introduction to icdl tina wu general manager, icdl asia jun 2015

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Introduction to ICDL Tina Wu General Manager, ICDL Asia Jun 2015

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Introduction to ICDL

Tina WuGeneral Manager, ICDL AsiaJun 2015

About Us

2014 Highlights

2,500,000 certification tests

600,000 new candidates

104 countries

Our mission

to enable proficient use of ICT that empowers

individuals, organisations and society,

through the development, promotion and delivery of

quality certification programmes …

throughout the world.

Digital Skills

Certification

Global

Mission, Values, Actions

Mission Values

Digital Skills

Certification

Global

Social Responsibility

Vendor Neutrality

Quality

Actions

Advocacy

Programme Development

Partner Network

non-profit social enterprise

Global

ICDL Africa

ICDL Asia

ICDL Americas

ICDL Foundation

Advocacy

Advocacy

New Digital Divide

Digital Lifestyle Skills Digital Workplace Skills

Advocacy

Digital Native Fallacy

Do digital natives have digital skills for the workplace ?

Levels of Digital Proficiency

Advocacy

"There is a myth about the digital native and the Google generation kid who, because they are young, are seen as being more computer literate than their parents, but that is totally wrong.

Kids can be very fluid and fast with computers, but they are only fast when they are doing something they have had a lot of practice in.”

Dr. Dan Russell, Google Research Scientist

“Young people’s engagements with digital technologies are varied and often unspectacular”

Neil Selwyn, Academic, Monash University, Australia, Aslib.

Digital Native Fallacy

Skills for the Workplace

Information Worker Productivity Study

“Our survey shows that information workers in Western Europe waste a significant amount of time each week dealing with a variety of challenges related to working with documents. This wasted time costs the organization €14,492 per information worker per year and amounts to a loss of 19.5% in the organization's total productivity.”

Skills for the Workplace

Thinking about your typical workweek, how many hours would you say you spend on the following document-related activities?

Activities related to creating/managing documents (personal productivity)

Activities related to review/approval of documents (collaboration)

Skills for the Workplace

Skills for the Workplace

Digital Skills in the US

The Digital Skills Gap In The Workforce

Middle-skill jobs, those that require more than a high school education but less than a bachelor’s degree, comprise 39% of U.S. employment.

Two-thirds of Americans don’t have a college degree, and these jobs represent important career opportunities for them.

Nearly eight in 10 middle-skill jobs require digital skills. Spreadsheet and word processing proficiencies have become a baseline requirement for (78%) of middle- skill jobs

Digital Skills in the USThe Digital Skills Gap In The Workforce

Digital Skills in the USThe Digital Skills Gap In The Workforce

Digital Skills in Europe

Digital Skills in the UK

Categories of skills requirements

ICDL Austria study

Programme Implementation

From Policy to Action

School Workplace

SecondaryPrimary

Vocational Further Education

3rd Level

Corporate

ICDL ProfileBase Intermediate Advanced

Lifelong Registration | Modular flexibility

Job readiness Job competenceJob ability

Digital Competence requires a Lifelong Learning approach

Delivery Definition

Global Collaborations

SingaporeKoreaAustraliaNew Zealand

UKIrelandGermanyItalyPoland

KenyaSouth AfricaRwanda

MexicoColumbia

ICDL Modules

Base Standard Advanced

Computer Essentials

Online Essentials

Word Processing

Spreadsheets

Presentation

Using Databases

Image Editing

Web Editing

IT Security

Project Planning

Online Collaboration

Advanced Word Processing

Advanced Spreadsheets

Advanced Using Databases

Advanced Presentation

How to Adopt ICDL in a School / University

• Adopt ICDL in the school’s ICT Curriculum – Set ICDL as Requirement for all students in schools / universities– Set ICDL as Optional / CCA– Blend ICDL Syllabus into the school existing ICT training plans– Flexible arrangement at affordable price – Standard courseware provided by ICDL Asia– Diagnostic assessment (mock exam) available from ICDL Asia

How to Adopt ICDL in an Organisation

• Adopt ICDL as Recruitment Criteria– Set ICDL as Preference / Requirement for all new staff– Set ICDL as Preference / Requirement for existing staff / promotion

• Adopt ICDL as Staff Learning and Development Benefit– Contact ICDL Asia Accredited Test Centre for services– Complete solution from training needs analysis, training to assessment

Q & A