is as final

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Dr. Michael Stachiw - Format International, Inc. 1

E-BusinessThe Total Commitment

Darkest Xenon Fear

NIIT, ISAS.First Semister 2010-11 Fall

E-Business


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E-Business

Need: To extract from our business enterprisesmaximal return on our investment

Goal: Increase market share AND increase thenumber of markets we can sell our products

Method: utilize E-business and E-Commercetechniques

E-Business


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E-Business

EC Introduction Introduction

The cycle of electronic commerce

EC and Business Process

EC statistics EC Strategies

4Cs strategy: Customer, Content, Community, Commerce

Revenue streams

EC development process

EC Business Models

B2C Virtual stores: physical and digital goods and services Infomediaries: Seller-side

Informediaries: Buyer-side

Infomediaries: B2B marketspace

E-Business


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Elements of E-businessInstitution

Government Merchants Manufacturers Suppliers Consumers

Processes

Marketing Sales Payment Fulfillment Support

Networks

Intranet Extranet Internet

Electronic

Business

E-Business


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E-Business Cycle

Customers Online Ads Online

Orders

Standard Orders

Access

SearchesQueriesSurfing

DistributionOnline: soft goodsDelivery: hard goods

Electronic CustomerSupport

Follow-onSales

E-Business


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E- Business Growth


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E-Business ProcessesSeller Customer

CorporateDatabases

Provide

Info

Getcustomer

Provideinfo

FulfillOrderSupport

Identifyneed

Findsource

Evaluateofferings

PurchaseMaintain,Repair,Operate

Phone,fax, e-mail

Web site

Newsgroups

Netcommunities

Web site

EDI

Web site, phone,fax, e-mail, e-

mailing list

Credit cards, e-cashP.O.s

Demos,reviews

Send info

Data sheets,catalogs, demos

Request info

Web surfing

Websearches,web ads

Deliver soft goods electronically

E-Business



$0$200$400$600$800

$1,000$1,200$1,400

1999 2000 2001 2002 2003

B2C

B2B(Services)B2B(Goods)

B2C: Business to ConsumerB2B: Business to Business

E-Business Growth Amongst Sectors



E-BusinessE-BusinessDefinition:

Selling online, with or through a website, or by

means of email. Ecommerce or electroniccommerce is usually subdivided into B2B(business to business: wholesale), B2C (businessto customer: retail) and C2C (customer to

customer: auctions and information portals).* http://www.ecommerce-digest.com/ecommerce-definition.html

E-Business


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11/36Dr. Michael Stachiw - Format International, Inc. 11E-Business

1940s - 1980s

Manufacturing to information economyLocal - regional - national -multinationalTangible brick-and-mortar assets:offices, shops, service centers, and

warehouse

1990s - 21st CenturyNet economy:

Information & KnowledgeCommunication and interactions

Global and virtualBusiness Focus: Information, channel,flow, customer loyalty, reliable service,relationshipIntangible assets: Knowledge,experiences, relationships

Changing customer demands

Globalization Internet ubiquity New technology New marketplace and intermediacies

Net Economy Advantages due to Net Economy

"The Internet is going to become a

channel of distribution." -- The president ofa major U.S. advertising agencyAnother firm advertise its virtual store as"The parking is easy, there are no checkoutlines, we are open 24 hours a day, and wedeliver right to your door."

The trend toward point-of-sale movinginto the home is accelerating.


12/36Dr. Michael Stachiw - Format International, Inc. 12E-Business

Consumers: Everything on the Internet should to be free.Merchant: How can I make a profit if everything is free.Examples:

Free web browsers: Netscape Communicator and InternetExplorerFree email: Juno, mail.yahoo.com and hotmail.com

Free Internet Access: Freeserve in BritainFree PC: eMachine and CompuServe; Free-PCFree web hosting: Geocities, Angelfire, Zoom

E-Services of Telephony and Hosting

All tangible and intangible items that canbe copied adhere to the law of invertedpricing and become cheaper as theyimprove.

Anticipate this cheapness in your pricing

strategy and product/service developmentstrategy

Cost of a 3-minuteLong Distance Call

$250

$0

Price

I t t I d t



Internet Industry

InternetEconomy

Consulting

Content

andActivity

Electronic

CommerceInfrastructure

Client/Server

Software

ISPNetworkServices

InternetEquipment

Commerce InstrumentsPortals

Commerce Servers

SportsMallsEntertainment

NewsfeedPublications

System Integrationand Design Browsers

Web Server

Application ServersSecurityTools

Internet ServiceConsumer Services

Carriers

Backbone RouterAccess EquipmentServer Computers

E-Business Internet Services


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Dr. Michael Stachiw - Format International, Inc. 14E-Business

Hard goods:FoodClothesComputer hardware and ElectronicsPackaged software

Soft goods (Bits delivered on-line)Information

DatabasePublishingResearch

SoftwareComputer gamesJava appletsApplication software

ServicesSelling time:

Computer game playConsultingLegal and medical services

Selling information (subscriptions)Dating servicesLegal and medical advice

Reservations and ticketsAirline ticketsEvent ticketsHotel and restaurant

What Do people buy or sell on internet?


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E-Business Creation Process

E-Vision

BusinessDrivers

TechnologyDrivers

E-BusinessStrategy

RapidImplementation

Customer feedback Benchmark data Competitive analysis

Market forces Usage statistics Customer needs Current capabilities

Personalization ROI Profiling Segmentation Experience

modeling Expanded

businessopportunities

Systems and networks Web architecture Business infrastructure Technology

components Web technology

strategy

E-Services And E-vision


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Web Experiences forConsumers

A many-to-many rather a one-to-many experience

Fresh content

Access to detail information

Communities unbounded by space and time

The multimedia appeal of TV

A redefinition of privacy and identity

Hyper-impulsivity: The web permits a closerconjunction of desire, transaction, and payment thanany other environment.

E-Business & Services


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User Generated Content

Taking A pledge For Better Services


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Personalization

Taking A Pledge For Better Services


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Information Density



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Interactivity

Taking A pledge for Better services


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Richness



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Global Reach

Taking A pledge for Better Services


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Universal Standards

Taking A pledge for Better Services


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Ubiquity

Taking A pledge for better Service


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Benefits of E-Auctions

E-Auction Facilities


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The Reverse Auction Process

E-Auction Without any Geographicbounds


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How E-Credit Cards Work

E-banking Procedure


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Online Service Industries

Cyberbanking

Online securities trading

Online job market

Travel services

Banking as E-business Service
http://www.kayak.com/http://www.expedia.com/http://www.sidestep.com/http://www.simplyhired.com/http://www.monster.com/http://www.bloomberg.com/http://money.cnn.com/http://www.ingdirect.com/


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Dr. Michael Stachiw - Format International, Inc. 30Snaps of Services and commodities


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M-Commerce

What is Mobile Commerce?

Mobile commerce is the term applied to

online financial transactions - shopping orthe electronic transfer of funds - using a

mobile device.

Mobile commerce transactions are beingenhanced by developments in the world of

mobile communication.

E-Business extended


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Dr. Michael Stachiw - Format International, Inc. 33E-Business

Mobile Transanctions Made Easy


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Standard format to exchange businessdata.EDI message is a string of data that

represents price, product number,product name, etc.EDI message can be encrypted.EDI is one form of E-commerce, also

include email, fax.

Electronic Data Interchange (EDI)

E-business Extended


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Dr. Michael Stachiw - Format International, Inc. 35E-business Extended EDA


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is as final

Documents