jeremy broekman - jewish marketing consultant
DESCRIPTION
Jeremy Broekman is a Brand Strategist & PR/Marketing Director for well-known Jewish Community, Non-Profit, Corporate, Entertainment, Real Estate, and start-up clients. My Jewish Community experience includes: * leadership/board collaboration, * marketing plan development & execution, * donor development, * event production, * collateral/web production and public relations/anniversary campaigns * Originate & deploy branding, marketing, publicity, and public relations initiatives. * Develop identity campaigns including strategy, copywriting, logo design, collateral development, website development and print production. * Oversee social networking management & moderation. * Deploy print & online advertising and search engine optimization programs.TRANSCRIPT
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Jewish Community
Marketing & PR Agency Identity & Rebranding
Advertising & PR Campaigns Website Development / CMS Solutions Donor Development & Event Production
Community Engagement Marketing Leadership & Board Consulting
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MARKETING + CREATIVE = BROEKMAN
• Founded as a marketing/pr agency in August 2000
• Marketing Director + Creative Director + Consultant in ONE
• Specialized niche in working with Jewish Community Organizations and Not-For-Profit Sector
• Services include:
• Website Development • Brand Management & Marketing/PR Programs
• Identity Campaigns • Graphic Design & Printing • Advertising – Print, Web and Grassroots • Social Networks & Online Media Advertising
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www.broekmancomm.com
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NON-PROFIT MARKETING/PR • International Coaches Federation • Michael A. Ruddo Foundation • Congress for the New Urbanism – Civic Art
Awards & Conference Party
• Screen Actors Guild Foundation - $5M Capital Campaign for Actors Resource Center
• First Americans in the Arts • J. Paul Getty Center “Coming of Age” Exhibit
Launch • North Hollywood Theatre & Arts Festival • NoHo Children’s Arts Festival • International Student Film Festival • National Alliance of Hispanic Health • Coro: Southern California • Anti-Defamation League Page 2
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JEWISH COMMUNITY EXPERIENCE • Website Management & Development for over 20 synagogues to date. • University Synagogue (West LA, CA) –Website; Retainer since 2007 • Anshe Emet Synagogue (Chicago, IL) – Retainer since 2007 – Marketing & Website • Temple Isaiah (West LA, CA) – Website; retainer since 2009
• Congregation Beth Torah (Torrance, CA) – Turnaround Management
• Temple Israel (Minn, MN) – Website retainer since 2009
• Congregation Beth AM (Los Altos, CA) – MMOTW • Congregation Beth Israel (Vancouver, BC) – Website since 2009
• Temple Beth Sholom (Tustin, CA) – Website retainer since 2009
• Bet Tzedec (Toronto, Canada) – MMOTW, Event Reg, School Reg
• Membership Management Services (Los Angeles, CA) – Identity Campaign & New Website; 20+ MM2000/MMontheWeb clients
• Valley Beth Shalom (Encino, CA) – Nursery School, Young Men’s Club Parents Association, Chesed Connection, Website Committee
• OurSpace.com –Special Needs collaboration Temple Aliyah & VBS • American Jewish University (formerly University of Judaism)
(Alumni Association, 50th Anniversary, Development, Website)
• Valley Cities Jewish Community Center – 3 years mrktg Page 3
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EXTENSIVE GRAPHIC DESIGN EXPERIENCE
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JEWISH WEB IDENTITY EXPERIENCE
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Case Study – Partnership with Anshe Emet since Nov 2007 • Launched MMOnTheWeb interface (design and implementation) in collaboration with Membership Management Services MM200o
• Consulted various constituency groups on Moveable Type, Hostway, and web-related issues
• Migrated Website Backend to Wordpress with Adcieo in April 2009
• Retainer since to train staff on Wordpress, launch new / manage existing content
• Launched internal new SHMUSY Website
• Launched AnsheEmetEvents.com as an event registration tool; using as short-term ecommerce solution with paypal shopping cart (numerous YAD, AES events)
• Launched Hazzan Alberto Mizrahi in Concert 2009 and 2010
• Launched online 2010 Purim Auction Page 6
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EXTENSIVE WEB DEVELOPMENT
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EXTENSIVE WEB DEVELOPMENT Cont.
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EXTENSIVE WEB DEVELOPMENT Cont.
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EXTENSIVE WEB DEVELOPMENT Cont.
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EXTENSIVE WEB DEVELOPMENT Cont.
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EXTENSIVE WEB DEVELOPMENT Cont.
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EXTENSIVE WEB DEVELOPMENT Cont.
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EXTENSIVE WEB DEVELOPMENT Cont.
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EXTENSIVE WEB DEVELOPMENT Cont.
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ENTERTAINMENT EXPERIENCE • Screen Actors Guild Foundation –
“Brokeback Mountain” benefit premiere, Launch $5m capital campaign
• New Line Cinema “New World” Benefit Premiere for First Americans in the Arts
• J. Paul Getty Center “Coming of Age” Exhibit Launch
• North Hollywood Theatre & Arts Festival • International Student Film Festival • Storyopolis • Columbia Pictures • Sony Pictures Digital - Screenblast • DreamWorks Animation • Universal Studios – marketing for over 48
feature film titles hitting ppv/vod window Page 16
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REAL ESTATE INDUSTRY EXPERIENCE Developers: • Weintraub Financial Services Identity Campaign • TDG Corp Identity Campaign
• Malibu Lumber Yard Graphics & Signage Program
• Elite Home Builders
• Advanced Builder LA
Public Relations: • Consensus Planning Group
• Congress for the New Urbanism
• SJA Strategies • Debibi Strategic Partners
Residential: • Coldwell Banker • ReMax on the Boulevard
• Pinnacle Estate Properties
• OwenSells.com / Bay Side Properties Page 17
Commercial: • Marcus & Millchap • Rosano & Partners
• Rosano Property Management
• Roman Group LLC • Creative Environments of Hollywood
• 310 Development Company
Financial - Lending & Mortgage: • Lightning Rentals
• Lightning Modification
• Ridgegate Mortgage • North American Financial Solutions
Home Improvement: • 3-B’z Painting • 4D Construction
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OPTIMIZATION & MARKETING
• Search Engine Optimization – “organic” / natural web work. From site maps, URL submittals to hard coding for success!
• Paid Online Advertising – campaign development, creative (banner ads) & booking
• Pay-Per-Click programs - via Facebook, Google Adwords, Bing • Social Networking Consulting – Development and Management of your organization’s
networks (Facebook, LinkedIn, Twitter, MySpace). Profile development, coaching and consulting.
• Viral marketing campaigns
• Blog development and management – using open source tools that are easy to manage (Wordpress, MoveAble Type, Blogger, ...Blogspot)
• Social Video Consulting & Distribution (YouTube, MySpace, TubeMogul) • Forums & Community Building • Tagging & Bookmarking (Digg, Delicious)
• Online photo albums and more! Page 18
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THANK YOU! For your Consideration
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For more information, please CALL Jeremy Broekman at 818-212-9201
email [email protected] www.broekmancomm.com
Linkedin: Jeremy Broekman | Twitter: Broekman