italianamerica · italianamerica ’s readers? gender maritalstatus age education income language...
TRANSCRIPT
Italian America magazine is the most widely read magazine in the United Statesfor men and women of Italian heritage. It is the official publication of the OrderSons and Daughters of Italy in America (OSDIA), which was founded in 1905
and stands as the oldest and largest organization for Italian Americans.
Italian America is a glossy, full-color forty-page magazine published quarterly. Itoffers features and articles on Italian and Italian-American current events,
history, culture, and more.
Circulation: 31,000Estimated Readership: 50,000+
Italian America Magazine219 E Street, NE
Washington, DC 20002Phone: 202-547-2900Fax: 202-547-1492
Editor-in-ChiefMiles Ryan [email protected]
Advertising RepresentativesDave Bayard Laura Lemos
[email protected] [email protected](973) 822-9275 (973) 822-9274
Italian America®The Official Publication of the Order Sons and Daughters
of Italy in America®
Italian America MagazineAdvertising Rates
ProductionTrim size is 8.25” by 10.75”
Cover is on 60 lb. #3; editorial is on 40 lb. #4 groundwood paper.Saddle-wire stitched.
ArtworkAdvertisers must provide a high-resolution JPG, TIF, or PDF file
that adheres to the size specifications.
Mail DatesJanuary 15; April 15; July 15; October 15
Advertising deadline is one month prior to mail date (extentions when possible)
Spread
Cover Page
Full Page
Half-Page
Third-Page
Quarter-Page
Sixth-Page
Eighth-Page
16.5” x 10.75”(Bleeds .125” all sides)
8.25” x 10.75”(Bleeds .125” all sides)
8.25” x 10.75”
7.5” x 4.75” (horizontal)3.75 x 9.75” (vertical)
9.75” x 2.25” (horizontal)
7.5” x 2.25” (horizontal)3.75” x 5” (vertical)
3.75” x 2.75” (horizontal)2.25” x 4.75” (vertical)
2.25” x 2.75” (horitzontal)
$3,000
$2,400
$2,000
$1,250
$1,000
$750
$500
$300
Discounts15% off for OSDIA lodge members10% off for consecutive ads*An additional 10% off for book ads appearing “On the Bookshelf”
Width x Height
WhoAreItalian America’s
Readers?Gender
Marital Status
Age
Education
Income
Language
62% Male38% Female
63% Married
6% Under 2116% 22 – 3921% 40 – 5037% 51 – 6515% 66 – 755% 76 – 85
17% Associates Degree30% Bachelors Degree4% Doctorate Degree24% High School Degree19% Masters Degree7% Professional Degree
9% Less than $25,00012% $25,000 – $40,00013% $40,001 – $60,00015% $60,001 – $85,00015% $85,001 – $100,00035% More than $100,000
12% speak fluently41% not at all47% somewhat