introduction to design thinking

Introduc)on to Design Thinking Applying the Design Process and Integra5ng Innova5ve Problem-‐Solving for Resilient and

Sustainable Business Strategies

Design Thinking?

Project-‐Based

Team-‐Oriented &/or Facilitated

Hands-‐On

Project-‐Based

Itera)ve

Understand

Define

Synthesize

Prototype

Test

Ideate

What?

Why? Why not?

Understand

Define

Reframe the Problem

Synthesize

Where are the

gaps?

gaps?

gaps?

gaps? gaps?

gaps? gaps?

gaps?

gaps? gaps?

gaps?

gaps? gaps?

{ }

Ideate

It’s more than one Big Idea.

Prototype

Varia)on avoids premature consensus and commitment

Test

?

Design-‐Thinking Games

Goldilocks

• The power of storytelling • A story that even the youngest of children know and adults can remember

• How would the story con)nue? – The next chapter – A new ending – A twist

Empathy Map

Thinking

Saying Hearing

Seeing

Feeling

Doing

5 Whys

• Ask “why” to dig deeper • The first thing that comes to mind • Build consensus on the root problem • Imagine possible changes

• An open mind

• White board / flip charts • Markers • Post-‐It notes • Index cards • Manipula)ves

Design Thinking Materials

What Other Opportuni)es Exist?

Resources Leading By Design Fellows Program – California College of the Arts

d.school: Ins)tute of Design at Stanford

Open IDEO

Ideas at Play

Service Design Tools

Beverly Ingle 210.833.8219

[email protected] Resilient By Design