joey the cat - skeeball national tournament - sponsorship
TRANSCRIPT
Sponsor the BrewSkee-ball
National Champion
Who is Joey the Cat? Reigning Brewskee-Ball national Champion
Competitive Skeeball Player Since 2001
Owns Seven Skeeball machines
Prolific Skeeball Personality
Lives in San Francisco
The Event: BBNC III• The Brewskee-Ball National Championship III
• Third annual National Skeeball championship that invites the top 64
rollers from Brewskee-ball leagues Across the Country to compete for
the national title
• 3-day festival of Skeeball competition and fun amongst an incredibly
passionate group of people
• Heavily attended by Rollers, fans andMEDia
• Expected overall attendence: 750-1000 people
• Website:
When and where?
BBNC III - May 25-27, 2012
Williamsburg, Brooklyn, NY
Why Sponsor?
• Create brand exposure with highly engaged tastemakers and
trendsetters
• Create positive press exposure by affiliation with most
successful Brewskee-Ball player
• Leverage nostalgia and happiness of Skeeball to create
Enjoyable experiences with brand
• Get in on the ground floor of an emerging sport and cultural
phenomenon
Media Exposure
Cumulative Media stats
1,000+ Facebook Shares
500+ Twitter Posts
1MM+ Impressions
Read Article Listen to Interview Watch Video
Read Article Read Article Read Article
Who will attend the event?
• top 64 Individual rollers Nationwide
• Top 52 Team Rollers Nationwide
• Hundreds of friends / Family
• Bands, Comedians and More
• Press and journalists
• Demographic– 24 – 38 Years Old – 70% Male & 30% Female
– Avg Household Income: $80,000
– Strong brand affinities and awareness
– Tastemakers and trendsetters
General Exposure
• Brand visibility during Skeeball competitions
– IN-person Exposure
– Online Live-streaming
• Product sampling and giveaways at the Extra positive land
booth in the Knitting Factory
• Joey the cat is the Focal point for the opening ceremonies in
Rollympic Village
• Winner of BBNC III throws the Opening Pitch at a Brooklyn
Cyclones game
• BBNC III will be filmed for a documentary
• Music, art, Comedy and Food
Sponsorship Options
Feline Supporter (up to 10 available)
Logo Placement on Website
Social media Package 3 Tweets | 2 FB Updates | 1 Blog Post
Small (2” x 2”) logo on Joey the Cat Suit
Power Purr Package (1 available)
Logo Placement on Website
Social media Package 3 Tweets | 2 FB Updates | 1 Blog Post
Large Logo Embroidered on the front and Back of JTc Suit
Mention in Interviews with Press
Custom Video produced from event
$500
$1500
Sponsorship Details: Web Site
• Logo and Link on Joeythecat.com
Sponsorship Details: Social Media
• 3 Tweets about your product
– @mucha 1500 followers
– @joeythecat 155 followers
• 2 Facebook updates about your brand
– 336 passionate Facebook fans
– 159K Friends of Fans
• 1 Blog post about your product
– 500 unique visitors per month
Sponsorship Details: Jersey
• Embroidered logo on custom tailored three-piece
Joey the Cat suit
Sponsor the Reigning Brewskee-
ball Champion
Contact Joey the Cat
503.490.7423