Organizer, whose decision will be final.

Cancellation PolicyOnce an acceptance form has been received, any cancellation must be advised in writing to Learning Sciences International. If the cancellation is received up to three (3) months before the event, an administration fee of 25% of the total price will be retained. If the cancellation is received less than three (3) months prior, no refund is applicable.


detailed Requirements and due dates• Requirements regarding the artwork for logos and advertisements, specifications, and

delivery details for signage will be sent to you in a confirmation letter at a later date with relevant due dates.

• In the event that materials, information, or artwork required by Learning Sciences International are not received by the designated due date, their use for their intended purpose cannot be guaranteed. The value of these entitlements will not be refunded if this is the case.

• Logos must be submitted in .eps format, at least 300 dpi, and in CMYK (all Pantone colors must be converted to CMYK). Should an alternative format be received, Learning Sciences cannot be held responsible for the quality of the logos displayed in any of the promotional material.

• Swag bag inserts must be pre-approved by Learning Sciences International. Swag bag inserts must be of a minimum value of $5 USD or a rebate, gift card, or discount of the same value. Sponsor must provide a proof of the item to Learning Sciences International for approval by April 1, 2017. Upon approval, Learning Sciences will provide shipping details.

Exceptional CircumstancesLearning Sciences International reserves the right to change the venue and duration if exceptional circumstances demand. In the event of a change of venue and/or duration, the agreement to participate will remain in force as long as the sponsor is informed at least one month before the planned conference.

Learning Sciences International will use reasonable endeavors to remedy the impact of exceptional circumstances.

liability / Insurance• In the event of industrial disruptions or natural disasters, Learning Sciences International

cannot accept responsibility for any financial or other losses incurred by attendees or sponsors.

• Learning Sciences International takes no responsibility for injury or damage to persons or property occurring during the Conference. All insurance, including medical coverage, or expenses incurred in the event of the cancellation of the Conference is the individual attendee’s and sponsor’s responsibility.

• Attendees and sponsors are encouraged to choose a travel insurance policy that includes loss of fees/deposits through cancellation of your participation in the Conference or, through the cancellation of the Conference itself, loss of airfares for any reason, medical expenses, loss or damage to personal property, additional expenses and repatriation should travel arrangements have to be altered. Learning Sciences International will take no responsibility for any participant failing to insure.

• The sponsor is responsible for all personal injury, damage to property or other losses, liabilities, or claims arising in connection with the sponsor’s participation at the Conference. The sponsor will indemnify the Organizers in respect of any losses, liabilities, or claims in respect thereof. The sponsor agrees to participate at its own risk and to take out adequate insurance in respect of all such losses, liabilities, and claims.


• Learning Sciences International will take all reasonable precautions to ensure the building is secure. To assist us, all persons attending the Conference must wear the official Conference name badge at all times.

PartnershipsNothing contained in this agreement will be deemed to constitute a partnership, joint venture, or agency relationship between you and Learning Sciences International and/or the Conference Organizers, and you must not do anything where you will, in any way, be represented that you are a partner of Learning Sciences International and/or the Conference Organizers.

Sponsorship and Exhibition Packages• Sponsorship Proposal current as of July 2016.

• Please refer to the sponsorship packages in this proposal for outlined benefits. Any variations to the description of each package must be as agreed in writing with Learning Sciences International. Sponsorship and exhibition entitlements will not commence until the acceptance form and deposit is received by Learning Sciences International.

Trade Registrations• Trade registrants are not permitted to attend Conference sessions or social functions unless

the relevant tickets are offered as part of the particular sponsorship or exhibition package. However, should trade registrants wish to attend the conference as a delegate or attend social functions, the appropriate registration form must be completed and forwarded to the Conference Organizers together with the applicable registration fee.

• Specific sponsor registration forms will be sent at a later date.

venueThe sponsor and the agents, contractors, and invitees of the sponsor are also to observe the rules, regulations, and procedures as prescribed by the convention center.

CONTACT & ORGANIZATION INFORmATIONName Email

Title Phone

Organization

Address Country

City State/Province Postal Code

lEvEl OF SPONSORSHIP (all amounts are in U.S. dollars)

Title Sponsor ($15,000) Premier Mobile Sponsor Package ($10,000)

Platinum Sponsor ($10,000) Key Mobile Sponsor Package ($2,500)

Gold Sponsor ($5,000) Mobile App Advertising (please call to discuss options)

Silver Sponsor ($2,500) In-Kind Sponsor (please call to discuss options and terms)

Swag Bag Sponsor ($4,000) Swag Bag Insert ($500)

Your signature below is your authorized acceptance of the sponsorship entitlements as per the Sponsorship Proposal and acceptance of the terms and conditions therein.

Signature _________________________________________ Date __________________

sponsor ApplicAtion

175 Cornell Road • Suite 18 • Blairsville, PA 15717

Total

Amount due

mETHOd OF PAYmENT Check enclosed (Payable to Learning Sciences International)

Purchase Order enclosed (see Terms of Payment)

Visa MasterCard Discover American Express

Card Number ___________________________________________________ Expiration Date __________________________

Cardholder Name __________________________________ Cardholder Signature _________________________________

TERmS OF PAYmENT Purchase Orders: Government or institutional purchase orders must include a completed order form. Purchase orders must note payment terms of net 30 days from the date of invoice and include shipping and handling costs. A monthly surcharge of $10 or 1%, whichever is less, will be applied to all past-due invoices.

Returns/Refunds: Once an acceptance form has been received, any cancellation must be advised in writing to Learning Sciences International. If the cancellation is received up to three (3) months before the event, an administration fee of 25% of the total price will be retained. If the cancellation is received less than three (3) months prior, no refund is applicable.

TERmS OF SAlEAll prices, offers, and terms are subject to change without notice.

Please complete and return application to Learning Sciences International at [email protected], or fax to 561-246-4477. Payments must be submitted to: Learning Sciences International, Attn: Conference Team, 175 Cornell Road, Suite 18, Blairsville, PA 15717. Questions? Call 877-411-7114.



june 14-16, 2017 sponsorship opportunities€¦ · of state boards of education, school and...

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