introduction of free consulting support and case...

Introduction of Free Consulting

Support and Case Studies Shohei Mabuchi

Manager

Accenture Strategy, Accenture Japan Ltd.

Copyright © 2014 Accenture. All rights reserved. 2

1. About Accenture

2. Overview of support for investment in

the Special Zone for Asian Headquarters

3. Case example of free consulting service

4. Support requirements

Agenda


1. About Accenture


Introduction of Accenture “Invest Tokyo” Team

Contact companies: >2,500

Support companies: >50

Longest engagement in FDI in Japan

Team members engaged in FDI PJT: >100


2. Overview of support for

investment in the Special Zone for

Asian Headquarters


Overview of support from Accenture

Market Research & Analysis

• Market entry / expansion strategy

formulation by industry specialists

• Scenario planning for R&D / RHQ

activities

• Internal explanatory support for

investment approval acquisition

• High-growth market segments

identification based on your

specific needs

• Partnership / competitive

landscape

• Site location selection

Business Partner Identification

• Potential partner identification /

listing

• Communication / meeting

arrangements with key companies

and organizations

Business Case Creation / Cost Simulation

• Research on available incentives

based on the site type and

location, identifying optimal

incentive utilization of combination

of several incentives, etc.

We provide tailor-made services for each company


3. Case example of free consulting

service


• Company-specific and focused support

Identify key decision factors for entry

Use primary sources

Provide support free of charge

Accenture’s Support


• Market size assessment

• Market growth projection

• Key market players assessment

Market Research & Analysis


Example: Market size assessment

Number of

potential

product

users:

325,000

persons

Target market scale calculation method

No. of potential

product users

(needs A) :

102,000

persons

Percentage

of each

segment of

users with

needs A

Percentage

of potential

product

users in

each

segment

×

No. of persons with needs A

No. of

persons who

come across

an event

(cause of A)

Percentage

of persons

who will

have the

needs

× ×

No. of potential

product users

(needs B):

223,000

persons

× ×

Percentage

of each

segment of

users with

needs B

Percentage

of potential

product

users in

each

segment

No. of persons with needs B

* Above figures and information are hypothetical for use as an example.

No. of

persons who

come across

an event

(cause of B)

Percentage

of persons

who will

have the

needs

×


Example: Market growth projection

×

No change

from the

estimate as

of 2015

, XX% increase in

event at each stage every 3 yrs

% of coming

across event

Y by stage

No. of new

persons in

country X

Upward

trend

% of

persons by

segment

Upward

trend

from the

estimate

as of 2015

×

Base

Scenario

Positive

Scenario

Calculation method

Change in the no. of new persons who

will have needs (Unit: Persons/Year)

59,387 64,515

68,498

79,540

2015 - 2017 2018 - 2020

Base Scenario

Positive Scenario



Example: Key market players assessment

Player A

Player B

Actions

• Communications by

patients

• Group of player B

collaborates to assist with

the expense growing

• Increase in player A

• Promoting the spread of

service X

• Enhance equipment

Issues

• Player A bears a certain cost to

provide service X to customers

• Initial expenses and periodic

replacement costs occur

• Need to access player A for supply

• Large number of players who have

not mastered skills for service X

• Safety concerns not being dispelled

• Service Y is central in the guidance of

the major groups of customers.

• Customer groups accepting

more service Y

Expense

Expense

Time / effort

Skill

Safety

Customer

groups



• Comprehensive potential partners

identification

Based on your specific requirements

Our large domestic network

• Customized steps to create synergy

Business Partner Identification


Potential Partnership Areas by Process Business Domain Component Distribution Product & System

Manufacturing Segment 2

A

D

C

E


Distributor Segment 2

B Manufacturing

Segment 5

Retailing Segment 1



Vendor Segment 1

Vendor Segment 2



Example: Comprehensive potential partners identification



Example: Customized steps to create synergy Details

• Evaluate the possibility of co-development, and discuss on

the potential business scheme, including target products,

overall schedule, roles and responsibilities, and licensing fee

• Agree on the basic business/co-development scheme (i.e.

Form NDA agreement / Memorandum of Understanding)

• Prepare and negotiate on co-development (i.e. Licensing-out)

• Contact and consult with law firms

• Agree on legal terms for a project and set-up a project

• Define specific requirements and # of personnel to be hired

• Define hiring method and schedule

• Contact and consult with search firms

• Identify and interview candidates

• Process employment contract

Steps

Discuss business/co-development

scheme

Form basic agreement

Formalize partnership and set-up a project

Specify

requirements for personnel

Recruit personnel

Formalize

partnership

Set-up

Development

Site Operation

STEP(3)

STEP(4)

STEP(5)

STEP(1)

STEP(2)


• Comprehensive cost reduction

assessment

• Financial performance optimization

Business Case Creation / Cost Simulation


Example: Comprehensive cost reduction assessment

Background

Head office and

warehouse rental

contract expires at

end of March 2015

•Need to decide to

extend contract or

move out by end

of January 2015

PLAN

A

PLAN

B1

PLAN

B2

PLAN

B3

Reduce Head Office

Rental Cost

PLAN

B

Reduce

Logistics

Costs

Move Warehouse Location

Outsource Warehouse Operations and Transportation

Store

Infrequently

use Equipment

Offsite

@Outside

Special Zone

@New location

in Special Zone

@Outside

Special Zone

@New location

in Special Zone

4 Plans for Reducing Operational Costs

100% Adopting 3PL

Adopting 3PL



Example: Financial performance optimization

Qualitative Effect

• Staff can focus on

operations other than

warehouse operation and

transportation to increase

productivity

• -

• New location is more

convenient for commute

Quantitative (Cost) Effect per year

@New location in Special Zone

$750K $600K -$150K

PLAN

B1

$750K $680K -$70K

PLAN

B2

$630K $530K -$100K

100%

PLAN

B3

Cost reduction After Relocation Current Location

Cost reduction Adopting 3PL Without 3PL

Cost reduction Adopting 3PL Without 3PL



4. Support requirements


Support requirements

High Value-added Site （RHQ, R&D）

Semi high Value-added Site （Sales office,

production site, etc.）

Typ

es o

f Op

era

tion

The companies with

operations in Japan

The companies without

operations in Japan

Applicable Applicable

Applicable Not Applicable


Inquiries

Accenture Japan Ltd

Tokyo Metropolitan Government FDI Project

（E-mail） [email protected]

（Home Page） accenture.com

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