john fleming graeme kidd
TRANSCRIPT
John Flemingwww.slowfood.org.uk
Graeme Kiddwww.cittaslow.org.uk
What is Slow?
festina lente
About quality, tradition, diversity
A positive, progressive approach
A mindset or practical philosophy
About living life at a human scale
A growing international movement
Slow Food
Reaction to Fast Food
Close to 100,000 members
Slow Food UK 2,000 members
Local group: the Convivium
Terra Madre, Ark, Praesidium
Foundation for BioDiversity
University of Gastronomy
A little bit of history
1986 Slow Food established
1989 Slow Food International
2006 50% of members not Italian
1999 Cittaslow set up in ItalyGreve-in-Chianti, Orvieto
Bra, Positano
2005 Phase II of Cittaslow
The Slow Food Manifesto
Our defence should start at the table with Slow Food. Let us rediscover the flavours and savours of regional cooking and banish the degrading effects of fast food.
Co-producers – Good, Clean, Fair Eco Gastronomy
Convivium Activities
Tastings, visits to producers
Work with local schools
Work with local producers
Convivial activities!
So what is a Cittaslow?
A town where it is good to live Part of a network of towns A place where a certain attitude
of mind prevails A quality town…
in the sense that quality of lifeis important to all – permanent
and temporary residents
The Cittaslow Mindset
Builds on Slow Food principles and extends them into areas other than food, drink and hospitality A way of life and of living that looks
to improve the fabric of life for all Connects people, local government
and Slow Food with a common goal
Cittaslow embedsthe Slow approachinto your municipality
Eco Administration
Why join Cittaslow?
It makes good sense
Provides some guiding principles for good government and good practice
Helps keep your town ‘on course’
Develops or crystallises partnerships
It’s about being, doing, and enjoying
Plugs you into a network
Provides a hook
Cittaslow Goals
Environment
Infrastructure
Quality of Urban Fabric
Encouraging Local Produce/Products
Hospitality and Community
Boosting Cittaslow awareness
Taste Education
Taste Education
Taste Education
Taste Education
Taste Education
Praesidia
Encourage Local Produce/Products: Preservation of local foodstuffs
International networking Different food cultures
