jlm_lulea_project_meeting_web20_300609_web
DESCRIPTION
JLM_Lulea_Project_Meeting_Web20_300609_WebTRANSCRIPT
SAVE ENERGYProject Meeting – Luleå, June 30, 2009
Web 2.0 Dissemination
José Luiz Moutinho
"If you cannot convince them, confuse them. “ - Harry S. Truman (1884-1972), 33rd US President
The first node on ARPANET at University California Los Angeles (UCLA) on the 2nd of September 1969. (Source: "Casting the Net", page 55, from http://personalpages.manchester.ac.uk/staff/m.dodge/cybergeography//atlas/historical.html)
The first four nodes on ARPANET. By the end of the year 1969 there are four nodes on the "ARPA NETWORK", as shown in schematic above. These were University of California Los Angeles (UCLA), University of California Santa Barbara (UCSB), University of Utah and the Stanford Research Institute (SRI). (Source: "Casting the Net", page 56, from http://personalpages.manchester.ac.uk/staff/m.dodge/cybergeography//atlas/historical.html)
Source: Britt, (200&) Partial map of the Internet based on the January 15, 2005 data. http://upload.wikimedia.org/wikipedia/commons/d/d2/Internet_map_1024.jpg
Illustration: http://www.walrus.com
Density of links is sometimes more important than the number of nodes
Web 2.0
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 7
MicrobloggingMicroblogging WeblogsWeblogs Social BookmarkingSocial Bookmarking
WikisWikis Virtual WorldsVirtual Worlds Social NewsSocial News
Social NetworkingSocial Networking
RSS FeedsRSS Feeds
Professional NetworkingProfessional Networking
Tourism 2.0Tourism 2.0
Videos & PhotosVideos & Photos
June 30, 2009 8SAVE ENERGY Project Meeting - Luleå
Strategy: From Edge to Core
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 9
Conceptual Architecture
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 11
Good Enough
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 12
Innovative ApproachWeb 1.0 / Closed Innovation Web 2.0 / Open Innovation
Glossary Wikitionary
Knowledge Repositories Wiki / Wikimedia
Ontology / Categories /Hierarchy Folksonomy
Technology-driven R&D Early Adopters / Early Markets
Requirements Co-creation
Broadcast Viral Marketing / FOAF Networks
Business Models Decided Internally User-generated Business Models
Advertisement Word of Mouth
Reading / Lectures Writing / Conversation
Client-Server Peer-to-Peer
Services Sold Over the Web Web Services
Structured, Linear, Geometric Metaphores
Non-Structured, Non-Linear
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 13
Objectives• Disseminate information about SAVE ENERGY• Provide services for internal / external users• Foster socialization among partners / associates• Support SAVE ENERGY Communities• User-generated content knowledge hubs:
– Energy Efficiency– Real Time Information– Serious Games– Behaviour Transformation– Web 2.0 Dissemination
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 14
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 15
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 16
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 17
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 18
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 19
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 20
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 21
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 22
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 23
Long Tail
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 24
Today• Hands on workshop on Web 2.0
– Register– Explore– Generate content (upload your avatar, complete your
profile, start your blog, upload photos, …)– Give feedback about the Portal, the Community Portal
and the Web 2.0 tools.• Understading the differences between public,
community and private content is critical.• Member Get Member strategies depends on
proactive participation and collaboration.
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 25
Ideas for new contents
• Database with information regarding companies selling/providing enrgy efficient products/services
• Database with information about National/Cross-Border/European funding programmes
• Online form to communicate dissemination activities. The information flow will be moderated by Lauri and published on the Web.
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 26
Programme for Today
• Web 2.0 Tools– Register, participate on groups, upload and share
content in Vimeo, YouTube, SlideShare, Twitter, Flickr, MixxIt, Scribd and Facebook.
• Web 2.0 Dissemination– http://www.ICT4SaveEnergy.eu/– http://Community.ICT4SaveEnergy.eu/– http://Kb.ICT4SaveEnergy.eu/
• Those who already know how to do it (probably better than I do…) will help me in the tutorial
June 30, 2009 SAVE ENERGY Project Meeting - Luleå 27
