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Page 1: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Introduction to what.digital

Page 2: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

● we help companies launch products online and grow their digital business

● Led by digital professionals with world-class experience

● Company founded in 2015, based in Zurich with a globally distributed team

● We are a trusted partner for founders, owners and entrepreneurs at startups, innovative, established middle-sized companies and corporate innovation teams and departments

● We combine the best from marketing and technical worlds with business success in mind.

Find out more atwww.what.digital

About what.digital

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Page 3: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

what.digital Team - Digital Strategy Lead, Partner

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● 15+ years of experience in online marketing, development, digital strategy & digital project management

● Delivery of web development, SEO and digital marketing strategies for international brands, including HSBC, Victorinox and recently some leading Swiss and international startups.

● M.S. in Business Computing, Poznan University of Economics

● More about Luke on LinkedIn - linkd.in/LukeSzLuke SzkudlarekDigital Strategy Lead

Page 4: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

what.digital Team - Technical Lead, Partner

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● 8 years of experience in analytics, web development and digital marketing

● Proven expertise in Project Management for digital projects, specialising in MVP concepts and lean development.

● Managed digital marketing for clients such as SBB, UPC Cablecom and Dow Chemicals

● B.A. in Business Administration from University of St. Gallen

● More about Mario on LinkedIn lnkd.in/dc2Hp2iMario Colombo

Technical Lead

Page 5: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

what.digital Team - Marketing Lead

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● 5+ years experience in marketing and business strategy

● Expertise in business development & growth

● Extensive SEO, SEA, Social Media and Web Development experience

● PhD in the DFG Research Training Group IUTR & Trier University. Diploma thesis in cooperation with Stanford University

● Member of the organizing team Startup Weekend Zurich

Dr. Gero KühneHead of Online Marketing

Page 6: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

what.digital Team - Senior Project Manager

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● 5+ years experience in digital marketing

● Strong focus on content and influencer marketing and social media

● Worked in agencies across the UK and Australia

● First Class Honours in Business and Marketing with the University of Essex

● More about Kelly on LinkedIn

Kelly StaffordSenior Project Manager

Page 7: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

Our Differentiators

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THECRITERIA

NETWORK AGENCIES

SPECIALIST AGENCIES

All under one roof

Cost efficiency

Speed of delivery

Independent business model

Page 8: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

Service Catalogue

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MVP DEVELOPMENTDIGITAL SALES STRATEGY

GROWTH HACKING

Page 9: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

what.digital Team - Resourcing model

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● Lean and efficient

● High-quality, Swiss customer interface

● Flexible access to a proven network of partners

● Operative resources for selected tasks

LEADERS

TRUSTED PARTNERS

SPECIALISTS & OPERATIVE

Page 10: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

MaciejSenior Developer

Frontend Styling & Animations

what.digital Senior Team Members

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DominikSenior Developer

Wordpress

ChrisSenior Developer

Frontend Applications Ionic /

Reactjs

Kelly StaffordSenior Project Manager

Page 11: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

what.digital Team

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JolaQA Specialist

ElliottUX Architect &

User-Centric Design

Page 12: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

Technologies we love

Web Analytics

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Web Development App Development

webpack

Page 13: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

ShowcaseWeb Development

Page 14: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

Swisspeers - SEO

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● Erarbeitung der Keyword Strategie

● Inhaltliche Optimierung der gesamten Seite

● Erfolgreiche Indexierung auf Platz 1 für das Keyword Crowdlending in der Schweiz

Page 15: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

Energie 360 - swisscharge.ch B2B Case Study

- Anbieter von Ladestationen für Elektroautos

- Google Adwords Kampagne seit 2016

- Wachstum von 0% auf 30% Marktanteil

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Page 16: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

Kendris MVP - iOS & Android Apps

As part of Kendris' digital transformation, what.digital created an app that helps tax and wealth consultants around the world to untangle their international clients' tax situations (FATCA & CRS).

The MVP approach allowed a quick go-to-market. Within only two months from project kick-off, the apps were launched.

Page 17: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

Skillue MVP Design & Development

Smart job platform based on skills, recommends individual job and provides individual benchmarking against the market

Product strategy, design, UX, content, web development by what.digital

www.skillue.com

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Page 18: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

getmyski.com - MVP Design & Development

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- Ski rental platform for Stöckli, the Swiss Ski manufacturer

- Product Design, UX, Content, Web Application Development, Online Marketing Strategy and Execution by what.digital

- www.getmyski.com (stage.getmyski.com)

Page 19: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

Confidential

CSS Geschäftsbericht - Wordpress

- Wordpress Website für den CSS Geschäftsbericht 2016 bis 2018

- Massgeschneiderte Inhalts-Elemente erlauben weitgehende Freiheiten für Editoren - Content Marketing

- Geräte-Optimierung - Responsive Design

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Page 20: Introduction to what.digital · Expertise in business development & growth Extensive SEO, SEA, Social Media and Web Development experience ... GROWTH HACKING. Confidential what.digital

what.next

what.digital, Sihlquai 125, 8005 Zurich, Switzerland

+41 79 777 1534 | [email protected] | www.what.digital