June 1, 2005

Presented By Robert CosmaiPresident and CEO

Hyundai Motor America

Automotive News Marketing Seminar

Hyundai’s Focus on Safety and Quality

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*2003 Sales Totals

Global Automotive Sales

Hyundai Investments

Alabama Manufacturing and Assembly Plant

Detroit R&D Center (HATCI)

California City Proving Grounds California Design and Technical Center

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Hyundai Successes

From 1998 through 2004, Hyundai sales increased 364%

For the fourth year in a row, Hyundai will be the #4 import brand

April 2005 CYTD, Hyundai sales were up 14%

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Current “Net Consideration” Level

Aware But Will Not Consider

Aware & Will Consider“Net Consideration”

Not Aware

41%

43%

16%

Source: Allison Fisher

84% Opportunity

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Hyundai Accolades

NF Sonata

IntelliChoice

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Hyundai Product Key Leadership Points

Class-Leading Standard Safety

Surprising Interior Spaciousness & Flexibility

Powerful Engine Lineup

Class-Leading Standard Features

Best Warranty

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Brand Campaign - Print

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Brand Campaign - TV

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Sonata Safety: TV

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7 All New Models in 24 Months

24/7!

In-Market Date Product

Fall 2004 New Entry - Tucson

Spring 2005 All New Sonata (HMMA)

Fall 2005 All New Accent

Fall 2005 All New Azera

Winter 2006 New Entry – Minivan

Spring 2006 All New Santa Fe (HMMA)

Fall 2006 All New Elantra

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Hyundai announces the new Entourage

Strong safety positioning

Six standard air bags

Standard ESC with ABS and EBD

3rd row folds into floor

Advanced 3.8L all-aluminium engine with a 5-speed automatic transmission

Long wheel-base model only

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