INMOTION

“Things would not be beautiful if they did not move.” Jean Paul

GRASS at the interzum 2011: The beauty of motion – an interactive experience.

HOW IDEAS ARE TURNED INTO INNOVATIONS.Jürgen Mischi talks about innovation managementat GRASS. Page V

EVERY CORNER IS ROUND.Quaturis S – the new movement solutionfor standard corner floor units. Page VIII

EASIER. FASTER. MORE PRECISE.Richard Flax on Ganileos, the new GRASS planning software. Page VI

CUSTOMER MAGAZINEISSUE 1/2011

MOVEMENTS

Investing in the future:New buffer hall in Götzis.A new production hall is currently under construction at the Götzis site as part of our strategic capacity expansion. This means more space to allow the development of in-com-pany logistics and also more flex-ibility to heighten the performance of the entire production shop. Con-struction work is expected to finish at the end of 2012.

GRASS movement systems are the heart of modern furniture. GRASS movement systems breathe life into furniture. But that’s not all – GRASS movement systems have all the right ingredi-ents for the functional design of contemporary dream homes. Experience the beauty of movement as the ex pression of pure joie de vivre in person at the interzum in Cologne. We look forward to welcoming you! Hall 07.1, stand E 20/21

Feel the pulse of the GRASS brand.

Meeting point Cologne.

When every movement is an interactive experience, when the inside meets the outside, when a shade of green lights up from afar – this is the interzum. “Visitors to Cologne can expect a fascinating mix of space, movement and pure emotion,” divulged Andreas Marosch, Head of Mar keting at GRASS. “In particular the LED-Cube 2011 is a positively unforget-table and sensational presentation.” You’ll be surprised! The GRASS team is looking forward to welcoming you.

Always up to date with the GRASS newsletter.Information is only as topical as the medium that is used to convey it – and what could be more up to date than an e-mail newsletter? Our GRASS newsletter makes sure that you are always informed of the latest GRASS news. Regularly, promptly, clearly, and in a reader-friendly for-mat. Sign up for your newsletter at: www.grass.at/newsletter.

Who was the inventor? Successful ideas are always cop ied. This is naturally also true of good mar-keting ideas. The news that GRASS no longer talks about “technical fit-tings” but “functional movement sys-tems” has quickly made the rounds in the industry. Now all our competi tors are also selling “movement”.

MOVEMENTSYSTEMS

“Today we are creating the GRASS brand of tomorrow, driven and inspired by the vision of how things could be.”

Andreas MaroschHead of Marketing

Critically questioning the familiar, look-ing for new approaches and allowing boundless freedom for creative thought – that is the credo of successful brands. Reason enough to drive the evolution of the GRASS brand forwards in this direc-tion. This needs a number of minor revo-lutions – every single day, and is true for both the development and marketing of new product solutions.

“Treading new paths has become one of the most important strategic principles of the new GRASS brand over the past two years,” explains Andreas Marosch, Head of Marketing at GRASS. “Think-ing differently, being different, having different priorities and communicating differently – all this opens up a wide

range of differentiation potential, makes us unique and is an important factor in continuing to hone the profile of our brand.”

Ensuring that the GRASS brand character is always contemporary and innovative is one of the greatest challenges for the marketing team of Andreas Marosch. “We cannot face this challenge with cre-ative routine,” he explains, “but only with creative renewal, continuous transforma-tion and constant topicality.” Modernity is a perpetual process, which requires that we go through life with our eyes open, that we recognise trends and de-velopments at an early stage – and, most importantly, that we follow a strategy which always welcomes new influences.

Heading to new shores.Focusing on new marketing ideas and means of communication is for us today what the discovery of new continents and cultures was to the adventurers of the past. Both require curiosity, love of adventure and the courage to take risks. Every voyage of discovery is a risk, an experiment, an adventure into the great wide world, and the first step is always taken into the unknown. “We don’t have a route description, a star map or any navigation system when we set out on the road to success,” Andreas Marosch explains the analogy between today and the past. “All pioneers have to set out to conquer unknown territory. Acting in this mindset is a tradition at GRASS. Howev-er, the new quality of our brand is aimed

Andreas Marosch, GRASS Head of Marketing, on the art of creative continuity.

“Walk paths untrodden; and leave your mark.”

We regard treading new paths as a strategic principle for differentiation.

at following this philosophy through to far beyond product development.”

Experimental communication concepts, spectacular trade fair appearances, highly emotional product films, the use of the very latest 3D and CGI technology to demonstrate new spatial worlds – the many examples show that the principle of walking new paths has already been the modus operandi of the GRASS mar-keting department for a long time. “We have realised that the way we com-municate has a growing influence on the success of our company,” Andreas Marosch summarises, “and that is why we will continue setting off to new shores, as every successful experiment takes us one step closer to our destination.”

INMOTION. THE CUSTOMER MAGAZINE. Page II/III

The experimental trade fair presentation alongside our customers attracted a great deal of attention.

The GRASS experimental stand at the LIVING KITCHEN consumer trade fair not only attracted a great deal of atten-tion but also sparked a lot of curiosity. As in 2010, the company presentation at the LIVING KITCHEN at the begin ning of 2011 was also characterised by a con-temporary clarity of design. The most impressive aspect, however, was the courage to tread new paths, as, contrary to expectations, there were no kitchens on display at the stand. Instead, the most prominent eye-catcher of the fair presentation was an organically shaped amorphous cube reminiscent of a large supine sculpture. The GRASS special-ists had integrated its drawers with absolute precision, proving once more what our movement systems are ca-pable of. “The new kitchen show at the IMM was a kind of signpost for GRASS,” emphasises Andreas Marosch, Head of

Marketing at GRASS. “It was our chal-lenge to be experimental, find common ground, cooperate with other brands, to mutually showcase and upgrade one another.”

Functionality has become the most important criterion when buying a kitchen.*At the LIVING KITCHEN, which is held as a presentation platform for kitchen man-ufacturers, GRASS was able to show consumers “live” at the show how fasci-nating modern movement systems can be. “It was a risk, but it worked perfect-ly,” Andreas Marosch summarised. “We were very successful in achieving our aim of heightening GRASS brand aware-ness in the medium term and sensitis-ing customers to the possible comfort behind kitchen fronts.”

GRASS sparks the enthusiasm of consumers for comfort behind kitchen fronts at the LivingKitchen.

“Walk paths untrodden; and leave your mark.”

Clarity of design combined with the courage to tread new paths.

Antoine de Saint-Exupéry

It is fascinating how realistic virtual worlds can be.

Computer-Generated Imagery (CGI): Today, many films and photos are created on computers – and GRASS has also been using this technology for some time.

A few years ago CGI – computer-gene-rated imagery – was still confined to universities and research laboratories. It was an experimental playground. Since the launch of the AVATAR film, in which all main characters were animated by means of CGI, everyone has been tal-king non-stop about this combination of photography and modern rendering tech niques. With CGI it is possible to merge three-dimensional product mod-els with real recordings in a very realistic man ner – so realistically that it is difficult to differentiate between the original and the computer animation. “The use of CGI opens up unimagined opportunities for us,” explains Harald Klüh, Global Brand

Manager at GRASS. “We can use CGI to create product presentations and spatial worlds exactly as we envision them, and they can also be changed at any time.”

For GRASS, CGI is the ideal tool for appealing to personal emotions with unique images.“We used to have to assemble whole landscaped interiors to showcase our movement systems,” remembers Andreas Marosch, GRASS Head of Marketing. “This was not only expensive, but it was only possible to modify the photos to a limited degree. As soon as changes were made to the product, we had to take new ones.”

The CGI motifs mean we now have ima ges at our disposal, which can be adapted just as we want. It was there-fore possib le to show several product applications with wooden fronts espe-cially for the US market. All our mar-keting colleagues ag ree: “Being able to customise our visual worlds to regional requirements is the greatest advantage of photorealistic CGI motifs.” Additional advantages are the perspectives and views, which cannot be captured by a camera. “Last but not least, CGI tech-nology allows us to visua lise processes inside our movement systems in an eas-ily comprehensible manner” adds Harald Klüh.

*Current survey of TNS emnid commissioned by ALNO.

“MOVED BY GRASS. Our customers are already able to stand out from the crowd with this seal of quality, in particular far ahead of those who buy their systems in the Far East.”

Harald Klüh Global Brand Manager

At the very beginning of his presenta tions Harald Klüh writes a strange equation on the flipchart in the GRASS train-ing room. In large numbers he writes: 1+1 = 3. “This brief equation sums up the idea behind ingredient branding,” the GRASS global brand manager ex-plains. “The interaction of brands can achieve what appears to be mathemati-cally im possible, namely added value for both parties.”

In an ideal case each brand stands for a specific competence. FERRARI stands for sports cars, ROLEX for watches, KLEENEX for tissues, BANG & OLUFSEN for audio systems, WELLA for hair cos-

Harald Klüh, Global Brand Manager at GRASS, on ingredient branding.

Brand + brand = added value. Intelligent and systematic brand cooperation for a perfect win-win situation.

metics, RECARO for automobile sport seats and GRASS for movement sys-tems. This brand competence cannot be at tained in a few months, but in most cases reflects a reputation which has grown over a number of years. For this reason, the large brands already have a headstart when it comes to their reputa-tion, as people feel they know what to expect from the major brands. Large brands can be trusted. This reputation has to be earned. “Competence can-not be bought even with large sums of money,” the brand manager explains. “Trust in the ability and know-how of a company does not appear overnight. It is a process which takes years.”

In the case of GRASS, customers can place their confidence in the company’s more than 60 years of experience and expertise as a developer and manufac-turer of functional movement systems. But that’s not all – over the past de-cades GRASS has had a considerable influ ence on the developments in the entire furniture industry with its inno-vative product solutions. As a result, GRASS is now a familiar name through-out the industry and has an evolved, positive reputation.

Our customers can bask in the reflected glory of the competence of the GRASS brand, provided that our movement systems can be identified as GRASS products.This is the aim of ingredient branding: marking components or assemblies, which act as major elements of a fi nal product. “INTEL is certainly the best example,” enthuses Harald Klüh. “Over the years, ‘INTEL inside’ has become a globally known quality standard, which is definitely regarded as an added val-ue.” Ingredient branding is of interest when two fields of competence can be har moniously combined. If, for example, the new FERRARI model incorporates RECARO seats, or the latest STOSA kitchen features GRASS movement sys-tems, then brands can profit from one another. “Basically it is all about two strong brands joining forces for a mutual boost, cooperating to create an added value which each brand cannot achieve for itself,” explains the brand expert.

GRASS recently concluded a brand coop-eration agreement with STOSA Cucine, a renowned Italian kitchen manufacturer, which extends far beyond the normal scope of collaboration. In addition to product identification, the agreement also includes joint trade fair attendance and marketing activities. “We are con-vinced that both brands will grow as the result of their interaction,” Harald Klüh explains. “For STOSA, our brand compe-tence provides a great deal of differen-tiation potential, and in turn we heighten the awareness of our brand. This is what I call a true win-win situation.”

To be recognised as an ingredient brand, GRASS products have to be clearly marked. Only then can our customers profit from the competence of our brand and considerably enhance the value of their own products with GRASS movement systems.

INMOTION. THE CUSTOMER MAGAZINE. Page IV/V

Ideas only become innovations when they can be turned into commercial product concepts.

Jürgen Mischi, Head of GRASS Innovation Management, on the challenges of dynamic markets.

Innovative force is a decisive factor for success and has a considerable influ-ence on the value of our company. The greatest corporate challenge is keep-ing pace with the dynamism of a global market. Product solutions and services must be continuously adapted to cur-rent and future market demands. “Hit-ting the bull’s-eye when it comes to customer wishes and requirements is the most important factor,” comments Jürgen Mischi, Head of GRASS Innova-tion Management. “The time to mar-ket, that is the time it takes to develop a product through market maturity, is becoming increasingly shorter.” He is personally very capable of dealing with this pressure. This is possibly due to the fact that in his own words he has “learnt to deal with the time factor in a differ-ent way” on his travels. These included meditating in a Buddhist monastery in Tibet, going on a memorable trip across Kirghizia and working as a spontane-ous assistant to doctors among the hill tribes in Thailand. These experiences have had a profound effect on Jürgen Mischi. “They may have ultimately made me see some things differently than other people do.” Sometimes this may mean seeing things from a very oblique angle. Regular workshops with future institutes and special focus groups let Jürgen Mischi look far beyond the rim of the proverbial teacup. This is where he picks up the scent of new trends and technologies.

We are already working on the product solutions of tomorrow today, so that we can still offer our customers movement systems the day

after tomorrow with which they can achieve success.You need much more than just an idea to develop a successful product innova-tion. “There are more good ideas than there are grains of sand at the beach,” comments the innovation manager. “The greatest challenge is turning ideas into commercially viable product con-cepts. Only then can innovations be created.” To achieve this aim, GRASS sets a complex machinery into motion, starting with market analyses and product planning through to pricing and market-ing concepts – all this happens before the actual product innovation sees the light of day.

Is there a better job than creat-ing new concepts all the time?“Absolutely not,” says Jürgen Mischi. “Coming up with new ideas is motivat-ing. And what’s more – new ideas have a motivating influence on employees

“Developing movement systems requires a systematic approach, as one must create compositions combining function, ergonomics and emotion.”

Jürgen Mischi Head of Innovation Management

75 percent of the power required at the Höchst site is generated by the company’s own gas combined heat and power unit.

Harald Klüh, Global Brand Manager at GRASS, on ingredient branding.

and, as a result, on partner compa-nies and customers.” For this reason, GRASS customers are normally already included in the development process during the test phase. “We do this to spark the enthusiasm of our customers for the idea and the future project from the outset,” he explains. “We are also looking for qualified feedback at an early stage.”

“Progress thrives on the shar-ing of knowledge.” (Albert Einstein)All creative people have one common denominator. They have the ability to switch off their own way of seeing things and can slip into the role of the observ-er. In the development of movement systems this means seeing new product ideas from the viewpoint of the customer. Jürgen Mischi goes even one step fur-ther. He regards innovation manage-ment as an interdisciplinary exchange. “Regular workshops with creative peo ple

who normally do not have anything to do with furniture or movement systems are particularly fruitful,” he reports. “This is due to the fact that different points of view can change a great deal – some-times even your own estimation.”

Innovations are only possible with a holistic approach. As a joint achievement of all corporate divisions and together with our customers.Jürgen Mischi has reorganised the in-novation processes at GRASS with this in mind. They are now organised on a cross-site and cross-divisional basis, incorporating marketing, product man-agement, research, development and technology – in short, GRASS Innova-tion Management is in the very best position to underpin the innovative character of the GRASS brand in the long term with constant new product concepts.

In keeping with the corporate colour: GRASS practices systematic environmental protection.

Movement is green.For GRASS, environmental protection means regarding the present as part of the future and already assuming re-sponsibility for tomorrow today. “Active environmental protection is an impor-tant prerequisite for the sustainable success of our company,” explains Ivos Dario, Head of GRASS Environmental and Quality Management. “It is therefore our aim to already prevent environmen-tal pollution by eliminating its source.” This applies to the entire product cycle – from the initial idea to production, use and disposal.

The GRASS group has been certified in accordance with the ISO 14001 interna-tional environmental management sys-tem since the end of 2010. “With this certification, the many environmentally relevant projects were channelled in

one direction,” the environment manager explains. Since then all environmental aspects have been given a classification number, further optimisation potential has been investigated and targets have been clearly defined at all sites. Efforts will also be directed at lowering emis-sions, minimising energy consumption by optimising its use, frugal use of re-sources such as water, reduction of traf-fic and also the prevention of waste.

But this is not all. At the Höchst site GRASS runs its own gas combined heat and power unit.With this environmentally friendly power system, GRASS produces a large per-centage of its electrical power itself and at the same time uses the generated heat for heating in the winter. It was

possible to lower heat requirements by 60 percent by means of the heat recov-ery system, and CO

2 emissions were re-

duced by up to 70 percent. “We have also installed an absorption refrigerator so that we can use the heat generated by the power unit in the summer for cooling the plants and halls,” reports Ivos Dario. “As a result, we have man-aged to save 559,200 kWh of electrical power per year.” This corresponds to the annual average electricity consump-tion of around 150 single-family homes.

honourable mention 2010

Simpler, faster and even more precise. Planning furniture with Ganileos is effective and fun!

Ganileos, the professional GRASS plan-ning software, is used to design and build complete cabinet furniture units in just a few minutes. All GRASS movement sys-tems can be integrated easily by drag & drop with millimetre precision. In short, Ganileos is an essential tool for profes-sional furniture construction. Effec tive, economical and precise. “Ganileos is a futuristic service of GRASS to enhance productivity and cost-effectiveness of

Richard Flax, GRASS Services Project Manager, on the new planning software.

“Mediocrity is always the wrong benchmark. This is particularly true for the development of new software solutions.”

Richard Flax Ganileos Project Manager

The advantages of planning and building furniture on an online platform are obvious – wherever you are, with Ganileos you can access all data and information any­where. All over the world.

carcase production as early as during the planning stage,” explains Project Manager Richard Flax.

Perfect function starts with the right planning.Planning a carcase means creating a new piece of furniture on the basis of a num ber of different parameters. Ganil-eos was developed to make individual furni ture planning as simple and effec-

tive as possible in order to quickly find the per fect movement system for all ap-plications and also to manage previous projects conveniently and in a clearly structured manner. “Ganileos not only speeds up the planning phase,” Richard Flax ex plains. “It is a clever tool for man-aging our customers’ projects, ensur-ing maxi mum efficiency and minimum stress.” In his opinion, there is already enough stress in the trade – increasing com petition, rising price pressure, con-stant new trends and changes in style and ways of life. “The trade is desper-ately looking for opportunities to stand out from the crowd, for clear position-ing options,” says Richard Flax, “and Ganileos was developed exactly with this environment in mind.” As the proj-ect manager, he should know – after all, Richard Flax supervised the devel-opment of Ganileos from the first day onwards and contributed a great deal to its design.

Working efficiently with the GRASS planning software.When asked about the special proper-ties of Ganileos, the project manager does not hesitate: “Mediocrity is al ways the wrong benchmark. Ganileos is an extremely user-friendly and innovative software solution, which can be scaled as required thanks to the very latest technology. Furthermore,” he en thuses, “Ganileos is open for anything that might happen in the furniture sec tor in

the future. Anyone who has al ready worked with Ganileos knows how quick-ly processes can be simplified, as they can be reproduced immediately.” The new GRASS planning software re ally does offer a host of advantages for practical use – flexibility in carcase planning, real-time installation tests, minimisation of errors when cutting panels, further use of data in other pro-grammes and 3D visualisation as a sales aid. The time that Ganileos saves can also be invested selectively in an area where time still has another di-mension – customer care.

Even more service orientation.For Richard Flax it is essential “that we offer optimum services to the pro-cessors of our movement systems in all areas.” Ganileos is the best reference in this respect. “Our new planning soft-ware offers craftsmen an ideal planning tool in addition to our comprehensive range of movement systems, enabling them to utilise their competence more ef fectively. This is the greatest quality of Ganileos,” Richard Flax summarises, “as the software automates routine jobs on the one hand and leaves a great deal of freedom for creative solutions on the other.” Ganileos will be presented for the first time at the interzum in Cologne and is scheduled to go online through-out Europe by the end of 2011. The global launch is planned for the middle of 2012.

INMOTION. THE CUSTOMER MAGAZINE. Page VI/VII

PEOPLE AT GRASS

Service has a high priority at GRASS. “Rightly so,” says Dietmar Domig, who has been responsible for the technical support of GRASS in-dustrial customers for just over one year now. “We should give our customers all the support we can, as this is the only way to work together to achieve success.” The high importance of customer ser-vice is tangible in many areas of the company. All-round customer care has long since become the profession of Dietmar Domig, who has already represented GRASS on all continents. It is not only our customers who benefit from his many years of experience, his in-ternational market knowledge and technical expertise; he also sup-ports the GRASS R&D and Project Management departments to in-corporate his knowledge into new product solutions. Dietmar Domig is an expert in working like a pre-cision instrument. “This is what I learnt from the bottom up dur-ing my toolmaker apprenticeship at GRASS,” he says. Endurance, calmness and inner balance are also important characteristics for his job. “I find all these qualities when I go running and also when I am with my family.”

Dietmar DomigGRASS Technical ServicesA member of the GRASS team since 1979

“We carry a piece of GRASS out into the world – and a piece of the world into our company.”

Dynapro – the first concealed slide system with its own connection: www.dynapro.at

Finally online: The Dynapro micro-website.

The new Dynapro micro-website is the first exclusive GRASS product website to go online. A number of others are to follow. “Such independent websites are a great chance for us to experi-ment, a kind of playground to test new stylistic devices to explore the limits of our corporate design and, naturally, to present our products in the most emo-tional way possible,” explains Marianna Holub, who is responsible for the New Media section of the GRASS Market-ing Department. “It is possible that all our micro-websites will look different, work differently and have a different ef-fect. But they will all convey the GRASS brand credo,” she continues. “Variety is a major element of the concept behind the product websites. Variety as an indi-cation of continuity.”

In the case of Dynapro, the website is refreshingly clear in design and focuses on the emotional perception of the slide system in a manner comparable to the GRASS teaser brochures. The screen design is puristically modern and is based on a dynamic navigation system, which guides visitors to product infor-mation, slideshows, product videos and clips demonstrating the various adjustment options.

840 pages full of movement.A book for traders: The new GRASS catalogue is now available.

“The new catalogue is the spearhead of our company, as it were,” explains Andreas Marosch, Head of Marketing at GRASS. “It pools all our strengths. This book embodies what our workforce achieves every single day.” It contains the entire range of goods and services GRASS has to offer – movement sys-tems, accessories, processing tools and a great deal of useful information. Eight chapters full of movement. Methodically compiled for maximum user-friendliness, clearly structured with logical links be-tween information – in short, the new GRASS catalogue is an effective tool for everyday use. The new catalogue will be presented for the first time at the inter-zum in Cologne. Enjoy browsing!

“This book is full of energy and passion. Every single page reflects our entire experience and know-how from 60 years of creative power.”

Andreas MaroschHead of Marketing

What matters to GRASS is perfect movement inside. Slide, hinge, flap and corner cabinet systems from GRASS are brand­name prod­ucts that bring the furniture of prestigious manufacturers and exclusive cabinet makers to life. MOVED BY GRASS: the quality label that enables our customers to stand out from the crowd.

Legal notice: Owner, editor and publisher: GRASS GmbH | A­6973 Höchst/Austria | Grass Platz 1 | www.grass.eu | Design: GRASS Marketing, Editors: die3 – Agentur für Werbung und Kommunikation GmbH, www.die3.eu. Subject to printing errors.

INMOTION. THE CUSTOMER MAGAZINE.Page VIII

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GRASS trade partners: New showrooms are emerging around the world.

Marketing service for GRASS trade partners.

Representing a premium brand.

Successful together.

In recent years, GRASS has definitely gained the reputation of staging spec ta-cular presentations of movement sys tems. “This also inspires our trade part ners,” reports Dirk Braemer, Head of GRASS Trade Management. “The new Mac Lean showroom in Breda in the Nether lands is an excellent example of this inspiration.”

Movement systems have something fasci nating about them. The haptic experi ence when touching the luxury fronts. The soft, almost floating move-ment. The silent closure. No wonder that “live” experiences are very important for selling purposes. “This is the reason why we focus on POS support and showroom equipment when providing marketing services for trade partners,” explains

Quaturis S, the new movement solution for standard corner floor units.

Every corner is round.Making optimum use of storage space is one of the greatest challenges of mod ern furniture construction. Espe-cially when it comes to perfect organi-sation in the kitchen. “One thing that no one would expect,” explains Alfred Dannecker, Quaturis Project Manager, “is that the greatest potential lies in the corners.” To make optimum use of this potential, GRASS now supplies a con venient movement solution for stan dard corner floor units alongside the track-proven Quaturis carousel sys-tems – the Quaturis S. With its special swivel mechanism, the ergonomically shaped shelves of the Quaturis S move almost completely out of the corner unit and enable optimum access to

Motivated by the latest GRASS trade fair appearances, many trade partners also decided to explore new presentation terri-tory. “The result is something to be proud of,” says Dirk Braemer. “Such ele gant and modern environ ments are ideal for con-veying competence and innova tive force on the very highest level. ”

Dirk Braemer, Head of GRASS Trade Management. Emotional prod uct videos, brand displays, informative print mate-rial as well as demonstration models and presentation furniture – GRASS offers a myriad of options for the striking presen-tation of movement systems.

“We define professional cooperation as offering our trade partners the best pos-

the entire storage area. The fact that the lower shelf automatically starts to move when the door opens not only looks good but also brings the stored articles out into the light of day. The shelves can therefore be loaded and unloaded with ease. Closure of the unit is also extremely comfortable, as all ex-tended shelves move back into the unit with one movement – naturally with the soft-close feature. “These properties are exemplary of our product philo-sophy – developing intelligent corner unit solutions, which are ergonomic, convenient and functional,” summaris-es the Quaturis product manager, “but which above all create more storage space.”

sible support, giving them tools that help them market their products and ser-vices in the best possible way,” says Dirk Braemer. GRASS has paved the way to en-able the company to con tinue to maintain strong partnerships in the future. In sum-mary, he concludes, “Success can only be achieved by combining forces, and GRASS can only succeed when our trade partners are successful themselves.”

All in white: the new Mac Lean showroom in Breda, the Netherlands.

climate neutralprint product

CO2 emissions from this product have beenoffset with emission reduction certificates.

Certificate Number: 826-53385-0511-1044www.climatepartner.com