investment economic analysis

7
 FINANCE RESEARCH VOL1 NO2 MARCH 2012 ISSN: 2165 8226 4   AbstractThis paper analyzes the actuality of the supply and demand of OXO international market and forecasts the supply and demand of OXO in future world; analyzes the actuality of the supply and consumption of domestic OXO and forecasts the de mand in future domestic market while combining current OXO devices which are  being built and proposed through various forecast methods; estimate s the economic benefit of OXO device through quantitative analysis and also analyzes the key factors that influence its economy; aiming at current investment fever to domestic OXO development. In conclusion, we state that the supply and demand of world OXO in next 5~10 years will further focus on Asia and it is the peak time to invest and construct OXO devices in China in the past 3 and nex t 5 years with large increase of production capacity in short term. The market demand in China will change from “supply falls short of demand” now to “both supply and demand are basically balanced” in about 2015, so the high profits during 2007~2008 are hard to reappear in short term,  but there is still certain feasibility for investing OXO devices economically.  Key wordss—n-Butyl Alcohol, 2-Ethylhexyl Alcohol, market, Investment  Economic Analysis I. BACKGROUND 1.1 Terminologies YNTHESIS, Synthesis Gas(or Syngas) means a gas mixture that contains varying amounts of carbon monoxide (CO) and hydrogenH2. The production methods include steam reforming of natural gas or liquid hydrocarbons to produce hydrogen, the gasification of coal, [1]  biomass, and in some types of waste-to-energy gasification facilities. Propylene also known as Propene, is an unsaturated organic compound having the chemical formula C3H6. It has one Manuscript received January 69, 2012. LIU Yuan, (1969-),Doctorate candidate, Senior Engineer. I have held responsibility for evaluation of feasibility study report of investment project, negotiation and executive of technology importing agreements, consulting of strategy for entrepreneurial development, market analysis of petrochemical  products etc many years. Email: liuyuan169@126 .com. . double bond, and is the second simplest member of the alkene class of hydrocarbons, and it is also second in natural abundance. Propylene is produced from fossil fuels—petroleum, natural gas, and, to a much lesser extent, coal. Propene is a byproduct of oil refining and natural gas  processing. Another important petrochemical source of  propene is propane dehydrogenation n-Butyl alcohol or n-Butanol or Normal Butanol is a primary alcohol with a 4-carbon structure and the molecular formula C4H9OH. Its isomers include isobutanol, 2-butanol, and tert-butanol. n-Butanol occurs naturally as a minor product of the fermentation of sugars and other carbohydrates, and is  present in many foods and beverages. n-Butanol is produced industrially from the petrochemical feedstock propylene. Propylene is hydroformylated to butyraldehyde (oxo process) in the presence of a rhodium-based homogeneous catalyst. The  butyraldehyde is then hydrogenated to produce n-butanol. n-butanol is an intermediate in the production of butyl acrylate,  butyl acetate, dibutyl phthalate, dibutyl sebacate, and other  butyl esters. It is also used as a diluent/reactant in the manufacture of urea–formaldehyde and melamine–formaldehyde resins. The largest use of n-butanol is as an industrial intermediate, particularly for the manufacture of butyl acetate . 2-Ethylhexanol is a fatty alcohol, an organic compound is a  branched, eight-carbon chiral alcohol. It is produced on a massive scale as a precursor to plasticizers, some of which are controversial as potential endocrine disruptors. It is also commonly used as a low volatility solvent. 2-Ethylhexanol is  produced industrially by the aldol condensation of n-butyraldehyde, followed by hydrogenation of the resulting hydroxyaldehyde. OXO means process by adding synthesis gas to an olefin to obtain an aldehyde using the hydroformylation reaction and then hydrogenating the aldehyde to obtain the alcohol. An intermediate step of adding two aldehydes together to obtain a larger aldehyde (the aldol condensation reaction) can precede the hydrogenation. Key oxo alcohols sold in commerce include OXO Market Supply and Demand Forecast & Investment Economic Analysis LIU Yuan 1,2 , XUE Hui-feng 1 1.Institute of Resources and Enviromental Information Engineering, Scholl of Automation,  Northwestern Polytechnical University, Xi’an 710072, China; 2.China Petrochemical International Company Limited, Beijing 100728, China)  S

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  • FINANCE RESEARCH VOL1 NO2 MARCH 2012 ISSN: 2165 8226 4

    AbstractThis paper analyzes the actuality of the supply and

    demand of OXO international market and forecasts the supply and demand of OXO in future world; analyzes the actuality of the supply and consumption of domestic OXO and forecasts the demand in future domestic market while combining current OXO devices which are being built and proposed through various forecast methods; estimates the economic benefit of OXO device through quantitative analysis and also analyzes the key factors that influence its economy; aiming at current investment fever to domestic OXO development. In conclusion, we state that the supply and demand of world OXO in next 5~10 years will further focus on Asia and it is the peak time to invest and construct OXO devices in China in the past 3 and next 5 years with large increase of production capacity in short term. The market demand in China will change from supply falls short of demand now to both supply and demand are basically balanced in about 2015, so the high profits during 2007~2008 are hard to reappear in short term, but there is still certain feasibility for investing OXO devices economically.

    Key wordssn-Butyl Alcohol, 2-Ethylhexyl Alcohol, market, InvestmentEconomic Analysis

    I. BACKGROUND

    1.1 Terminologies YNTHESIS, Synthesis Gas(or Syngas) means a gas mixture that contains varying amounts of carbon monoxide (CO)

    and hydrogenH2. The production methods include steam reforming of natural gas or liquid hydrocarbons to produce hydrogen, the gasification of coal,[1] biomass, and in some types of waste-to-energy gasification facilities.

    Propylene also known as Propene, is an unsaturated organic compound having the chemical formula C3H6. It has one

    Manuscript received January 69, 2012. LIU Yuan, (1969-),Doctorate candidate, Senior Engineer. I have held

    responsibility for evaluation of feasibility study report of investment project, negotiation and executive of technology importing agreements, consulting of strategy for entrepreneurial development, market analysis of petrochemical products etc many years. Email: [email protected].

    .

    double bond, and is the second simplest member of the alkene class of hydrocarbons, and it is also second in natural abundance. Propylene is produced from fossil fuelspetroleum, natural gas, and, to a much lesser extent, coal. Propene is a byproduct of oil refining and natural gas processing. Another important petrochemical source of propene is propane dehydrogenation

    n-Butyl alcohol or n-Butanol or Normal Butanol is a primary alcohol with a 4-carbon structure and the molecular formula C4H9OH. Its isomers include isobutanol, 2-butanol, and tert-butanol. n-Butanol occurs naturally as a minor product of the fermentation of sugars and other carbohydrates, and is present in many foods and beverages. n-Butanol is produced industrially from the petrochemical feedstock propylene. Propylene is hydroformylated to butyraldehyde (oxo process) in the presence of a rhodium-based homogeneous catalyst. The butyraldehyde is then hydrogenated to produce n-butanol. n-butanol is an intermediate in the production of butyl acrylate, butyl acetate, dibutyl phthalate, dibutyl sebacate, and other butyl esters. It is also used as a diluent/reactant in the manufacture of ureaformaldehyde and melamineformaldehyde resins. The largest use of n-butanol is as an industrial intermediate, particularly for the manufacture of butyl acetate .

    2-Ethylhexanol is a fatty alcohol, an organic compound is a branched, eight-carbon chiral alcohol. It is produced on a massive scale as a precursor to plasticizers, some of which are controversial as potential endocrine disruptors. It is also commonly used as a low volatility solvent. 2-Ethylhexanol is produced industrially by the aldol condensation of n-butyraldehyde, followed by hydrogenation of the resulting hydroxyaldehyde.

    OXO means process by adding synthesis gas to an olefin to obtain an aldehyde using the hydroformylation reaction and then hydrogenating the aldehyde to obtain the alcohol. An intermediate step of adding two aldehydes together to obtain a larger aldehyde (the aldol condensation reaction) can precede the hydrogenation. Key oxo alcohols sold in commerce include

    OXO Market Supply and Demand Forecast & Investment Economic Analysis

    LIU Yuan1,2, XUE Hui-feng11.Institute of Resources and Enviromental Information Engineering, Scholl of Automation,

    Northwestern Polytechnical University, Xian 710072, China; 2.China Petrochemical International Company Limited, Beijing 100728, China)

    S

  • FINANCE RESEARCH VOL1 NO2 MARCH 2012 ISSN: 2165 8226 5

    t n-Butanol, 2-Ethylhexanol, Isononyl alcohol, and Isodecyl alcohol.

    1.2Introduction According to SRI statistics, the world largest n-butyl alcohol

    manufacturer now is BASF, the largest diversified chemical company in the world and being headquartered in Germany. With the rapid downstream development of OXO in China over the years, the supply of OXO falls short of demand. In the recent years, the high profit margin of OXO products stimulate the investment enthusiasm to OXO device in domestic market. As one of the main materials, propylene has extensive sources. As another main material, synthesis gas has mature production technology. The supply of propylene and synthesis gas provides material guarantee for the construction of OXO device. The obtaining of process technology is not exclusive, which offers feasibility technically. Under the combined influence of these factors, several sets of OXO devices are about to be put into operation, built or planned in China now.

    Combining with the development history [1] of OXO at abroad especially in America and Germany, the author thinks that it is impossible for the chinese OXO industry to keep such a rapid growth continuously and it is also impossible to maintain such a high profit margin on OXO products in the long run. This paper will analyze and evaluate the construction of OXO device from the relation of market supply and demand, investment economic benefit and many other aspects, hoping to get more insights.

    II. ANALYSIS & FORECAST OF MARKET SUPPLY AND DEMAND

    2.1World Market 2.1.1 Main Manufacturers

    According to SRI statistics, the world largest n-butyl alcohol manufacturer now is BASF with the production capacity of 649kmt/y [2]. The total production capacity of top 10 manufacturers is 2,775kmt/y. See details in Table 2-1. Table 2-1 Global top 10 manufacturers of n-Butyl Alcohol kmt/y

    No. Company Capacity 1 BASF 649 2 Dow Chemical Company 526 3 Oxea Group 280 4 Formosa Plastics Group 250 5 Eastman Chemical Company 247 6 CNPC 195 7 Petronas 190 8 Sasol Limited 188 9 Sasol Limited 130 10 SINOPEC 120 All Others 793 TOTAL 3568

    The world largest 2-Ethylhexyl alcohol manufacturer now is Sinopec with the capacity of 361kmt/y [2]. The total production capacity of top 10 manufacturers is 2,202kmt/y. See details in Table 2-2. Table 2-2 Global top 10 manufacturers of 2-Ethylhexyl alcohol kmt/y No. Company Capacity

    1 SINOPEC 360 2 Oxea Group 300

    3 LG Group 265

    4 BASF 263 5 Eastman Chemical Company 252

    6 Formosa Plastics Group 190

    7 Kedzierzyn Nitrogen Works 170 8 Mitsubishi Chemical Corporation 146 9 Gazprom 131

    10 Perstorp 125 All others 1128 TOTAL 3330

    World OXO production is comparatively centralized and the

    intensity of n-butyl alcohol is more obvious than that of 2-ethylhexyl alcohol. The total production capacity of top 10 n-butyl alcohol manufactures accounts for 77.9% of world total production capacity and that of top 10 2-ethylhexyl alcohol manufactures takes up 66.1% of world total production capacity. The proportions are respectively 77.5% and 64.4% [1]

    in 2008, which presents a more centralized trend although with small variation. 2.1.2 Actuality of Supply and Demand

    According to SRI statistical data [3], the production capacity of world n-butyl alcohol is 3,568,000 tons/year, the output is 2,944,000 tons/year, the operating rate is 82.5% and the apparent consumption is 2,944,000 tons/year in 2010. The top 3 regions with large production capacity are Asia, North America and Western Europe, which respectively take up 38%, 31% and 18% in world total production capacity. The most important consumer is Asia, whose consumption takes up about 53% of world total consumption. And then there are North America and Western Europe, whose consumption respectively takes up 22% and 19%. Both production and consumption gradually focus on Asia.

    According to SRI statistical data [3], the production capacity of world 2-ethylhexyl alcohol is 3,330kmt/yr, the output is 2,869kmt/yr, the operating rate is 86.2% and the apparent consumption is 2,869kmt/yr in 2010. The top 3 regions with large production capacity are Asia, Western Europe and North America, which respectively take up 51%, 17% and 12% in world total capacity. The most important consumer is located in Asia, whose consumption takes up about 65% of world total consumption. And then there are Western Europe and North America, whose consumption respectively takes up about 11%. Both production and consumption obviously focus on Asia. Western Europe and North America present stagnant or declining state.

    See the supply and demand of world OXO market in 2010 in Figure 2-1.

  • FINANCE RESEARCH VOL1 NO2 MARCH 2012 ISSN: 2165 8226 6

    05001000150020002500300035004000

    n-Butyl Alcohol 2-Ethylhexyl Alcohol

    kmt/

    y

    capacity production demand

    Figure 2-1 Supply and Demand of World OXO Market in 2010

    2.1.2 Forecast of Future Supply and Demand

    According to SRI forecast [3], the production capacity of world n-butyl alcohol will be 4,517,000 tons/year, the output will be 3,824,000 tons/year, the operating rate will be 84.7% and the consumption will be 3,824,000 tons/year in 2015. The production capacity of world n-butyl alcohol in 2020 is preliminarily predicted as 4,727,000 tons/year and the quantity demanded is 4,233kmt.

    The average annual growth rates of the production capacity of n-butyl alcohol in the past 5, future 5 and future 5~10 years are respectively 0.6%, 4.8% and 0.9%. Its average annual growth rates of the quantity demanded are respectively 1.4%, 5.4% and 2.1%; the average annual growth rates of the production capacity of 2-ethylhexyl alcohol in corresponding periods are respectively -0.9%, 3.9% and 0.7% and its average annual growth rates of the quantity demanded are respectively 1.0%, 5.6% and 3.8%. They both show an earlier raised and then decreased state, which can be obviously seen from Figure 2-2.

    -2.0

    -1.0

    0.0

    1.0

    2.0

    3.0

    4.0

    5.0

    6.0

    2005-2010 2010-2015 2015-2020

    Gro

    wth

    Rat

    e %

    /yr

    n-Butyl Alcohol capacity 2-Ethylhexyl Alcohol capacityn-Butyl Alcohol consumption 2-Ethylhexyl Alcohol consumption

    Figure 2-2 Forecast of the Variation Trend of World OXO Supply and

    Demand Growth Rate

    2.2 Chinese market 2.2.1 Manufacture and Production Capacity

    At present, the mainstream technology for producing OXO in China is carbonyl synthesis method. Till the end of 2010, there are totally 8 manufactures that adopt this technology with a total production capacity of 550,000 tons of n-butyl alcohol per year [1] [4] [5] and 875,000 tons of 2-ethylhexyl alcohol per year; and then there is biological fermentation process. There

    are totally 7 manufactures that adopt this technology in corresponding period with a production capacity of 215,000 tons of n-butyl alcohol per year [1] [4] [5]. See details in Table 2-4.

    Table 2-4 OXO Production Capacity [1] [4] [5] in China in 2010 kmt/yr

    No. manufactures n-butyl alcohol 2-ethylhexy

    l alcohol total

    OXO 550 875 1425 1 Sinopec Qilu Co. 50 255 305 2 Sinopec Yazi-BASF 100 110 210 3 Sinopec Yanshan Co. 20 50 70

    4 CNPC Jilin ChemicalCo. 170 70 240

    5 CNPC Daqing Co. 25 55 80

    6 Shandong Lihuayi Group 85 140 225

    7 Tianjin Soda Plant 80 145 225 8 Shandong Jianlan 20 50 70

    biological fermentation process 215 0 215 Total 765 875 1640

    Since biological n-butyl alcohol technology isnt mainstream production flow with small device scale, low operating rate and extremely limited output, the products are mainly applied to transportation fuels which wont cause fierce competition with the consumption of n-butyl alcohol in chemical field through carbonyl synthesis method, the statistics and study in this paper dont involve biological n-butyl alcohol except what have been mentioned above.

    In the total production capacity of n-butyl alcohol in China, Sinopec, PetroChina and local enterprises respectively take up 30.9%, 35.5% and 33.6%, basically presenting a close pattern; their production capacity of 2-ethylhexyl alcohol respectively take up 47.4%, 14.3% and 38.3%. Sinopec and local enterprises are predominant.

    0100200300400500

    n-Butyl Alcohol 2-Ethylhexyl Alcoholcapacity

    kmt/

    yr

    Sinopec CNPC Others

    Figure 2-3 OXO Supply Pattern in China

    2.2.2 Actuality of Supply and Demand

    In 2010, the product of n-butyl alcohol in China is 516kmt, net import is 620kmt, apparent consumption is 1,139kmt and the degree of self-sufficiency is 45% [6]. During 2000~2010, the average annual growth rate of product is 7.09% and that of apparent consumption is 11.93%. See details in Figure 2-3.

  • FINANCE RESEARCH VOL1 NO2 MARCH 2012 ISSN: 2165 8226 7

    01002003004005006007008009001000

    2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

    kmt

    0%10%20%30%40%50%60%70%

    product consume self-sufficiency rate

    Figure 2-3 Supply and Demand of n-Butyl Alcohol in China in

    Recent Years In 2010, the product of 2-ethylhexyl alcohol in China is

    440kmt, net import is 460kmt, apparent consumption is 900kmt and the degree of self-sufficiency is 49% [6]. During 2000~2010, the average annual growth rate of product is 5.61% and that of apparent consumption is 6.69%. See details in Figure 2-4.

    0100200300400500600700800900

    1000

    2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

    kmt

    0%10%20%30%40%50%60%70%80%

    product consume self-sufficiency rate

    Figure 2-4 Supply and Demand of 2-ethylhexyl alcohol in China in

    Recent Years

    2.2.3 Forecast of Future Supply and Demand

    From 2006 to the first half year of 2008, under the influence of chemical business cycle and since national economy enters a new and rapid growth stage, the rapid rise of downstream demand is stimulated. The supply falls short of demand in China, the profit level of OXO industry soars and the supply of main materials is guaranteed. Due to technological availability and many other integrated factors, the unprecedented investment fever of Chinese investors to OXO is stimulated.

    According to the authors interview to the manufacturers, design units, industrial association, technological licensor and other enterprises as well as the survey to many industry insiders with reference to public report [4] [9] [10], it is learned that there are many OXO projects in progress in China now. See details in Table 2-5.

    Table 2-5 Estimate of Newly Increased OXO Capacity in China in 2015, kmt/yr

    No. manufactures n-butyl alcohol 2-ethylhexyl

    alcohol total

    1 CNPC Sichuan project 210 80 290 2 CNPC Daqing Co. 75 130 205

    3 Sinopec Huadong A Co. 250 150 400

    4 Sinopec Huadong B 100 140 240

    Co. Total 635 500 1135 The projects above are predicted to be successively

    constructed and put into operation before 2015. Then about 635kmt/yr will be increased for the production capacity of n-butyl alcohol and about 500kmt/yr will be increased for the production capacity of 2-ethylhexyl alcohol; the production capacity of n-butyl alcohol will reach about 1,185kmt/yr and that of 2-ethylhexyl alcohol will reach about 1,375kmt/yr.

    The author forecasts future domestic n-butyl alcohol demand through specialistic forecast method, dowtream consumption forecast method, elastic coefficient method, mathematical model analytical method and several other methods. The quantity demanded of n-butyl alcohol in China in 2015 is predicted to be 1,100~1,150 kmt (SRI predicted value is 1,096kmt [3], generally consistent). Compared with the production capacity of 1,185kmt/yr then, the supply and demand are basically balanced.

    Through various similar market forecast methods, the quantity demanded of 2-ethylhexyl alcohol in China in 2015 is predicted to be 1,200~1,300 kmt (SRI predicted value is 1,368kmt [3], generally consistent). Compared with the production capacity of 1,375kmt/year then, the supply and demand are basically balanced. From the integrated view, China OXO market will change

    from supply falls short of demand now to both supply and demand are basically balanced in the next 5 years. See details in Table 2-6.

    Table2-6 OXO Supply and demand in China during 20082015 kmt/yr, kmt

    Name items 2008 2009 2010 2015

    n-butyl alcohol

    capacity 365 365 550 1185

    demand 632 890 850 11001150

    balance -243 -490 -620 balance

    2-ethylhexyl alcohol

    capacity 540 540 875 1375

    demand 829 940 900 12001300

    balance -271 -460 -460 balance

    . BENEFIT ESTIMATE AND ANALYSIS

    3.1 Basic Estimate Conditions No matter throughout the world or in China, the technology of

    Davy Company occupies the highest share. This paper selects Davy carbonyl synthesis technology to make forecast. What needs to be mentioned is the author only selects the technology with the highest share as the basis for analysis rather than compare the merits and demerits of various technologies. The scale of device is considered as 250kmt/yr which is

    frequently constructed in China. The product solution is considered as the annual production of n-butyl alcohol of 85kmt, 2-ethylhexyl alcohol of 140 kmt and isobutyl alcohol of 25kmt. The annual operating time is 8000h. Public works are considered as newly built. The rate of foreign

    exchange is calculated as 1$= 6.4. To estimate while referring to the investment to similar

    devices in recent years and combining with construction

  • FINANCE RESEARCH VOL1 NO2 MARCH 2012 ISSN: 2165 8226 8

    schedule and other factors, the investment to project construction is 1100 billion Yuan. Thereinto, 30% is self-owned fund and 70% is bank loan. The nominal interest rate of long-term loan is considered as 6.9% and that of short-term loan is considered as 6.56%. Working capital is estimated by items through detailed approach. The period for project construction is considered as 2 years.

    Based on the feature [7] [8] that about 10 years are considered as a price cycle for China chemical products, the national mean price [11] of the latest complete 10-year cycle is selected as the price of main materials and products. The price of fuels and energy is confirmed through referring to BOOK AAA. The base rate of return is set as 13% and other parameters in economic evaluation are selected according to relevant national regulations. 3.2 Benefit Estimate Results

    To estimate according to above conditions, the average annual newly increased sales revenue of newly-built OXO project is 2106 billion Yuan and the average annual newly increased after-tax profit is 177.8 billion Yuan. The after-tax financial internal rate of return of total investment (hereinafter referred to as internal rate of return) is 19.27% and the payback period of static investment is 6.64 years (including construction period). See main technical and economic indicators in Table 3-1.

    Table 3-1 Main Technical and Economic Indicators No. Item Name Unit Quantity

    I Total investment 10,000 125630 II Average annual sales revenue 10,000 210600 III Total average annual cost 10,000 179050 IV Total average annual profit 10,000 23710 VI Average annual after-tax profit 10,000 17780 VII Internal Rate of Return,(IRR) % 19.27 VIII Financial net present value after income tax 10,000 41770 IX Investment payback period Year 6.64

    The internal rate of return of this project is higher than the set

    base rate of return. It shows that project economy is feasible under basic estimate conditions, or the investment is economical.

    3.3 Sensitivity Analysis Through extending the construction period for 1 year, the

    production load decreases 10% and the construction investment, material price and product price respectively fall 10%. Sensitivity analysis is made for the influence on internal rate of return. See the results in Table 3-2.

    Table 3-2 Sensitivity Analytical Statement Variable Rate of Change Internal Rate of Return (%) Base condition 0 19.27

    Construction investment 10% 17.34 -10% 21.52 Extension of construction period

    1 year 1 Year 16.04

    Operating load -10% 18.11

    Price of raw material 10% 10.60 -10% 26.78

    Product price 10% 28.85 -10% 7.30

    From the data above we can see that OXO device is sensitive to product price. If product price falls 10%, the internal rate of return will fall to 7.3%.

    As for the degree of sensitivity, the price of raw material ranks the 2nd place. If the price of raw material rises 10%, the internal rate of return will fall to 10.6%. The author draws the benefit situation of OXO device under different materials and product prices in Table 3-3.

    Table 3-3 shows: when the price of propylene is certain, the variation of OXO price will cause benefit change; the multiple slant lines show: when both the prices of propylene and OXO change, the benefit will change. For instance: if the price of propylene is 7,000 Yuan/ton, the price of n-butyl alcohol is higher than 8,000 Yuan/ton and the corresponding price of 2-ethylhexyl alcohol is higher than 8,560 Yuan/ton, the internal rate of return will be higher than 13%; if the price of propylene doesnt change, the price of n-butyl alcohol is higher than 8,520 Yuan/ton and the corresponding price of 2-ethylhexyl alcohol is higher than 9,110 Yuan/ton, the internal rate of return will be higher than 18%; if the price of propylene is 6,000 Yuan/ton, the price of n-butyl alcohol is 8,290 Yuan/ton and the corresponding price of 2-ethylhexyl alcohol is 8,870 Yuan/ton, the internal rate of return will be higher than 23%. Table 3-3 The Impact of Material and Product Price Variation on Benefit

    proplene price IRR n-Butyl Alcohol 2-Ethylhexyl Alcohol

    4000

    13% 6150 6580

    18% 6550 7010

    23% 7000 7490

    5000

    13% 6750 7230

    18% 7200 7720

    23% 7660 8200

    6000

    13% 7370 7890

    18% 7860 8410

    23% 8290 8870

    7000

    13% 8000 8560

    18% 8520 9110

    23% 8970 9600

    8000

    13% 8630 9240

    18% 9240 9880

    23% 9690 10370

    9000

    13% 9350 10010

    18% 9960 10660

    23% 10420 11150

    . ANALYSIS OF OTHER FACTORS

    4.1 Rhodium Catalyst According to existing technology, rhodium catalyst [12] [13]

    will definitely be adopted for carbonyl synthesis. Since rhodium belongs to precious metal with high price, we should

  • FINANCE RESEARCH VOL1 NO2 MARCH 2012 ISSN: 2165 8226 9

    keep close watch on its price trend while investing OXO devices.

    According to the data [14] of London Metal Exchange (LME), the price of rhodium changes radically during over 20 years from 1990 till now like roller coaster; while the price of gold fluctuates in short term but rises steadily in the long run. The highest average monthly price of rhodium is 9,745 $/ounce, the lowest value is 182 $/ounce. The price difference between the highest price and the lowest price is 9,563 $/ounce. The highest price is 53.54 times of the lowest price; the highest average monthly price of gold is 1,771 $/ounce, the lowest value is 256 $/ounce. The price difference between the highest price and the lowest price is 1,515 $/ounce. The highest price is 6.92 times of the lowest price.

    0

    1000

    2000

    3000

    4000

    5000

    6000

    7000

    8000

    9000

    10000

    1990-1-1

    1991-5-1

    1992-9-1

    1994-1-1

    1995-5-1

    1996-9-1

    1998-1-1

    1999-5-1

    2000-9-29

    2002-1-31

    2003-5-30

    2004-9-30

    2006-1-31

    2007-5-31

    2008-9-30

    2010-1-29

    2011-5-31

    rhodium price U

    SD

    /ounce

    0

    200

    400

    600

    800

    1000

    1200

    1400

    1600

    1800

    2000

    gold

    pric

    e U

    SD

    /oun

    ce

    rhodium gold

    Figure 3-1 Price Trend Curves of Rhodium and Gold Since 1990 For the newly-built 250,000 tons/year OXO device, the

    investment to rhodium is calculated as 38,220,000 $ according to high price and only 720,000 $ according to low price. 7,580,000 $ is needed while calculating according to the average price in recent 3 years and 5,710,000 $ is needed while calculating according to the average price in December, 2011.

    The analytical data above shows that rhodium must be purchased at proper time to decrease investment while investing to construct OXO devices. Meanwhile, the investors should note that the large price fluctuation of rhodium increases uncertainty to the investment income of OXO device.

    4.2 Impact of New Technology Davy Company has developed Selector30 technology on the

    basis of Selector10 catalyst and 5 sets of devices have been operated at abroad [15] [16] [17] [18] [19]. The world 1st set of Selector30 device was completed and put into operation in 1995 in America and now 2 Dow factories are using Selector30 technology in America. Dammam 7 Petrochemical Co. Ltd. adopts Selector30 technology in its factory in Al Jubail, Saudi Arabia and it was put into production in 2008 with an annual output of 80,000 tons of n-butyl alcohol. Nan Ya Plastics Corporation which belongs to Taiwan Formosa Petrochemical Corporation adopts Selector30 technology in the reconstruction and extension project at its OXO factory and it has been put into production at present. Now the 5 sets of devices are operating steadily.

    It is learned that Selector30 technology is advanced, mature and reliable. Compared with Selector10 technology, its

    advantages are mainly reflected that its normal and isomeric proportions can be largely improved; the consumption of catalyst rhodium decreases and the catalyst can be regenerated on line. Only analyzing from technical level, the author thinks that adopting Selector30 technology is the direction for process development. If Selector30 technology is adopted for newly-built devices, investment estimate and economic calculation should be made for whether the economy of device and product competitiveness have certain advantages after the investors have made overall technical exchange and business negotiation while combining with concrete project conditions. Meanwhile, operating habits and other factors should also be considered, which should be confirmed after comprehensive assessment.

    . CONCLUSION AND SUGGESTIONS

    5.1 Conclusion To conclude, the supply and demand of world OXO in next

    5~10 years will further focus on Asia; it is the peak time to invest and construct OXO devices in China in the past 3 and next 5 years with large increase of production capacity in short term; the market demand in China will change from supply falls short of demand now to both supply and demand are basically balanced in about 2015; it is predicted the fat profits during 2007~2008 are hard to reappear in short term, but there is still certain feasibility for investing OXO devices economically; the benefit of OXO device is very sensitive to product price. If product price falls and other adverse factors occur, the benefit of OXO device will fall significantly.

    5.2 Suggestions In view of the benefit of OXO device is very sensitive to

    product price, the investors should keep close watch on the relation of market supply and demand as well as the variation of material price. During 1999~2008, the price of OXO in China experienced a complete price cycle. Now it is at a relatively high price and then it may goes into the falling period. The investors are advised to rationally analyze their own investment conditions and then invest prudently after evaluating following integrated factors, including the supply of main material propylene, whether to newly build gas-making device, technical source, capital source, proportion of owned fund, whether public works have dependence, the distance from target market and transportation condition, investment phase etc.

    If it is confirmed to invest OXO plant, we should pay much attention on the price of rhodium and purchase it at proper time.

    Meanwhile, in view of the commercial operation [20] of China Shenhua Group Baotou MTO Project is started, Shenhua Ningxia Coal Industry Group MTP device has produced qualified products [21], which marks large-scale MTO/MTP technological industrialization is basically successful. For OXO devices with propylene and synthesis gas as main materials, OXO program is considered in MTO/MTP project with advantaged conditions. While the disadvantage lies in that

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    it is far from consumption area. For enterprises with or propose to construct MTO/MTP devices, it is advised to study the economic feasibility for constructing OXO devices in MTO production base.

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