ixda vancouver - how to get a great ux job

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Resumes and LinkedIn profiles How to get a great UX job { Patrick Neeman Director of Product Design, Apptio @usabilitycounts http://www.usabilitycounts.com Troy Parke Sr. UX Manager, Big Fish Games @uxhow http://www.uxhow.com

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From putting together your resume, building a portfolio, to personal networking, we discuss the steps you need to go through to get in the door for that UX interview.

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Page 1: IXDA Vancouver - How to get a great UX job

Resumes and LinkedIn profiles

How to get a great UX job{

Patrick Neeman Director of Product Design, Apptio @usabilitycounts http://www.usabilitycounts.com

Troy Parke Sr. UX Manager, Big Fish Games @uxhow http://www.uxhow.com

Page 2: IXDA Vancouver - How to get a great UX job

Getting a great job is a lot like dating......you have to kiss a lot of frogs

before your find your prince

Page 3: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

User Research - 100 Recruiters

The typical interview process

Hiring Manager Phone Screen

7-10 people

3 to 5On Site

InterviewsThe Offer} }Recruiter

Phone Screen

10-15 people}Research 20-100 people}

Page 4: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Show them your money,

baby!

• LinkedIn profile • Resume

• Side projects • Portfolio

Page 5: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ Your résume }• Format that can be parsed (Word or PDF) • Career progression that tells a story • Skills in keyword form listed for recruiters • Don’t over design

Page 6: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ A great resume }

Page 7: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ A great resume }

Solid Opening Summary

Clear and Concise Job Descriptions

Skills and Brands Listed

Page 8: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Why should my résume be in Word?• It’s a standard format • Recruiters edit résumes • Concentrate on content • Creates constraints

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@usabilitycounts @uxhow

Responsibilities and Accomplishments• A summary about your job function • Three to five bullet points what you accomplished

• Write when you start a job as the goal • Write more of them for more recent jobs

Page 10: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Résume tipsToo many positions Combine all into one position, and list each as a client

Too few positions List projects under a position

Unrelated positions Don’t list them at all, no one cares

Page 11: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ Your LinkedIn profile }• Have a great summary • Include your skills and specialities • List the results of your work • Let brands speak for themselves

Page 12: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ A great LinkedIn profile }

Great Title

Solid Summary

Accurate Job Descriptions

Page 13: IXDA Vancouver - How to get a great UX job

Exercise• A summary about your job function • Three to five bullet points what you accomplished

Page 14: IXDA Vancouver - How to get a great UX job

Patrick Neeman Director of Product Design, Apptio @usabilitycounts http://www.usabilitycounts.com

Troy Parke Sr UX Design Manager, Big Fish @uxhow http://www.uxhow.com

UX Portfolios How to get a great UX job{

Page 15: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

How you tell your story is as important as the story itself

Page 16: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Tell stories that fit your audience • Designers • Developers • Product Managers

Page 17: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Tell stories that sell • Explain visually • Light and concise • Keep them engaged

Page 18: IXDA Vancouver - How to get a great UX job

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Tell stories that have an awesomeending • ROI • Results • Outcome

Page 19: IXDA Vancouver - How to get a great UX job

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Tell big stories

Page 20: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Big Story Big Fish Unlimited

Page 21: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

• Problem • Process • Involvement • Final Product • Press / Awards • Outcome

}Story

Big Fish Unlimited Netflix for Games

Page 22: IXDA Vancouver - How to get a great UX job

Challenge

Page 23: IXDA Vancouver - How to get a great UX job

Process

Page 24: IXDA Vancouver - How to get a great UX job

Results

Page 25: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Tell small stories

Page 26: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Big Story Bob The Chiropractor

Page 27: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Bob The Chiropractor 5 Page Lead Generation Website

• Problem • First Version • Iteration • Improved Version}Story

Page 28: IXDA Vancouver - How to get a great UX job

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Page 29: IXDA Vancouver - How to get a great UX job

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Results

Page 30: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

What not to do

Page 31: IXDA Vancouver - How to get a great UX job

Pet Peeves• Screen shots that are too small to read • Screen shots without explanation • Wireframes without any details • Portfolios with only wireframes and no research • Over-designed portfolio

Page 32: IXDA Vancouver - How to get a great UX job

Three Great ExamplesLaiYee Lori http://www.behance.net/gallery/Vantageous/4652595 !Simon Pan http://www.simonpan.com/ !Peter Schuszter http://uxportfolio.com

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Exercise• Talk through two portfolios from audience members

Page 34: IXDA Vancouver - How to get a great UX job

Networking and Social Media

How to get a great UX job{

Patrick Neeman Director of Product Design, Apptio @usabilitycounts http://www.usabilitycounts.com

Troy Parke Sr. UX Manager, Big Fish Games @uxhow http://www.uxhow.com

Page 35: IXDA Vancouver - How to get a great UX job

45% of all hires

9% of all job applications

{ Agency + personal referrals }

Why social is important

Page 36: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

The lowest conversion rate for an application?

A job board0.41% percent of applications from job boards become hires. 11 percent of applications from referrals become hires.

Page 37: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

Personal networking

is the new job board

Why?

Page 38: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

56% percent of people who got a job got it through

someone they knew casually.

Mark Granovetter Sociologist, 1973

Page 39: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ How do I become a personal referral? }

Use Social Media

Page 40: IXDA Vancouver - How to get a great UX job

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• Follow people at companies you like on Twitter • Subscribe to updates on Facebook • Tailor your LinkedIn and Facebook profiles • Go to conferences, meetups and classes

It’s about making a lot of small bets...

Page 41: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{Social Networks}LinkedIn Research, reconnaissance and your profile

Facebook Personal friends and their connections

Twitter Super connectors and people with similar interests

Stack Exchange, Git Hub, LinkedIn Groups Building street cred and engage with other users

SkillShare, Meetups Engage with super connectors and people in person

Page 42: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ What kind of people should I be looking for? }• Super connectors, because they like helping people • People who might hire you, not someone who is you • Recruiters, because they move around a lot

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@usabilitycounts @uxhow

• Ask about their company • Ask about what they’re doing • Ask about their interests • Ask them for advice

Get them to talk!

You want them to do the talking!

Page 44: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

It’s like dating... You can “play the field” to find what you want

Page 45: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

• Give you something to say • Create common interests • Doesn’t have to be work related • Improve your skills

{ Extra Credit }

Have a passion project

Page 46: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ Extra Credit } UX Drinking Game

Page 47: IXDA Vancouver - How to get a great UX job

{ Extra Credit } Find My Bookmarks

Page 48: IXDA Vancouver - How to get a great UX job

@usabilitycounts @uxhow

{ What not to do }• Do not talk all the time • Don’t stalk and give them space • Be respectful but be engaging

Page 49: IXDA Vancouver - How to get a great UX job

Thank you!

Patrick Neeman Director of Product Design, Apptio @usabilitycounts http://www.usabilitycounts.com

Troy Parke Sr. UX Manager, Big Fish Games @uxhow http://www.uxhow.com