it sales strategy: 5 twitter tips that attract great customers (slides)
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http://ITSalesSecrets.com SUMMARY SLIDES: Getting your B2B Twitter strategy right is vital. Here are 5 steps you can take to get Twitter incorporated into your overall IT sales strategy. Copyright (C) SP Home Run Inc.TRANSCRIPT
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IT Sales Strategy:
5 Twitter Tips that
Attract Great
Customers
Courtesy of the
Small Business Computer Consulting Blog
http://blog.sphomerun.com Source: iStockphoto
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What Can You Do
With Twitter to Find
Followers and
Convert Them into
Paying Customers?
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1. Manage Whom
You Follow on
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• Use the Search
Facility to Find
People to
Connect With
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• Seed Your
Twitter Account
With People Who
Are Relevant
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• Concentrate on a
Targeted Core
Audience & Let
Your Following
Grow Naturally
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2. Manage Your
Twitter Account
by Using Lists
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• Categorize the
People You
Follow, and
Those Who
Follow You
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• Make Sure That
You Make This
Type of List
Private
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• Have Public Lists
So that People
Can See Whom
You Are
Following & Why
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• You May Want to
Take a Look at
Listorious
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3. Engage With
Your Followers
and the
Community
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4. Research Your
Competitors
and Prospects
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Gain Insights into
Your Competitors’
Strategies and the
Reception in the
Marketplace
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• Share Quality
Content With
Them
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• Add the Relevant
Hashtags With
the Link and
Comment
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• Find Content
Curators Publish
via services like
Paper.li, or
Scoop.it!
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You Can Directly
Impact the
Outcome of Sales
Calls by Being
Better Prepared
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And Having
Deeper Insights
Into Your
Prospects and
Marketplace
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Twitter is Also One
of the Best Places
to Get Real Time
Information About
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• and Their
Position in the
Marketplace
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Do You Have
Experience Using
Twitter as Part of
Your IT Sales
Strategy?
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Or Are You
Thinking About it?
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Share Your
Experiences,
Questions, and
Concerns in the
Comments Section
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SP Home Run is a registered trademark of SP Home Run Inc.
Source: iStockphoto
Recommended Reading:
Seven IT Sales Secrets
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