MLA Annual Convention8–11 January 2015 • Vancouver Convention CentreThe largest gathering of teachers and scholars in the humanities

INVITATION TO EXHIBIT

The exhibit hall will be located directly next to the registration and welcome center, close to the English and foreign language sessions, providing a centralized experience for all attendees.

The world-class contemporary art collection and library at the Vancouver Art Gallery are less than a mile away.

The price for a full 10’ x 10’ booth rental includes carpeting and Wi-Fi.

The Grouse Mountain Skyride, an amazing escape into nature, is only a 20-minute drive from the convention center.

Your products will be seen by the international community that attends the MLA Annual Convention, in one of the top 15 international meeting cities in the world (per SmartMeet).

The Dr. Sun Yat-Sen Classical Chinese Garden, a botanical sanctuary in Vancouver’s Chinatown, is about one mile from the convention center.

49% of convention attendees who visit the exhibit hall purchase products from exhibitors.*

86% of convention attendees visit the exhibit hall.*

Stanley Park, just 1.5 miles away from the convention center, is Vancouver’s top attraction, a public park that covers over 1,000 square feet in the downtown area.

The MLA Annual Convention is still the largest gathering of teachers in the humanities, with over 7,000 attendees.

Bonus reason: Poutine!

TEN REASONS TO EXHIBIT AT THE MLA ANNUAL CONVENTION IN VANCOUVER

10

9

8

7

6

5

4

3

2

1

*Data collected from the survey of 2014 MLA Annual Convention attendees.

WHO ATTENDS*

40% male54% female

6% did not answer

2% Canadian

4% international (not Canadian)

94% from the United States

The MLA has 1,115 members in Canada (4.0% of the membership) and an additional 2,469 (8.9%) from around the world.

*Data collected from the survey of 2014 MLA Annual Convention attendees

Don’t miss this opportunity to interact with over 7,000 language, literature, and humanities academics from around the world. Join us in January for the first Modern Language Association convention in Vancouver.

WHY EXHIBIT AT THE MLA CONVENTION?• Connect face-to-face with an international array of academics and

educators in language, literature, and the humanities.

• Develop new relationships and strengthen existing connections.

• Showcase your newest publications, products, and services.

• Enhance brand awareness with attendees seeking products for personal, research, and classroom purposes.

Who are the MLA attendees?• Teachers and scholars of language, literature, humanities, and culture

• Program directors and department chairs of colleges and universities

• Graduate students seeking to establish their careers

• International attendees representing a wide range of languages and cultures

• Writers and academics who want to share their knowledge, connect with colleagues, and discover the newest publications and products

Who are MLA exhibitors?• Publishers of scholarly, research, trade, and literary publications in English

and other languages

• E-book publishers, digital libraries, and other digital-media providers

• Producers of information technologies for humanities scholarship, research, English and foreign language teaching, translation, writing, and editing

• Suppliers of products and services for people studying and teaching language, literature, and the humanities

IMPORTANT DATES AND DEADLINES

10 June 2014Exhibit Hall Theater reservations due for inclusion in the Program

12 June 2014Application and 50% deposit due for preferred booth assignments

July 2014Booth assignments

22 July 2014Reservations deadline for advertising in the Program

5 August 2014Materials due for advertising in the Program

29 August 2014Balance of booth rental fee due. Booth application deadline for inclusion in the Program

Mid-September 2014Exhibitor Service Manual with MLA housing information sent to exhibitors

Mid-October 2014Programs mailed to all MLA members

In the ten years we exhibited at the MLA convention, we have seen a dramatic increase in the number of visitors who come to the booth and have been delighted to see that a significant proportion of these academics return to the exhibition to consult with us on new titles for their courses and research.

—Gwen Enstam Exhibition Manager, Scottish Writing Exhibition

EXHIBITION SCHEDULE

Installation of ExhibitsThursday, 8 January 2015 8:00 a.m.–5:00 p.m.

Exhibit Hall OpenFriday, 9 January 2015 9:00 a.m.–6:00 p.m.

Saturday, 10 January 2015 9:00 a.m.–6:00 p.m.

Sunday, 11 January 2015 9:00 a.m.–1:00 p.m.

Dismantling of ExhibitsSunday, 11 January 2015 1:00–5:00 p.m.

MLA CONTACT INFORMATION

Exhibitor information online:www.mla.org/conv_exhibitors

Exhibit space, marketing, and sponsorship questions:Stacey Courtney Senior Convention Manager Phone 646 576-5263 Fax 646 834-4087 scourtney@mla.org

PMLA advertising questions:Annabel Schneider Advertising Manager, PMLA Phone 646 576-5024 aschneider@mla.org

MLA mailing address:Modern Language Association 26 Broadway, 3rd floor New York, NY 10004-1789

Follow the MLA on Twitter@MLAconvention #MLA15

EXHIBITOR BENEFITS• All-access badges with access to sessions (two per booth)

• Complimentary exhibitor badges (four per booth)

• Inclusion in the convention Program exhibitor list (29 August deadline)

• Link to your Web page through 31 January 2015

• Complimentary guest passes to the exhibit hall (up to six)

• Four copies of the Program and access to the Program online

• Reduced MLA convention hotel rates

PROMOTE YOUR BOOTHTake advantage of special marketing opportunities to promote your company, connect with attendees, and guide attendees to your booth at the convention. Forms and details are available on the MLA exhibitor page (www.mla.org/conv_exhibitors).

• Exhibit Hall Theater presentations (see Exhibit Hall Theater)

• Program advertisements (see Program)

• MLA member mailing list rentals

• MLA convention registrant marketing e-mail blasts

• Convention Daily announcements of in-booth receptions, book signings, raffles, and other events

• Convention-related activity on Twitter (@MLAconvention and #MLA15)

Sponsorship OpportunitiesExtend your convention presence beyond your exhibit booth as an MLA sponsor. Write to Stacey Courtney (scourtney@mla.org) for details and with suggestions.

Exhibit Hall TheaterEnhance your company’s profile with a twenty-minute presentation in the Exhibit Hall Theater. Submit the reservation form and payment by 10 June to have your presentation included in the printed convention Program. Presentation details will also be available through the online Program and will be included in the convention archive after the convention ends. This offer is available exclusively to MLA exhibitors. Presentation slots are limited and will be assigned on a first-come, first-served basis.

EXHIBITION INFORMATION

2015 Exhibit Booth Rental FeesThe letter shown with each booth number indicates the price of the booth.

P $1,895 (Premiere)

A $1,775

B $1,625

Standard Booth Dimensions and Accessories• Booths are 10′ wide and 10′ deep.

• 8′ draped back wall with 3′ high side drapes are included.

• One 7″ x 44″ two-line sign is included.

• Booth does not include furniture.

• Exhibit booth carpeting is not required.

• Wi-Fi access throughout the exhibit hall is included.

Please see Terms and Conditions for complete information on exhibit construction.

Payment ScheduleA minimum deposit of 50% of the total booth rental fee must accompany the completed application. The balance is due on receipt of the invoice and must be submitted before 29 August 2014. Late exhibit booth applicants will be required to pay in full with a credit card.

Booth Application Deadlines12 June – deadline for receipt of booth application and 50% deposit for priority booth assignment based on accumulated points

29 August – deadline for receipt of booth application and complete payment for inclusion in the printed Program

After 29 August – Late booth applications must be accompanied by complete payment and will be processed based on availability.

Priority Booth AssignmentsThe MLA uses a point system to assign general exhibit space for applications and payment received by 12 June. Firms with the most points receive first consideration for their booth assignments. A firm accumulates points for years exhibited, the number of booths rented, sponsorship participation, and number of advertising pages, among other considerations. Contracts that are received before 12 June can accumulate additional points.

Contracts received on or before

• 15 May will receive five bonus points

• 22 May will receive four bonus points

• 29 May will receive three bonus points

• 5 June will receive two bonus points

• 12 June will receive one bonus point

Firms whose applications and payment are received after the 12 June deadline will be allocated the remaining spaces in the order they are received based on availability.

University Press ExhibitorsThe MLA reserves a section in the exhibit hall for university presses to exhibit, which can provide greater visibility than exhibiting elsewhere in the hall. If you represent a university press and wish to reserve space in the university press block, be sure to select that option on the booth application. Booths in the university press block will be assigned in the order the forms and appropriate payments are received, not based on accumulated points.

Exhibitor Service ManualThe Exhibitor Service Manual will be sent to confirmed exhibitors in mid-September. The manual will contain exhibitor badge and housing information; details on customs brokers, drayage, and advance warehouse services; and order forms for booth furnishing, services (e.g., labor, booth cleaning, catering), and equipment (e.g., Internet, electricity, computers and display monitors).

CANADIAN CUSTOMSCanada has specific customs regulations for expositions such as the MLA convention. This includes duty- and tax-free shipping for materials being temporarily imported for display use or being imported for giveaway or promotional use. A customs broker can work on your behalf to ensure all paperwork is completed correctly to make this process as easy and seamless as possible. The MLA’s official exhibition service contractor and designated customs broker, Levy Show Service, Inc., is available to help you with any questions or concerns about the customs process.

Levy Show Service, Inc.

Phone: 604 277-1726

Fax: 604 277-1736

operations@levyshow.com

For more information on Canadian customs, write to Canada Border Services Agency (IECSP-PSEIC_VAN@cbsa-asfc .gc .ca) or visit http://cbsa-asfc .gc.ca.

Even though the MLA hosts one of the largest academic conventions, the fantastic MLA staff is very attentive to the specific needs of exhibitors. They expertly anticipated various needs and assisted in ensuring that all our events, including the one for the Nobel laureate Gao Xingjian, were successful.

—Toni L. Tan Director, Cambria Press

PROGRAMIn January 2014, over 7,000 MLA convention participants referred to the Program repeatedly for information about nearly 800 sessions, forums, and readings. An advertisement in the Program guides prospective customers directly to your booth. The Program also contains a map of the exhibit hall with a directory of exhibitors (both in print and online) and an index of advertisers.

The Program (the November issue of PMLA, the journal of the Modern Language Association) is sent in October to nearly 28,000 MLA members and to about 1,900 libraries and is available online at mlajournals.org. Thus, in addition to reaching over 7,000 convention attendees, your ad will be seen by English and foreign language scholars in their homes and offices. Last year, 69 advertisers filled 111.5 pages of the Program; dozens of publishers have already reserved space in the November 2014 issue of PMLA.

Deadlines Reservations: 22 July 2014

Materials: 5 August 2014

Rates and SpecificationsFull page

$1,200

6″ wide x 8.75″ high

Half page

$785

6″ wide x 4.25″ high

Trim size

7.5″ wide x 10.5″ high

2014 PMLA (volume 129) advertisers receive special rates (full page, $810; half page, $520).

No cash or agency discounts accepted.

Only ads in electronic form are accepted. Please consult the MLA Web site (www.mla.org/pmla_advertising) for instructions. All electronic ads should be submitted in PDF and e-mailed to aschneider@mla.org.

No bleeds, color, or quarter-page ads. Do not include crop marks or color bars. The Program’s text stock is 45-pound white matte-coated paper.

PaymentFirst-time PMLA advertisers must send payment with their insertion orders.

You may reserve advertising space for the November 2014 issue of PMLA on the enclosed Application for Exhibit Space. If paying by check, please include separate checks for booth space and for advertising space.

Write to Annabel Schneider, Advertising Manager, PMLA (aschneider@mla.org), for additional information.

Photographs courtesy of Tourism Vancouver, Albert Normandin, and Oscar Einzig.

Alexander Street Press

Anthem Foundation for Objectivist Scholarship

ARTstor

Ashgate Publishing

Association Book Exhibit

Bedford / St. Martin’s

Bloomsbury

Boydell and Brewer

Bucknell University Press

Cambria Press

Cambridge University Press

CAPA International Education

Cengage Learning

University of Chicago Press

Chronicle of Higher Education

Columbia University Press

Consortium Book Sales

Council of Editors of Learned Journals

David Brown Book Company

De Gruyter

University of Delaware Press

Duke University Press

EBSCO Information Services

Edinburgh University Press

Fairleigh Dickinson University Press

FastPencil

Feminist Press, CUNY

University Press of Florida

Fordham University Press

University of Georgia Press

Grove/Atlantic, Inc.

Hackett Publishing Company

HarperCollins Publishers

Harvard University Press

HigherEdJobs

IES Abroad

IIE/Council for International Exchange of Scholars

University of Illinois Press

Inside Higher Ed

Interfolio, Inc.

University of Iowa Press

Johns Hopkins University Press

JSTOR

Lehigh University Press

Lexington Books

Librairie Droz

Maney Publishing

University of Massachusetts Press

McFarland

University of Michigan Press

Michigan State University Press

Middlebury Language Schools

Milkweed Editions

University of Minnesota Press

University Press of Mississippi

MIT Press

Modern Language Association

Modern Language Initiative

New York Review Books

New York Review Children’s Collection

New York Review of Books

University of North Carolina Press

Northwestern University Press

University of Notre Dame Press

NYRB Classics

NYRB Lit

NYRB Poets

NYU Press

Ohio State University Press

On the Avenue Marketing

ORCID

Oxford University Press

Palgrave Macmillan

Pearson

Penguin Group (USA)

Penn State Press

University of Pennsylvania Press

Performant Software Solutions

Polity

Princeton University Press

Project MUSE

ProQuest

Publishers Group West

Random House, Inc.

Rodopi

Routledge

Rutgers University Press

SabbaticalHomes.com

Salem Press

Scottish Writing Exhibition

Small Press Distribution

Stanford University Press

SUNY Press

Temple University Press

University of Toronto Press

University of Virginia Press

Wiley

University of Wisconsin Press

Writer’s Muse

W. W. Norton and Company

Yale University Press

LIST OF 2014 EXHIBITORS