Campaigning For Changewith Save the Children

Overview

• What is campaigning?• The theory of change• The story so far• Save the Children’s Campaigns• What you can do

What is Campaigning?

When there is an injustice, using our voice and taking action together to influence key decision makers to

bring about change.

How change happens

http://www.youtube.com/watch?v=NFigiIZblok&feature=player_embedded

Petitions

Writing to your MP

Hand-Ins Campaign Stunts

Campaigner Trips

Lobbying your MP

Spreading the Word

TweetingRaising Awareness

Writing to your local paper

Local groupsBlogging

Speaking out

The story so far…• 6.9 million children die needlessly every year

• In 2011 we launched No Child Born to Die – our most ambitious ever campaign. Our aim: to stop children dying from preventable illnesses like diarrhoea, malaria or pneumonia or from hunger and malnutrition

• The world has already made dramatic progress in saving children’s lives.

• Since 1990, the number of children dying every year has fallen by 5 million

• In the last year the number of children dying each year has fallen by 700,000 – from 7.6 million in 2010 to 6.9 million in 2011. This is the biggest ever drop.

• This is Proof that aid and campaigning work

Campaigning Works: Vaccines For all- Problem: 1/5 of children without access to immunisations and GAVI low on funds

- Opportunity: Global Alliance for Vaccines (GAVI) Summit 2011

- Run-up to Summit: Nearly 50,000 people across the UK spoke up for children around the world: signing our petition and sharing it with their friends and families; writing to and visiting their MPs; taking part in media stunts.

- WIN: World Leaders committed an extra $4.3 billion to pay for vaccines for 250 million children- One year on: so far 60 million children have had the lifesaving vaccinations they need. Campaigning works and can transform the lives of

millions of children.

Campaigning Works: Give Girls Power• Opportunity: London Family Planning Summit in UK

• Access to contraception and Empowerment

• Campaigning: Campaigners signed our petition, wrote to MP’s, played our game, shared our videos, got blogging, youth delegate- Aselef.

•Progress- $2.6 billion pledged by donors, strong announcements from donor countries to put women and girls at the heart of development work and respect their rights, and key commitments by developing countries

•Commitments made by world leaders mean more than 3 million children’s lives will be saved between now and 2020.

The Next Phase:Hunger and MalnutritionDespite real advances in stopping killer diseases,progress on reducing malnutrition over the past20 years has been pitifully slow.

In a world with food enough for everybody, 260 children die of malnutrition every hour of every single day.

“ malnutrition is the biggestunderlying cause of childrendying globally.”

For those who survive hunger can be a life-sentence. Lack of nutritious food, causes devastating and irreversible damage to children’s brains and bodies, permanently stunting their growth and meaning they do less well at school later in life.

http://www.youtube.com/watch?v=Q_SAtk6qOy8&feature=relmfu

Our other campaigns work

Emergencies

UK Poverty

Aid

Humanitarian

What you can do..

1) Small Actions, Big Difference- Petitions, Raising awareness, Spreading the word

2) Let’s Get Digital- Facebook, Tweeting, Pinterest, Instagram…

3) Media Star- University paper, Radio, Local TV, Blogging

4) It’s all about the Politics- Writing to your MP, meeting your MP, lobbying

5) EVENTS- Hold your own or come to ours (stunts, hand-ins, conferences, training, fundraising)

6) better when we’re together- Local campaigning groups

Campaigning in action…

Questions?

Over to you…

Task

Aid skepticism is increasing and it couldn’t be a more crucial time to protect the aid budget.In groups of 3 discuss what you could do in your local area to help ensure the government keeps their promise on 0.7

Things to consider-

Your targetYour case for aidYour tactics- get creative!

Prepare a 5 minute pitch to present