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ITCITCYour PartnerYour Partner

inin

Trade DevelopmentTrade Development

Government Facilitation of e-Commerce for Development - WTOGovernment Facilitation of e-Commerce for Development - WTO 14 June 200114 June 2001

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Building the E-Trade

Bridge forSMEs

Building the E-Trade

Bridge forSMEs

R. BadrinathR. BadrinathDirector, DTSSDirector, DTSSInternational International Trade CentreTrade Centre

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Year Long ConsultationYear Long Consultation

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MarrakMarrakechech

… … lead to alead to aStrategyStrategy for E-for E-Facilitated Trade Facilitated Trade DevelopmentDevelopment

Pilot Pilot ProjectsProjects

On-line On-line DiscussionDiscussion

… … with with Businesses and Businesses and Development Development PartnersPartners

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Do you know what developments are taking place in the New Economy?

Do you know how they will affect your business prospects?

Are you ready for the new challenges ahead?

NO!NO!NO!NO!

QuestionsQuestions

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Are new ICT developments a reality for SMEs?

Do you think you can benefit from these new tools?

YesYesYesYes

QuestionsQuestions

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Benefiting from e- Benefiting from e- CommerceCommerce

or Crossing the e-trade or Crossing the e-trade bridgebridge

Doing Business over the InternetDoing Business over the Internet More than that:More than that:

Understanding the new tools of the Understanding the new tools of the information ageinformation age

Putting them to effective usePutting them to effective use At every stage of the business At every stage of the business

management cyclemanagement cycle Doing old business in new waysDoing old business in new ways Exploiting entirely new business Exploiting entirely new business

opportunitiesopportunities

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The A-B-CA-B-C of the ITC Strategy

Awareness Knowledge E-Competence

AAwareness Raisingwareness RaisingAAwareness Raisingwareness Raising

BBuilding knowledgeuilding knowledgeBBuilding knowledgeuilding knowledge

CCreating Competencereating CompetenceCCreating Competencereating Competence

Tow

ards

Inte

rnat

iona

l C

ompe

titiv

enes

s

Stages of E-Trade Development

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Building the E-Trade Bridge

SMESMEss

Function• Information• Training• Advisory• Networks

Trade Support Institutions

Governments

Strategy• Awareness• Knowledge• Competence

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SMEs Performers

Trade Support

Institutions

Multipliers

Governments

Facilitators

Info

Advice

Training

Networks

A Coherent, A Coherent, Flexible and Flexible and

Comprehensive Comprehensive ApproachApproach

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Assets and LiabilitiesAssets and Liabilities Penetration level of ICT Penetration level of ICT Internet access issues Internet access issues Strength of export oriented Strength of export oriented

sectorssectors Strength of banking Strength of banking

infrastructureinfrastructure Physical distance from main Physical distance from main

marketsmarkets Difficult intra-regional transportDifficult intra-regional transport

The E-Balance The E-Balance SheetSheet

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It is all about Seeing and being Seen

It is all about Seeing and being Seen

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Crossing the Bridge Crossing the Bridge from from Digital Divide to Digital Divide to

Digital DividendDigital Dividend

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Thank YouThank You

http://www.intracen.or

gbadrinath@intrac

en.org