Corporate Presence in Cyberspace

IT Pro Pte Ltd

on invitation from: Association of Small and Medium Enterprises (ASME)

IT Pro Pte Ltd

IT Pro Pte Ltd

• Infocomm Services Company

• Thrives on an Online Presence

Our Professional Engagements

• Software Development

• Web-based Enterprise Solutions

• Web Application & Portal Development

Facebook

Cyberspace “anchor”

• Showcase/Launch New Products & Services

• Support Customer Enquiries

• Garner Customer Feedback

• Customize Support by Region

YouTube

Global Sales Pitch

• Present Once, be Watched Everywhere

• Reach out to more Potential Customers

• Excellent Channel for Product/Service Demonstrations

Blogging

Investor Relations

• Report Company Performance

• Explain Management’s Decisions

6 Tips for Effective Online Presence

Web design for organizational & corporate online site

Outline• Good First Impression• Smooth & Clear Navigation• Mutual Affiliation Links• Few pop-ups & ads•Succinct, yet comprehensive content• Maximum utilization

Good First Impression

Interesting graphics

Good color combination/ Limited palette

Good UI Design

http://www.eternalsphere.com/so4/top.html

Smooth & Clear Navigation

Easy-to-find important links

InformationModularized/HyperlinkedRelevantly

http://www.tecmokoei.com.sg/flash/homepage.html

Mutual Affiliation Links

http://www.renderosity.com/

Few Pop-ups & Ads• www.cyber12.com: Free Anime Download, but with

annoying ads ! An example of prevalence in “Free Stuff” site.

Download Button

Succinct, yet comprehensive content

• No tl;dr (too long didn’t read)• Excite people to read more (by modularity)• Save viewer’s time• Effective go through• Should be used in informative web page.

Government Websitehttp://mycpf.cpf.gov.sg/Members/Gen-Info/CPF_LIFE/CPF_LIFE.htm

Maximum Utilization

• “Please refer to our website for more information.”

• Online application & payment• Commonly used by “modern”

university

What we have covered• Good First Impression• Smooth & Clear Navigation• Mutual Affiliation Links• Few pop-ups & ads•Succinct, yet comprehensive content• Maximum utilization

Convenience

• Business opens for 24 hours per day

• No time zone barriers

• Reach out to more customers

Customers Experience

• Improved Customer Services

• Provision of Frequently asked Questions• Customers Feedback

Conserve Money

• Showcase Latest Products

• Saving money on operating necessities

• Information transfer to branches/affiliates

Source of Income

• Earn Revenue from Traffic Generated

• Do not underestimate power of advertisements

The End

Any Questions ? IT Pro Pte Ltd