Disclaimer

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These presentation slides have been prepared by ANTA Sports Products Limited (the "Company") solely for use during its presentation held in connection with its results for the 6 months ended 30 June 2017 and may not be taken away, reproduced or redistributed. In particular, these presentation slides should not be transmitted into the United States or distributed in the United States, and they should not be distributed to any U.S. person (as defined in Regulation S under the United States Securities Act of 1933, as amended (the "Securities Act")). The shares of the Company have not been, and will not be, registered under the Securities Act or the Securities Laws of any state of the United States or other jurisdiction and may not be offered or sold within the United States, except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the Securities Act and any applicable state or local securities laws.

These presentation slides are only addressed to and directed at persons in member states of the European Economic Area who are "qualified investors". In addition, in the United Kingdom, these presentation slides are being presented only to, and is directed only at persons (i) who have professional experience in matters relating to investments, or (ii) to whom it may otherwise lawfully be communicated (all such persons in the United Kingdom who are also Qualified Investors being referred to as "relevant persons"). These presentation slides must not be acted on or relied on by persons who are not "relevant persons" and persons who are not Qualified Investors.

The distribution of these presentation slides into other jurisdictions may be restricted by law. By attending this presentation you represent, warrant and undertake that: (i) you are agreeing to be bound by the foregoing restrictions; (ii) you will treat and safeguard as strictly private and confidential these presentation and its contents and any comments made during the presentation and (iii) you will not at any time have any discussion, correspondence or contact concerning the information in these presentation with any person.

This presentation is not a prospectus and does not constitute or form part of any offer or invitation to purchase or subscribe for, or any solicitation of any offer to purchase or subscribe for any securities of the Company nor shall it (or any part of it), or the fact of its distribution, form part of or be relied on in connection with any contract or investment decision relating thereto, nor does it constitute a recommendation regarding the securities of the Company. This shall not constitute and offer to buy or sell any securities of the Company within the United States or to "US Persons", as defined in Regulation S promulgated under the Securities Act.

The information contained herein is for discussion purposes only and does not purport to contain all the information that may be required to evaluate the Company or its financial position. If you are considering engaging in investment activity, you should seek appropriate independent financial advice and make your own assessment. These presentation slides (and any subsequent discussion arising thereon) may contain certain projections and forward looking statements with respect to the financial condition, results of operations and business of the Company and certain plans and objectives of the management of the Company which involve known and unknown risks, uncertainties and other factors which may cause the actual results or performance of the Company to be materially different from any future results or performance expressed or implied by such projections or forward looking statements. Such forward looking statements are based on numerous assumptions regarding the Company’s present and future business strategies and the political and economic environment in which the Company will operate in the future.

The information contained in these presentation slides has not been independently verified. Some of the information is still in draft form and will only be finalised at the time of publication of the Company’s report for the year ended 31 December 2017. The information and opinions in these presentation slides are provided as at the date of this presentation and are subject to change without notice. No representation or warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information or opinions contained herein. None of the Company nor any of its directors, affiliates, advisors or representatives shall have any liability whatsoever (in negligence or otherwise) for any loss howsoever arising from any use of these materials.

FINANCIAL OVERVIEW

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Financial Highlights

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2017 1H 2016 1H Changes

Revenue (RMB million) 7,323.2 6,142.7 !19.2%

Gross profit (RMB million) 3,703.7 2,941.2 !25.9%

Profit from operations (RMB million) 1,897.5 1,488.3 !27.5%

Profit attributable to equity shareholders (RMB million) 1,451.4 1,129.2 !28.5%

Basic earnings per share (RMB cents) 55.98 45.15 !24.0%

Free cash inflow (RMB million) 1,824.9 726.8 !151.1%

Gross profit margin 50.6% 47.9% !2.7p.p.

Operating profit margin 25.9% 24.2% !1.7p.p.

Margin of profit attributable to equity shareholders 19.8% 18.4% !1.4p.p.

Interim dividend per share (HK cents) 41 34 !20.6%

Dividend payout ratio 66.3% 65.5% !0.8p.p.

Revenue

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Revenue breakdown by products

2017 1H 2016 1H Changes

(RMB million) (RMB million) (%)

Footwear 3,387.2 2,866.9 !18.1Apparel 3,684.8 3,027.2 !21.7Accessories 251.2 248.6 !1.0

Overall 7,323.2 6,142.7 !19.2

! in revenue > ! in order value of 2017 1H trade fairs for ANTA branded products as announced before due to:

➢ Stronger pace of growth in other businesses

ApparelFootwear

Accessories

2017 1H 2016 1H Changes(% of revenue) (% of revenue) (p.p.)

Footwear 46.3 46.7 "0.4 Apparel 50.3 49.3 !1.0Accessories 3.4 4.0 "0.6

Overall 100.0 100.0

Gross Profit Margin

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GP by product

2017 1H 2016 1H ChangesGP (RMB million) GP (RMB million) (%)

Footwear 1,632.4 1,293.6 !26.2 Apparel 1,972.7 1,558.6 !26.6 Accessories 98.6 89.0 !10.8

Overall 3,703.7 2,941.2 !25.9

GP margin ! 2.7p.p. to 50.6% due to:

➢ Expansion of retail operations and stringent cost control

GPM by product

2017 1H 2016 1H ChangesGP margin (%) GP margin (%) (p.p.)

Footwear 48.2 45.1 !3.1 Apparel 53.5 51.5 !2.0 Accessories 39.3 35.8 !3.5

Overall 50.6 47.9 !2.7

Operating Expenses and Operating Profit Margin

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A&P expenses %* " 1.9p.p. to 9.3% due to:

➢ Absence of expenditures in relation to the COC sponsorship

➢ Notable growth in revenue

Staff costs %* ! 0.4p.p. to 11.9% due to:

➢ Group’s headcounts ! amid the expansion of retail operations

R&D costs %# ! 1.4p.p. to 5.8% due to:

➢ Continuous enhancement of the Group’s overall R&D capability

OP margin ! 1.7p.p. to 25.9% due to:

➢ Gross profit margin !

➢ Partially offset by selling and distribution expenses ! and administrative expenses ! as a result of the expansion of retail operations

* In terms of revenue # In terms of cost of sales

Effective Tax Rate and Margin of Profit Attributable to Equity Shareholders

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Margin of profit attributable to equity shareholders ! 1.4p.p. to 19.8% due to:

➢ Operating profit margin !

Effective tax rate for 2017 1H remained unchanged at 26.3%

Working Capital Management

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Average inventory turnover days ! 4 days to 68 days

Average trade receivables turnover days ! 2 days to 39 days

Average trade payables turnover days ! 4 days to 49 days

➢ The Group’s working capital remained at normal levels

Liquidity and Financial Resources

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2017 2016

(RMB million) (RMB million)

6 months ended 30 June

Net operating cash inflow 2,057.8 1,098.5

Capital expenditures (282.9) (372.9)

Others 50.0 1.2

Free cash inflow 1,824.9 726.8

As at 30 June

Cash and cash equivalents 9,559.7 5,463.2

Fixed deposits held at banks with maturity over 3 months 877.2 1,158.9

Pledged deposits 194.6 194.6

Bank loans (110.0) (937.7)

Bills payable (490.0) (500.0)

Net cash 10,031.5 5,379.0

Net operating cash inflow > profit from operations for 2017 1H, which represents strong cash generation capability of the Group

BUSINESS OVERVIEW

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Market Review

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We continue to anticipate expansion in the already sizeable Chinese sports market due to changing consumer profiles and a surge in demand

China’s economy in 1H17

According to the National Bureau of Statistics of China

➢ GDP +6.9% ➢ CPI +1.4%

➢ Total retail sales of consumer goods +10.4%

Sportswear industry

➢ It is generally believed that Chinese consumers will have stronger consumption power. The total individual consumption in 2030 is expected to be over 3 times of the level in 2015 *

➢ The combined size of the sports and fitness market in 2016 was approximately RMB 1.5 trillion, of which almost 70% comes from the consumption of sporting goods and equipment *

➢ The scale of China's sports industry is expected to further expand to RMB7 trillion by 2025 ➢ The demand for “functional”, “differentiated” and “premiumized” sportswear products will

increase along with the growing trend for “athleisure” fashion

* Data source: Report by The Economist, entitled “China gets its game on: The emerging power of China’s sports and fitness industry”

Unique Business Model and Key Strategy

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Unique business model + “Single-focus, Multi-brand, Omni-channel” strategy = Full coverage of consumers and retail channels

ANTA Continues to Strengthen its Leading Position in China’s mass market

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ANTA’s brand equity and favorability experienced uplift from its unconventional marketing campaigns that utilized both online and offline channels

➢The sales volume of ANTA’s travel and sports shoes ranked 1st

in terms of market share in China for 16 consecutive years

➢ANTA has been recognized as one of The World’s Top 50 Most Valuable Apparel Brands and one of The Top 100 Most Valuable Chinese Brands by Brand Finance in 2017

➢ANTA was ranked as one of BrandZ’s Top 100 Most Valuable Chinese Brands, as well as included on Interbrand’s list of Best China Brands 2017

➢NBA star Klay Thompson, one of ANTA endorsers, continued to progress his career and set NBA records with KT shoes

➢The “Shock The Game” marketing campaign in China fully utilized both online and offline channels to create brand awareness and deliver business growth

ANTA is a Value-for-Money Functional Sportswear Brand

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➢ ANTA launched its innovative “Run For A Life” campaign in several cities, which not only showcased ANTA’s newly A-Livefoam technology running shoes, but also challenged people to go beyond their limits and live up to their full potential

➢ We named female actress, Zhang Li, to feature in ANTA' s women's cross-training promotional campaign “Freshness”, which is an initiative to seize growth opportunities

➢ Together with renowned boxers Zou Shiming and Manny Pacquiao, as ANTA endorsers, we continued to leverage their popularity to strengthen our portfolios and brand identity

ANTA provides consumers with value-for-money and professional sportswear across a diverse range of categories, from running, cross-training, basketball and

soccer to professional and niche sports

ANTA KIDS

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ANTA KIDS is well-placed to capture the growing demand for kids sportswear with its differentiated products and innovative brand experience

➢ Following the implementation of the 2-child policy by the Chinese government, it is widely expected that growth in the kids market segment will accelerate

➢ We are committed to offering fashionable, protective and comfortable products for children aged between 0 and 14

➢ ANTA KIDS’ strategy is to achieve sustainable growth by creating innovative and differentiated products; enhancing the presentation of products; optimizing sales channels; and delivering unique consumer experiences in retail stores and online platforms

FILA and FILA KIDS

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The renowned celebrity, marketing initiatives and cross-border collaborations appeal to high-end consumers and resulted in promising sales growth

➢ FILA reached another milestone in 2017 with the launch of the FILA Blue series in China in January, which further expanded FILA’s customer base

➢ Partnering with Staple, an US fashion brand, and Jason Wu, the renowned US designer, FILA launched the Staple X FILA product series and the new Jason Wu X FILA 2017 Spring/Summer collection respectively

➢ Famous Chinese actress Gao Yuanyuan continued to feature in advertisements for FILA’s new products, which has established FILA’s brand and its products as elegant and fashionable

DESCENTE

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DESCENTE provides premium sportswear products related to skiing, cross-training and running etc. We have successfully awoken this 80 year-old brand in China

➢ High-end performance brand DESCENTE continued to expand its retail network with the launch of its “AWAKEN!” marketing campaign

➢ Not only did it open consumers’ eyes to DESCENTE as a brand, but also “awoke” and ignited their passion for sports and beauty

➢ Our goal is to make DESCENTE become the brand of choice for skiing, training and running enthusiasts, among others, in China

Distribution Network Management

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ANTA+ANTA KIDS in China

FILA+FILA KIDS in China, Hong Kong, Macao

and Singapore

DESCENTE in China

Key market tiers 2nd, 3rd and lower tier cities 1st and 2nd tier cities 1st and 2nd tier cities

Store formats * predominately

➢ Street store* ➢ Shop-in-shop ➢ Outlet store ➢ Online shop

➢ Shop-in-shop* ➢ Street store ➢ Outlet store ➢ Online shop

➢ Shop-in-shop* ➢ Online shop ➢

Number of stores by 30 Jun 2017

9,041 (End of 2016: 8,860)

869 (End of 2016: 802)

21 (End of 2016: 6)

Our retail-oriented strategy has improved our retailers’ competitiveness, store efficiency and responsiveness to the ever-changing market

E-commerce Business

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Our e-commerce business will support our omni-channel and multi-brand development

➢ Self-operated online shops on anta.cn, Tmall, JD, Vipshop, etc. + authorized third parties-operated online shops

➢ Experienced online sales team to attract more online shoppers

➢ Launched ANTAUNI, which empowers consumers to fully customize their shoes. This amounts to a new chapter in the our effort to tailor-make consumer experiences and apply big data mechanisms to support both online and offline sales

Product Innovation and Supply Chain Management

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Technological innovation and effective supply chain management are essential for sustainable growth

➢Developed water-proof product line such as the “Rain-Breaker”

➢ Launched A-Livefoam technology

➢More responsive and flexible in fulfilling replenishment orders

➢ Introduced over 650, 1,500 and 500 new styles to our footwear, apparel and accessories portfolios in 1H17

➢The proportion of self-produced footwear and apparel in terms of volume sold amounted to 39.1% and 16.7% respectively in 1H17 (1H16: 40.9% and 17.3%)

PROSPECTS

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Keep Moving and Build upon Our Phenomenal Growth over the Coming 10 Years

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