ip management challenges in open innovation environments...
TRANSCRIPT
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IP management challenges in open innovation environments
Strasbourg, 23rd March 2015
Vincent Couteau, Head of Legal IPR
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Contents
▶ Introduction
▶ Scientific Community
▶ IP Factory
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Introduction
▶ Digitalization is on every customer’s agenda▶ One of the key objectives of Atos for 2015 is growth - which can only be
obtained by differentiation▶ Every year over 100 innovation workshops are organized with key
customers - but still some clients are finding Atos not innovative enough▶ Journey 2018 is the opportunity to go one step further by properly using
unique content▶ The content of Journey 2018 is not produced in isolation – it is the result of
5 years of work by 1 hundred members of the Scientific Community coming from all service lines and GBU’s, exposed in their day jobs with customers.
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Atos is an international
leader in
Digital Services
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Atos helps its clients to transform to successfulfirms of the future
Delivering operational excellence
Enabling the digital transformation
Designing customer experience
Providing the secure enterprise
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Delivering services
consulting
managed operations
systems integration
big data and security
cloud
e-payment
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Atos has grown through acquisitions and successful turn around
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Innovation@Atos
Public Innovation
(European cloud partnership …)
Clients(Siemens,
Shell, IOC …)
Startups(bluekiwi,
Typesafe …)
Scientific Community109 Members, 10 R&D labs
Universities(UPMC chair,
IT Challenge …)
Analysts(Gartner, Forrester, Ovum …)
Business Partners(Samsung, EMC, …)
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Various sources of IP generation
▶ Enterprise social networks (FISH/Blue Kiwi)
▶ Atos Scientific Community (POCs, White Papers, Ascent Lookout)
▶ Internal R&D (e.g. Atos Research & Innovation)
▶ Siemens R&D partnership and other R&D collaboration
▶ Customer innovation▶ Partner innovation (e.g. C-Lab)▶ Atos Technology & Innovation Centers▶ IT Challenge▶ M&A (acquisitions, JVs, etc)▶ …
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The Atos Scientific Community has tackled the top disruptive technologies
01Media Tablets and beyond
02Mobile-Centric Apps
and Interfaces
03Contextual and Social
User Experience
04 Internet of Things
05App Stores and Marketplaces
06Next-Generation
Analytics
07 Big Data
08 In-Memory Computing
09Extreme Low-Energy
Servers
10 Cloud
2012Ranking
Subject tackled by the Atos Scientific Community and GartnerSubject tackled by Gartner
Mobile Devices Battles
Mobile Apps and HTML5
2013
Enterprise App Stores
Strategic Big Data
Personal Cloud
Internet of Things
Hybrid IT and Cloud computing
Actionable Analytics
In-Memory Computing
Integrated Ecosystems
Mobile Device Diversity
Mobile Apps
2014
3D Printing
The Era of Personal Cloud
The Internet of Everything
Hybrid Cloud and IT as Service Broker
Cloud / Client Architecture
Software definedAnything
Web-scale IT
Smart Machines
ComputingEverywhere
The Internet of Things
2015
Security
Smart Machines
3D printing
Advanced, Pervasive and Invisible Analytics
Context Rich Systems
Cloud and Client Computing
Software Defined Apps and Infrastructure
Web-Scale IT
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Journey 2018The 3rd Digital Revolution
© Atos
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FunctionalProgramming
Event DrivenArchitecture
Scalability is the ability of a system, network, or process to handle a growing amount of work in a capable manner or its ability to be
enlarged to accommodate that growth.
Focus on Webscale Computing : software-definedDC
Some main trends: Towards lean and low cost data center
infrastructures. The Reactive Manifesto: new
development tooling and frameworksand new programming model.
DevOps: a culture of change automation of release
management and operations standardization
Scalabilityand ServiceContinuity
Lean, LowCost Software
Defined DC
Agile Development& Deployment
ProductiveDevelopmentEnvironments
© Atos
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Examples of SC POCs
▶ Data Analytics as a Service
▶ Open Innovation around Tech City
▶ Real Time Traffic Forecasting for a major European City
▶ Mobile Payment with an Oil & Gas customer
▶ Video Social 2nd screen
▶ Cloud Application (Hybrid) Development
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From traditional IP management to IP Factory
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“IT Services” : a complex landscape
• Paradigm shift from a mostly labor based model (sale of bodies/projects/manhours) to a reusable assetmodel.
• Bundled IP assets constitute service platforms operated as a black-box require protection through acombination of all available legal titles or other measures (patents, trade secrets, copyrights, defensivepublication).
• Patents increasingly are used for strategic purposes – in addition to other legal titles e.g. traditionnally tradesecrets - to ensure protection of Atos own IP and to ensure access to needed or useful 3rd party.
• Patent ownership has become more vital to companies active in the IT service business, following globaltrend of increased patenting in all technology domains.
• In the next years, Europe will become a new patent battle field due to the unitary patent takingeffect in 2014.
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An Atos Group IP Policy serving as a legal framework and supported by new or improved standard operational processes
– IP governance– IP training– Disclosure process/Group IP database– Invention disclosure management– IP audits (« PULL »harvesting)– Inventor’s incentive and reward scheme (« PUSH » harvesting)– Software registration guidelines– Guidelines on protection of trade secrets and avoidance of IP leakage– Trademarks and branding guidelines– Domain name guidelines– Open Source – IP negotiation guidelines in contracts (+ practical « IP clauses toolbox »)– Open Source Software guidelines– Pre-R&D pursuit process
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IP “triage”
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Practical case
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Automation of our IP Factory pipeline
• Business data• Description• Documents
• Business data• Description• Documents
Review and rating (OPC)•Novelty•Inventive•Commercial score•Technical score
Decision(s)•Patent•Keep secret•Register software•Publish
Atos landing page,OTP access, Log-in, LDAP sync
Invention management platformInvention Disclosure InterfaceLink on Blue Kiwi
1 2 3
4
Invention process
GROUP IP DATABASE
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Questions ?