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    inancial Report

    PSO, CALTEX & SHELL

    Submitted To:

    Sir Shahzad Sadiq

    Submitted By:

    Muhammad Sajjad Ishaq 6947

    Shehroz Naqvi 6924

    Haider Ali 6912

    Umar Farooq Sial 6920

    MSc. IT. (1t Semeter! Mor"i"#

    UNIVERSITY O EDUCATION LAHORE,

    ULTAN CAPUS ULTAN

    1

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    2

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    De!ication

    This report is dedicated to myParents and teachers ho too!

    initiative anddid "rim stru""le #or my education andAlays stress

    on me to utilize my time$

    3

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    $%&')*+,-M+'T

    In the name o# Almi"hty Allah ho is most merci#ul% and ho "ive me stren"th to

    rite this internship report in a di##erent ay$ I e&tend my heartiest than!s to my seniors%

    collea"ues% and su'ordinates ho assist me on every occasion to ena'le me to rite this

    report$

    My parents% classmates% #riends come ne&t in the list o# those hom I have to

    than!$

    This report has 'een ritten on the S/ %ate/ a"d Shehich is the lar"est

    Petroleum (ompany in Pa!istan$)hether it is an o##ice in a lar"est city or home in a small

    villa"e% present in every corner o# Pa!istan to serve its valued customers$

    I ould li!e to than!s to all those people ho have helped me in ma!in" this

    report specially my teachers Sir$ Shahzad Sadiq$ I am than!#ul #or their !ind co*operation

    to the completion o# my project or!$ +ast 'ut not least I ish to avail mysel# o# this

    opportunity% e&press a sense o# "ratitude and love to my #riends and my 'eloved parents

    #or their manual support% stren"th% and help and #or everythin"$

    4

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    ++%3TI+ S3MM$5

    PSO is the market leader in Pakistans energy sector. The

    company has the largest network of retail outlets to sere the

    automotie sector and is the ma!or fuel supplier to aiation" railways"

    power pro!ects" armed forces and agriculture sector. PSO also proides

    #et $uel to %efueling $acilities at & airports in Pakistan and ship fuel at 3

    ports. The company takes pride in continuing the tradition of e'cellence

    and is fully committed to meet the energy needs of today and rising

    challenges of tomorrow.

    Pakistan State Oil" the largest oil marketing company in the

    country" is currently engaged in storage" distri(ution and marketing of

    arious PO) products. The companys current market share of *2.3+ in

    the (lack oil market and ,&.4+ share in the white oil market" alone

    speak olumes a(out its success

    -alte' is a petroleum (rand name of -heron -orporation used in

    more than / countries in the 0siaPacic region" the iddle ast and

    Southern 0frica. -alte' (egan in 1&3 as the -alifornia Te'as Oil

    -ompany" a !oint 5enture (etween Te'as -ompany 6later named

    Te'aco7 and Standard Oil of -alifornia 6later named -heron -orp7 to

    market oil from newly concessions in Saudi 0ra(ia.

    8t was renamed -alte' Petroleum -orp in 1&*. 60s an interesting

    side note9 in the 5incent Price moie :The )ast an on arth: released in

    1&4he gets his gas from a -alte' tanker. 7. The two parent

    companies merged in 2//1 to form -heronTe'aco 6renamed -heron

    in 2//,7 and -alte' remains one of its ma!or international (rand names.

    Shell Pakistan )td. is a pu(lic sector company primarily engaged

    in oil and lu(ricants marketing. ;ntil arch 1&&3" Shell operated in

    Pakistan as Pakistan

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    Shell Pakistan has a primary listing on =arachi Stock 'change. 8t

    is also listed on )ahore and 8slama(ad Stock 'change.

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    TABLE OF CONTENTS

    TOPIC PAGE No:

    PSO

    8ntroduction ..........................................................................*

    >istory ..................................................................................*

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    *

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    &

    aita" State i Ta"er

    aita" State i um8

    aita" State i %om8a"y i" &arachi

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    INTRODUCTION

    PSO is the market leader in Pakistans energy sector. The

    company has the largest network of retail outlets to sere the

    automotie sector and is the ma!or fuel supplier to aiation"

    railways" power pro!ects" armed forces and agriculture sector. PSO also

    proides #et $uel to %efueling $acilities at & airports in Pakistan and ship

    fuel at 3 ports. The company takes pride in continuing the tradition ofe'cellence and is fully committed to meet the energy needs of today

    and rising challenges of tomorrow.

    Pakistan State Oil" the largest oil marketing company in the

    country" is currently engaged in storage" distri(ution and marketing of

    arious PO) products. The companys current market share of *2.3+ in

    the (lack oil market and ,&.4+ share in the white oil market" alone

    speak olumes a(out its success.

    HistoryThe creation of Pakistan State Oil 6PSO7 can (e traced (ack to the

    year 1&C4" when on #anuary 1stD the goernment took oer and merged

    Pakistan Eational Oil 6PEO7 and ?awood Petroleum )imited 6?P)7 as

    Premiere Oil -ompany )imited 6PO-)7.

    Soon after that" on 3rd #une 1&C4" Petroleum Storage

    ?eelopment -orporation 6PS?-7 came into e'istence. PS?- was then

    renamed as State Oil -ompany )imited 6SO-)7 on 0ugust 23rd 1&C.

    $ollowing that" the SSO undertakings were purchased on 1,th

    Septem(er 1&C and control was ested in SO-). The end of that year63/th ?ecem(er 1&C7 saw the merger of the Premier Oil -ompany

    )imited and State Oil -ompany )imited" giing way to Pakistan state Oil

    6PSO7.

    0fter PSOs inception" the corporate culture underwent a

    comprehensie renewal program which was fully implemented in 2//4.

    This program oer the years included the reamping of the

    organiFational architecture" rationaliFation of staG" employee

    empowerment and transparency in decision making through cross

    functional teams. This new corporate renewal program has diided thecompanys ma!or operations into independent actiities supported (y

    legal" nancial" informatie and other serices. 8norder to reinforce and

    monitor this structural change" related check and (alances hae (een

    esta(lished (y incorporating monitoring and control systems.

    >uman %esource ?eelopment (ecame one of the main prioritieson the companys agenda under this corporate reform.

    8t is due to this eGectie implementation of corporate reform andconsistent application of the (est industrial practices and (usinessdeelopment strategies" that PSO has (een a(le to maintain its market

    leadership in a highly competitie (usiness enironment.Pakistan State Oil is a =arachi(ased Pakistani stateowned

    multinational petroleum corporation inoled in marketing and

    1/

    https://en.wikipedia.org/wiki/Karachihttps://en.wikipedia.org/wiki/Pakistanhttps://en.wikipedia.org/wiki/State-ownedhttps://en.wikipedia.org/wiki/Multinational_corporationhttps://en.wikipedia.org/wiki/Pakistanhttps://en.wikipedia.org/wiki/State-ownedhttps://en.wikipedia.org/wiki/Multinational_corporationhttps://en.wikipedia.org/wiki/Karachi
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    distri(ution of petroleum products. 8t has a network of 3"*& lling

    stations" out of which 3",// outlets sere the retail sector and 1*&

    outlets sere (ulk customers.

    8t controls a market share of oer /+ of the total oil market with

    customer portfolio including dealers" goernment agencies"

    autonomous (odies" independent power pro!ects and other corporate

    customers. 8t is inoled in import" storage" distri(ution and marketingof a range of petroleum products including gasoline" diesel" fuel oil" !et

    fuel" )PH" -EH and petrochemicals.

    8t was founded on ?ecem(er 3/" 1&C" after Pakistan:s

    goernment took oer the management of Pakistan Eational Oil

    6PEO7 and ?awood Petroleum )imited and renamed into PO-)

    6Premier Oil -ompany )imited7 under marketing of Petroleum

    Products. PSO is the rst pu(lic company in Pakistan to pass the

    P=% 1 trillion reenue mark.

    8ts primary listing is on the =arachi Stock 'change and it is a

    constituent of the =S3/ 8nde'. PSO has (een named among the

    $or(es Hlo(al 2///continuously oer the years. 8ts reenues in 2/14

    stood at P=% 1"41/ (illion 6I14 (illion7 and afterta' prot stood at P=%

    21.* (illion 6I21/ million7. The company:s market capitaliFation is

    greater than P=% 1// (illion.

    The creation of Pakistan State Oil 6PSO7 can (e traced (ack to the

    year 1&C4"

    when on

    #anuary 1D the goernment took

    oer and merged Eational Oil

    6PEO7 and

    ?awood Petroleum )imited 6?P)7 as Premiere Oil -ompany )imited

    6PO-)7.

    11

    https://en.wikipedia.org/wiki/Filling_stationhttps://en.wikipedia.org/wiki/Filling_stationhttps://en.wikipedia.org/wiki/Dawood_Hercules_Corporation_Limitedhttps://en.wikipedia.org/wiki/Karachi_Stock_Exchangehttps://en.wikipedia.org/wiki/KSE-30_Indexhttps://en.wikipedia.org/wiki/Forbes_Global_2000https://en.wikipedia.org/wiki/$https://en.wikipedia.org/wiki/Market_capitalizationhttps://en.wikipedia.org/wiki/Filling_stationhttps://en.wikipedia.org/wiki/Filling_stationhttps://en.wikipedia.org/wiki/Dawood_Hercules_Corporation_Limitedhttps://en.wikipedia.org/wiki/Karachi_Stock_Exchangehttps://en.wikipedia.org/wiki/KSE-30_Indexhttps://en.wikipedia.org/wiki/Forbes_Global_2000https://en.wikipedia.org/wiki/$https://en.wikipedia.org/wiki/Market_capitalization
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    Soon after that" on 3 #une 1&C4" Petroleum Storage ?eelopment

    -orporation 6PS?-7 came into e'istence. PS?- was then renamed as

    State Oil -ompany )imited 6SO-)7 on 0ugust 23" 1&C. $ollowing that"

    the SSO undertakings were purchased on 1, Septem(er 1&C and

    control was ested in SO-). The end of that year 63/ ?ecem(er 1&C7

    saw the merger of the Premier Oil -ompany )imited and State Oil

    -ompany )imited" giing way to Pakistan state Oil 6PSO7.

    Board of Directors

    Mr. Sheikh Imran-u-!a"ue # MD $ CEO

    Mr. %a&oo' Su((ar DMD $ CFO

    Vision:To e&cel in deliverin" value to customers as an innovative and dynamic ener"y

    company that "ets to the #uture #irst$

    Mission:)e are committed to leadership in ener"y mar!et throu"h competitive

    advanta"e in providin" the hi"hest quality petroleum products and services to our

    customers% Pro#essionally trained% hi"h quality% motivated or!#orce% or!in" as a team in an

    environment% hich reco"nizes and reards per#ormance% innovation and

    creativity% and provides #or personal "roth and development$

    +oest cost operations and assured access to lon"*term and cost e##ective supply

    sources$

    Sustained "roth in earnin"s in real terms$

    Hi"hly ethical% sa#e environment #riendly and socially responsi'le 'usiness

    practices$

    Values:

    To e'cel in deliering alue to customers as an innoatie and

    dynamic energy company that gets to the future rst.

    Excellence

    Be (eliee that e'cellence in our core actiities emerges from a

    passion for satisfying our customers: needs in terms of total

    Juality management. Our foremost goal is to retain our corporateleadership.

    12

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    Cohesiveness

    Be endeaor to achiee higher collectie and indiidual goals

    through team. This is inculcated in the organiFation through

    eGectie communication.

    Respect

    Be are an Jual Opportunity mployer attracting and recruiting

    the nest people from around the country. Be alue contri(ution

    of indiiduals and teams. 8ndiidual contri(utions are recogniFed

    through our reward and recognition program.

    Integrity

    Be uphold our alues and

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    DEFINITION

    Assets:Any item o#economic alueoned 'y an individual orcorporation%

    especially that hich could 'e converted tocash$ ,&amples are

    cash%securities%accounts receia(le%inentory%o##ice equipment%real estate% a

    car% and otherproperty$

    Liability:An o'li"ationthat le"ally 'inds an individual or companyto settlea de't$ )hen one

    is lia'le#or a de't% they are responsi'le #orpayin"the de't or settlin" a ron"#ul act they

    may have committed$

    or eam8e:i# -ohn hits -ane.s car% -ohn is lia'le #or the dama"esto

    -ane.s vehicle'ecause -ohn is responsi'le #or the dama"es$

    Owner Euity:

    /nershipinterestin acorporationin the #ormo# common stoc!orpre#erred stoc!$

    Inco!e "tate!ent:A #inancial tateme"t that measures a company.s #inancial per#ormance over a speci#ic

    accou"ti"#period$ Financial per#ormance is assessed 'y "ivin" a summary o# ho the

    'usiness incurs its revenues and e&penses throu"h 'oth operatin" and non*operatin"

    activities$

    #$rofit and Loss "tate!ent %$&L':

    A 8roit a"d ostatement 0P1+2 is a #inancial statement that summarizes the revenues%

    costs and e&penses incurred durin" a speci#ic period o# time% usually a #iscal quarter or

    year$

    (ross )rofit:

    3ross pro#it is the amount o# revenue that a company 'rin"s in 'e#ore su'tractin" the

    e&penses associated ith that revenue$ It is reported on the classi#ied income statement$

    It.s di##erent #rom operatin" pro#it% hich is actually "ross pro#it minus operatin"

    e&penses$ It.s also di##erent #rom net pro#it% hich is operatin" pro#it minus ta&es and

    interest$

    For!ula: -ro roit ; 'et Sae < %ot o -ood Sod

    Balance "*eet:

    A #inancial statement that summarizes a company.s assets% lia'ilities and shareholders.

    equity at a speci#ic point in time$ These three baa"ce heetse"ments "ive investors an

    idea as to hat the company ons and oes% as ell as the amount invested 'y

    shareholders$

    +urrent Asset:

    An assetlistedon the'alance sheetith lessthan a 45*month li#e% or that is

    readily converti'leinto cashto 'e used to satis#ycurrent lia'ilities$ ,&amples o# currentassetsare cash on hand% short*terminvestments%accounts receiva'le% andinventory$

    14

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    Noncurrent Asset:An assethich is not easilyconverti'leto cashor not e&pected to 'ecome cash ithin the

    ne&t year$ ,&amples include#i&ed assets% leasehold improvements% and intan"i'le

    assets$ 88oite ocurrent asset$

    +urrent liabilities:

    A company.s de'ts or o'li"ations those are due ithin one year$ (urrent lia'ilitiesappear on the company.s 'alance sheet and include short term de't% accounts

    paya'le% accrued lia'ilities and other de'ts$

    Noncurrent Liabilities:

    A 'usiness.s lon"*term #inancial o'li"ations that is not due ithin the present accountin"

    year$ +am8eo# "o"curre"t iabiitie include lon"*term 'orroin"% 'onds paya'le

    and lon"*term lease o'li"ations$

    Tan,ible Asset:

    Assetshavin" a physical e&istence% such as cash%equipment% and real estate6 accounts

    receiva'leare also usually considered tan"i'le assets #oraccountin"purposes$ o88oite

    ointan"i'le asset$

    Intan,ible Asset:Somethin" o# valuethat cannot 'e physically touched% such as

    a'rand% #ranchise% trademar!% orpatent$ o88oite otan"i'le asset$

    PROFIT AND L OSS ACCOUNT$or the year ended 2/1,

    Eet sales 2, 1"1*C"3&"3

    -ost of products sold 2 61"1,/"*1,"2

    Gro)) *ro+( 3"*24"/

    Other income 2C 1&",1C"

    O*era(in, &o)()?istri(ution and marketing e'penses 2* 6*"3&,"C

    0dministratie e'penses 2& 62"/*4"1Other operating e'penses 3/ 63"*&/"/

    Pro+( rom o*era(ion) 41"&C1"C

    $inance costs 31

    32"42C"Share of prot of associates net of ta' .3.1 Pro+( 'eore (aa(ion 32"&&"1

    Ta'ation 32 611"1,1"/,

    Pro+( or (he /ear 21"*1*"1

    No(e 0123 0124

    $ie c*art:

    1,

    &13"/&4"3CC

    23",C&"11/

    14"/23"&,*

    6&"/1*",/4762"4//"*

    614"&32"1

    22"C/"&,2

    11",4"3&&

    12"/33"C4*

    "&3"3

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    BALAN+E "HEET:

    For the year ended 5748

    1

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    Bar +*art:

    PSO

    0ssets

    )ia(ilities

    Owner Juity

    / 1//////// 2//////// 3//////// 4////////

    5ha( i) S5OT Ana/)i)6SBOT stands for Strengths" Beaknesses" Opportunities and

    Threats. 8n which Strength and Beaknesses are related with internalenironment of the organiFation and Opportunities and Threats arerelated with e'ternal enironment of the organiFation.$"O "-OT Analysis:

    1. S(ren,(h):

    arket Share of C/+ is one of the main strength of PSO.

    -ompany reputation in the industrial sectors adds the

    strengths for PSO. Product Juality is also strength especially in industrial

    sector. Serice Juality like plastic cards and nonfuel actiities adds

    the alue. $inancial Sta(ility with strong reseres" paidup capital adds

    the trust of stakeholders. %elations with Hoernment one of the key strength of PSO

    in order to get legal protections.

    2. 5eakne))e): )ost A ?issatised customers are ma!or weakness of PSO as

    they are causing the perception of in eKcient PSO. Old retail outlets are ma!or weakness for PSO as they are

    not enough capa(le to compete the Shell" -alte' or Totaloutlets.

    ;ntrained staG at outlets is causing ineKcient serices.

    Luality assurance is not so eGectie to (uild the image of

    MLuality A LuantityN.

    3. O**or(uni(ie): 0fghanistan:s arket is the (iggest opportunity for O-s in

    Pakistan.

    1C

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    ?eregularities of Oil industry in Pakistan add the

    opportunity to ll the deciency in few sectors ofpetrochemicals markets.

    'port Opportunities of

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    TABLE OF CONTENTS

    TOPIC PAGE No:

    CALTEX

    8ntroduction ........................................................................1&

    >istory ................................................................................1&

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    2/

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    21

    %ate i Ta"er

    %ate i um8

    %ate i %om8a"y

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    INTRODUCTION

    Ca(ehas operated in the su(continent since 1&3* and

    esta(lished its su(sidiary Ca(e Oi 7Paki)(an8 Limi(e9 7COPL8in

    1&4C. 0part from the main oil storage facility at =arachi" -OP) has 13

    ?epots throughout the country.

    COPL)%etail network consists of oer ,// outlets located in all

    >eadJuarter towns and most strategic locations. COPLalso has a?istri(utors network which caters to the demands of the 8ndustrial as

    well as the 0gricultural sector. 8t has recently installed their rst -EH

    facility at the -ompany managed retail outlet at 8slama(ad.

    COPLis the only Oil arketing -ompany which operates its own

    tank truck eet in ma!or cities of the country. This arrangement

    guarantees not only supply relia(ility (ut meets the customer

    reJuirements of Juality and Juantity of product.

    HI"TO/0

    -heron Pakistan )imited 6formerly known as -alte' Oil Pakistan

    )imited7 is a part of -heron -orporation 6earlier known as

    -heronTe'aco -orporation7" a leader in the glo(al integrated energy

    (usiness. -heron is the fthlargest integrated energy company in the

    world. >eadJuartered in San %amon" -alifornia" and conducting

    (usiness in appro'imately 1*/ countries" this highly competitie

    corporation is engaged in eery aspect of the oil and natural gas

    industry" including e'ploration and productionD rening" marketing and

    transportationD chemicals manufacturing and salesD and powergeneration. Bith a dierse and highly skilled glo(al work force of more

    than ,&"/// employees" -heron and its people take great pride in a

    commitment to community partnerships" social responsi(ility and

    enironmental e'cellence. -heron Pakistan )imited has operated in

    the su(continent since 1&3* and apart from the main oil storage

    facility at =arachi" has 1/ ?epots throughout the country" which

    includes three inland terminals in %awalpindi" achike and Shikarpur.

    The companys %etail network consists of ,&* outlets located

    throughout the country as well as a wide spread distri(utor networkcatering to the demands of the 8ndustrial" as well as the 0gricultural

    sectors. -heron installed its rst -EH facility at its -ompany managed

    retail outlet at 8slama(ad. Su(seJuently" more -EH facilities hae (een

    added to the network in =arachi and )ahore increasing the num(er of

    -EH refueling facilities to nationwide. 8n addition" -heron has also

    esta(lished three -EH conersion kit centers.

    -alte' (egan in 1&3 as the -alifornia Te'as Oil -ompany" a !oint

    enture (etween the Te'as -ompany 6later namedTe'aco7

    and Standard Oilof -alifornia 6later named -heron -orp.7 to market oil

    from newly gained concessions in Saudi 0ra(ia. 8t was renamed -alte'

    Petroleum -orp. in 1&*. 60s an interesting side note9 in the 5incent

    22

    https://en.wikipedia.org/wiki/Texacohttps://en.wikipedia.org/wiki/Standard_Oilhttps://en.wikipedia.org/wiki/Chevron_Corporationhttps://en.wikipedia.org/wiki/Saudi_Arabiahttps://en.wikipedia.org/wiki/Texacohttps://en.wikipedia.org/wiki/Standard_Oilhttps://en.wikipedia.org/wiki/Chevron_Corporationhttps://en.wikipedia.org/wiki/Saudi_Arabia
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    Pricemoie :The )ast an on arth: released in 1&4he gets his gas

    from a -alte' tanker.7. The two parent companies merged in 2//1 to

    form -heronTe'aco 6renamed -heron in 2//,7 and -alte' remains

    one of its ma!or international (rand names

    -alte' is a petroleum (rand name of -heron -orporation used in

    more than / countries in the 0siaPacic region" the iddle ast and

    Southern 0frica. -alte' (egan in 1&3 as the -alifornia Te'as Oil-ompany" a !oint 5enture (etween Te'as -ompany 6later named

    Te'aco7 and Standard Oil of -alifornia 6later named -heron -orp7 to

    market oil from newly concessions in Saudi 0ra(ia.

    Board of Directors:

    Mr. Faroo" Rahma(uah # Chairman

    Mr. A(a' !u)ain Mana,in, Dire&(or $ CEO

    Mr. Mum(a; !a)an

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    To continually inest in infrastructure for a safer" (righter" cleaner

    and more conenient enironment for our customers and the

    enironment in which we operate

    To inest in the astern -ape economy and support local suppliers

    To support carefully selected local initiaties and organiFations

    that help to (uild future leaders through education and sport.

    Values:

    Be are committed to delier sustaina(le e'cellence in (usiness

    performance (y focusing on the following9

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    $ie +*art:

    2,

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    BALAN+E "HEET

    For the year ended 2015

    2

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    BA/ +HA/T:

    S>))

    0ssets

    )ia(ilities

    Owners Juity

    / 1/////// 2/////// 3/////// 4///////

    +ALTE2 "-OT Analysis:

    1. S(ren,(h): igh growth rate

    Skilled workforce

    >igh prota(ility and reenue.

    2. 5eakne))e):

    >igh loan rates are possi(le

    $uture prota(ility

    -osts

    -ompetitie market.

    3. O**or(uni(ie):

    Eew acJuisitions

    Hrowing economy

    Eew markets

    8ncome leel is at a constant increase

    Hrowing demand

    Eew products and serices.

    4. Threa():

    Hlo(al economy

    Hrowing competition and lower prota(ility

    $inancial capacity

    Hoernment regulations

    'ternal (usiness risks

    ;ne'pected pro(lems.

    2C

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    icia )ebite *i":

    htt8:>>???.cate.com.au>$bout3>a#e>deaut.a8

    =itory *i":

    htt8:>>???.cate.com.au>$bout3>a#e>ur=itory.a8

    $ddre:

    %$*T+ I* ($&IST$'! *T,.

    4st Floor State +i#e Bld"$C44 A'dullah Haroon Doad% ;arachi

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    TABLE OF CONTENTS

    TOPIC PAGE No:

    SHELL

    8ntroduction ........................................................................2*

    >istory ................................................................................2*

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    3/

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    31

    She i Ta"er

    She i um8

    She i %om8a"y

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    INTRODUCTION

    Shell Pakistan )imited 6SP)7 is a su(sidiary of %oyal ?utch

    Shell and has (een in South 0sia for oer 1// years. Shells agship

    (usiness in Pakistan is the downstream retail marketing company" Shell

    Pakistan )imited" which has interests in downstream (usinesses

    including retail" lu(ricants and aiation.

    Shell Pakistan has a primary listing on =arachi Stock 'change. 8tis also listed on )ahore and 8slama(ad Stock 'change.

    HI"TO/0

    %oyal ?utch Petroleum -ompany spent almost 12 years e'ploring

    oil and getting production under way (efore (eing registered as an

    enterprise in 1*&/. 8n $e(ruary 1*&2 these eGorts were rewarded (y

    crude oil owing from the companys wells in the north Sumatran

    !ungles. The remote location of these wells reJuired %oyal ?utch

    Petroleum to emerge as an integrated oil company from wellhead to

    consumer" e'porting its products around 0sia. To do this" %oyal ?utch

    Petroleum reached an agreement with merchant trading company

    Samuel A -o to operate the 0sian arm of their transportation (usiness.

    The eet formed an integral part of Shells entrance into 0sian oil

    market (y shipping kerosene in (ulk from %ussia ia the SueF -anal. 8n

    1*&C" the enture was incorporated as Shell Transport and Trading

    -ompany. 8n 1&/C %oyal ?utch Petroleum -ompany merged with Shell

    Transport and Trading -ompany. Though the two companies originatedfrom diGerent positions %oyal ?utch as an upstream producer and

    rener" and Shell Transport a midstream transporter and wholesaler of

    oil (ecause (oth companies were focused on 0sian markets" they

    were a(le to com(ine their marketing operations in 0sia to form a !oint

    enture called 0siatic Petroleum.

    Shell Pakistan )td. is a pu(lic sector company primarily engaged

    in oil and lu(ricants marketing. ;ntil arch 1&&3" Shell operated in

    Pakistan as Pakistan

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    Farrokh < Ca*(ain Mana,in, Dire&(or

    $ CEO

    Raha( !u))ain# Dire&(or

    ISI':

    To (e the most competitie and innoatie ?ownstream Oil

    arketing -ompany

    MISSI':

    To continuously delier shareholder alue (y9

    anufacturing and supplying oil products and serices that satisfy

    the needs of our customers

    -onstantly achieing operational e'cellence

    -onducting our (usiness in a safe" enironmentally sustaina(le

    and economically optimum manner

    mploying a dierse" innoatie and resultsoriented team

    motiated to delier e'cellence

    5alues9

    Be are committed to delier sustaina(le e'cellence in (usiness

    performance (y focusing on the following9

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    PROFIT AND L OSS ACCOUNTFor the year ended 5748

    Pie Char(:

    34

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    BALANCE S!EET

    For the year ended 5748

    3,

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    Bar Char(:

    S>))

    0ssets

    )ia(ilities

    Owners Juity

    / 1/////// 2/////// 3/////// 4///////

    Char( Ti(e

    S!ELL S5OT Ana/)i)

    1. S(ren,(h):

    The managers regard their su( ordinates.

    ain focus of the organiFation to increase their customers.

    anagers are participatie approach.

    Theirs employees are highly motiated.

    They hire local employees.

    o(ile training units keep the staG uptodate.

    2. 5eakne))e):

    Oer statement of oil reseres controersy

    0m(iguous corporate communications aGected marketing

    >uman %ights and enironmental issues degraded image

    They are not oGering any package to their regular

    customers.

    They are not oGering any (onus package scheme.

    Shell has eight regional retail managers. They are

    insuKcient to handle the pro(lems.

    They hae no proper shades and sitting arrangement at the

    lling stations.

    There is no proper drainage system at lling station.

    3. O**or(uni(ie):

    0fghanistan:s arket is the (iggest opportunity for O-s in

    Pakistan.

    ?eregularities of Oil industry in Pakistan add the

    opportunity to ll the deciency in few sectors ofpetrochemicals markets.

    3

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    'port Opportunities of

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    4. Threa():

    Shell is an international company so it should

    introduce packages.

    -ompany has an opportunity to gie special packages to its

    employees.

    -ompany has an opportunity to install more -EH as well as

    petrol pumps in rural areas of Pakistan. 0cJuisitions (y (uying out competition

    8ncreasing demand for fuel.

    icia )ebite *i":

    http9::$shell$com:a'out*us$html

    =itory *i":

    htt8:>>???.he.com>about?ho

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    %M$5IS': (S/ %$*T+/ S=+**!

    S %$*T+ S=+**

    TT$* $SS+TS @41@072@@ A12A@4 @6776A

    TT$* *I$BI*ITI+S 2A067617@ 2A9A94@ @27@700

    TT$* )'+5 +C3IT 2@10296 2A@2A91 A9A06A

    %hart i#ure:

    PSO -0)TQ S>))/

    ,///////

    1////////

    1,///////

    2////////

    2,///////

    3////////

    3,///////

    4////////

    roit o the year:

    5IT T=+ +$5 SITI'

    3&

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    S 69@6@64 1t

    %$*T+ 1A01A6 2"d

    S=+** (10671@@! @rd

    PSO

    -0)TQ

    S>))

    Pro+( O (he /ear

    4/

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    Con&u)ion:

    PSO has a market share of 2,+ in -EH industry in 2/1,.8t

    has shown growth of 1,+ in 2/14 against industry growth of

    11+ as compared to 2/14.

    Pakistan State Oil" is gaining its market share" sales as well as the

    oerall alue of the company.

    Pakistan State Oil needs to '" are the current ratio and they needalso to focus on less credit sales" as their pay(ack time is high"

    (ut cash sales should also" (e focused due to the factor of seeing

    conerting sales into cash.

    0nd less credit sales can (oost their alue of conerting sales into

    cash.

    oreoer" the Hross prot needs to ' as their pay(ack period is

    so long" which makes them do credit sales" and credit sales are

    making gross prot low.