Ethical Community Building

or, How to Build With, Not For

@jmfbrooks

Hi, I’m Jeanne!Community organizer and experience designer

RJI Non-Residential Fellow

● Growing our audience

● Deepening engagement

● Increased monetization

Laurenellen McCann, civic technologist @elle_mccann

buildwith.org

Josh Stearns, Director of Journalism & Sustainability, Dodge Foundation

@jcstearns

SPJ Code of Ethics

Members of the Society of Professional

Journalists believe that public enlightenment

is the forerunner of justice and the foundation

of democracy. Ethical journalism strives to

ensure the free exchange of information that

is accurate, fair and thorough. An ethical

journalist acts with integrity.

“Community” is not a meaningful unit to

measure engagement.

Chart by Meg Pickard, recreated by Joy Mayer

How

● Building with demands openness

● Building with means not importing models

● Building with is intimate, personal and complex

● Building with communities means knowing your

place

Any questions?