Jordan Bishop Work Samples Your Health is a monthly e-newsletter offering health tips, research news and recipes from Johns Hopkins Medicine. It is sent to thousands of subscribers across the United States. Clips below of Your Health and of Johns Hopkins Medicine social media pages are shown from my time as internet marketing specialist, from Jan. 2012 – April 2014, when I oversaw these projects.

Johns Hopkins Medicine Social Media—Connecting People with the Promise of Medicine

Live Social Media Chats—Meeting Directly with Experts Across Johns Hopkins Medicine:

Crisis Communication Issues and Response to Customer Complaints:

Communications to Consumers, Referring Physicians and Internal Audiences: The samples below are shown from my current position, marketing project administrator, covering the Department of Surgery and the Department of Plastic and Reconstructive Surgery. I wrote copy and laid out the pieces, and the creative was done in-house by our professional graphic designers.

Marketing Collaterals: ‘Take-one Card’ promoting the Johns Hopkins Lung Cancer Program, sent to referring physicians, along with an accompanying letter from the group’s leadership.

Web Content Strategy: In my current role I work closely with the Internet Strategy and Web Services team to develop copy and ensure our websites are up-to-date. Recently our Web team updated the Johns Hopkins Lung Cancer Program website (see below) and I played a key role in meeting with faculty to discuss the project, reviewing content on the site, and moving the project forward.