joule bug - green gamification - manu melwin joy

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Joule Bug Green Gamification

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Page 1: Joule bug - Green Gamification - Manu Melwin Joy

Joule BugGreen Gamification

Page 2: Joule bug - Green Gamification - Manu Melwin Joy

Prepared By Manu Melwin Joy

Assistant ProfessorSCMS School of Technology and Management

Kerala, India.Phone – 9744551114

Mail – [email protected]

Kindly restrict the use of slides for personal purpose. Please seek permission to reproduce the same in public forms and presentations.

Page 3: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• JouleBug, by Cleanbit

Systems, is an

application designed to

promote sustainability-

oriented actions and

behavior changes.

Page 4: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• The app aims to make it

easy, fun, and gamelike

to save energy, water,

and other resources.

Page 5: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• The user, playfully called

a JouleBug, downloads a

free app to a

smartphone, tablet, or

computer, and sets up a

profile.

Page 6: Joule bug - Green Gamification - Manu Melwin Joy
Page 7: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• e. The profile asks for basic

data about the user’s home

(square footage, age, type of

heating, and so on) to

improve the accuracy of

energy and financial savings

calculations.

Page 8: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• JouleBug can connect to and

import data from some utility

accounts. The app and website

both have a professional and

appealing aesthetic, and are clearly

designed for a generation of young

users accustomed to sleek and

attractive app designs and graphics.

Page 9: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• After downloading the app

and filling in as much or as

little of the profile

information as you can or

want to (one can always

return later), you are ready

to play JouleBug

Page 10: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• The basic process is simple:

JouleBug offers at least 94

separate achievements, or

actions that contribute to

some aspect of

sustainability across

multiple categories.

Page 11: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• Users can sort achievements

by name, location (home,

office, transportation), cost

(free to most expensive),

benefit (water, energy, land,

oil), or frequency (daily,

weekly, monthly, special).

Page 12: Joule bug - Green Gamification - Manu Melwin Joy
Page 13: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• This allows them to identify

those achievements most

relevant to their lifestyle or

interests.

Page 14: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• When you complete an action such

as replacing a burnt-out

incandescent light bulb with a CFL,

you “buzz” that action by clicking

on a little icon that represents it.

These icons are called pins, and, for

some users, may recall Girl Scout or

Boy Scout achievement badges.

Page 15: Joule bug - Green Gamification - Manu Melwin Joy
Page 16: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• To earn these pins, you have

to buzz them a requisite

number of times. For

example, every time you use

your reusable mug or

grocery bag, you buzz the

associated pin.

Page 17: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• Occasionally, for a major

action (such as caulking all the

leaks in your house), you earn

the pin with only one buzz.

Although they have no real-

world value, the pins are fun

and aesthetically appealing.

Page 18: Joule bug - Green Gamification - Manu Melwin Joy
Page 19: Joule bug - Green Gamification - Manu Melwin Joy

Joule Bug• Occasionally, for a major

action (such as caulking all the

leaks in your house), you earn

the pin with only one buzz.

Although they have no real-

world value, the pins are fun

and aesthetically appealing.

Page 20: Joule bug - Green Gamification - Manu Melwin Joy