joule bug - green gamification - manu melwin joy
TRANSCRIPT
Joule BugGreen Gamification
Prepared By Manu Melwin Joy
Assistant ProfessorSCMS School of Technology and Management
Kerala, India.Phone – 9744551114
Mail – [email protected]
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Joule Bug• JouleBug, by Cleanbit
Systems, is an
application designed to
promote sustainability-
oriented actions and
behavior changes.
Joule Bug• The app aims to make it
easy, fun, and gamelike
to save energy, water,
and other resources.
Joule Bug• The user, playfully called
a JouleBug, downloads a
free app to a
smartphone, tablet, or
computer, and sets up a
profile.
Joule Bug• e. The profile asks for basic
data about the user’s home
(square footage, age, type of
heating, and so on) to
improve the accuracy of
energy and financial savings
calculations.
Joule Bug• JouleBug can connect to and
import data from some utility
accounts. The app and website
both have a professional and
appealing aesthetic, and are clearly
designed for a generation of young
users accustomed to sleek and
attractive app designs and graphics.
Joule Bug• After downloading the app
and filling in as much or as
little of the profile
information as you can or
want to (one can always
return later), you are ready
to play JouleBug
Joule Bug• The basic process is simple:
JouleBug offers at least 94
separate achievements, or
actions that contribute to
some aspect of
sustainability across
multiple categories.
Joule Bug• Users can sort achievements
by name, location (home,
office, transportation), cost
(free to most expensive),
benefit (water, energy, land,
oil), or frequency (daily,
weekly, monthly, special).
Joule Bug• This allows them to identify
those achievements most
relevant to their lifestyle or
interests.
Joule Bug• When you complete an action such
as replacing a burnt-out
incandescent light bulb with a CFL,
you “buzz” that action by clicking
on a little icon that represents it.
These icons are called pins, and, for
some users, may recall Girl Scout or
Boy Scout achievement badges.
Joule Bug• To earn these pins, you have
to buzz them a requisite
number of times. For
example, every time you use
your reusable mug or
grocery bag, you buzz the
associated pin.
Joule Bug• Occasionally, for a major
action (such as caulking all the
leaks in your house), you earn
the pin with only one buzz.
Although they have no real-
world value, the pins are fun
and aesthetically appealing.
Joule Bug• Occasionally, for a major
action (such as caulking all the
leaks in your house), you earn
the pin with only one buzz.
Although they have no real-
world value, the pins are fun
and aesthetically appealing.