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Introduction SNP Baltic States visit

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Page 1: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Introduction SNP

Baltic States visit

Page 2: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Why are we on earth?

From the very start in 1984 the people behind SNP have always organised

adventures of which they were very enthousiastic themselves. Today, the ‘Green

DNA’ of the starters is still visible in the way the trips are made.

The love and passion for nature, always looking for unique experiences, small-scale

operations, far from ‘the maddening crowd’, travelling in a honest and sustainable

way, that’s where SNP stands for.

We are convinced that, in a time of a fast changing society, where a holiday

becomes more and more a massproduct, an organisation as SNP with her unique

travelconcept can play an important role…

Page 3: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures
Page 4: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Facts & figures

Started in 1984 by three Biologists in Nijmegen

Green DNA and a passion for nature

More than 30 years of experience in adventure tourism

Niche touroperator, specialist in active nature travel

Portfolio with group travel, self-guided and tailormade

More than 700 tours all ‘over the world’

65 working staff in the ‘green office’ in Nijmegen

150 certified tourguides on the road

28.000 travellers - € 28.000.000 turnover

From 2012 Travelife Certified, the highest international standard on

sustainability

Page 5: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

What means sustainability for us?

…“We realise however that every traveller has a

unavoidable influence upon the destination: on the

environment, on nature and on the local culture. We

strive with the creation of our portfolio to minimise the

negative effects and to maximise the positive effects, in

such a way that our travellers still have a great and

rewarding experience….

Page 6: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

the DTO team

Arianne Veenstra

Jaap Miltenburg

Lizzy Willems

Marleen Raats

Jeroen Bruil

Irene Ploeg

Gert Nieuwboer

Page 7: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

An active role externally

ANVR appointing a DTO-manager

formulate a DTO-policy Travelife

membership MVO-Nederland

membership ‘kopgroep ANVR’

initiating the CO2 labelling project

first touroperator with label Travelife certified

OTHER membership ATTA

membership TOFTigers

membership Rainforest Alliance

Page 8: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Green thinking starts at …..Villa Verde

Page 9: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Our office radiates commitment to nature…

Page 10: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Interface ‘cradle-to-cradle’ carpets

Page 11: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

A green roof terrace with 60 m2 solar panels…

Page 12: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Many plants to keep the air clean and fresh…

Page 13: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Who wants to use the elevator…?

Page 14: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Green energy of course but no waste….

Page 15: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Recycling is obligatory…

Page 16: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

All extra furniture made of simple untreated wood

Page 17: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Marketing communication

WEBSITE

Page 18: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Who are our clients?

Page 19: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Clientprofile

Well educated (university, highschool)

Active travellers, sportive and independent

Healthy and fit

Age group 45-65

More interested in unique experiences than in luxury

Hospitality, local knowledge, local food, culture and heritage

Important facilities: private bedroom, private bathroom, good matrasses, space,

a nice place to sit and read a book and drink a glass of wine (outside or inside)

Non-important facilities: whirlpool, satellite TV, mini-bar, jacuzzi, gym etc.

Page 20: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

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Age profile SNP clientele

Travelkids Active adventure Active seniors

Page 21: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

More than 700 trips ‘all over the world’

Page 22: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Different Product formula SNP

THEMES

Walking & Hiking

Cycling

Winteradventure

Family specials

Thematic trips

roundtrips

FORMULAS

Grouptravel

FIT

Tailormade

Page 23: Introduction SNP Baltic States visit · Introduction SNP Baltic States visit . Why are we on earth? From the very start in 1984 the people behind SNP have always organised adventures

Typical aspects to a self-guided tour

Average walking distance: 15-20 km a day

Small scale accommodation preferably along the trail

Luggage transfer from A to B to C

Route description – GPS tracks – signposted

Information on scenery and historical sites

Breakfast (buffet) – lunchpackage – diner (at choice when available)

Vegetarian – glutenfree

(local) Transportation from airport to and from start- and end of the trail

8- tot maximum 10 days (depending on how interesting the landscape is)

Local assistance in case of emergencies

Incoming touroperator to manage bookings/ alternatives / assistance /

problemshooting