introducing opentv 2016
TRANSCRIPT
Presented by Alternativ Xchange Ltd.
Welcome to OpenTV
Nigeria’s 1st National Digital Signage Network
Introduction
OpenTV - Nigeria’s 1st national digital signage network. The
OpenTV network comprises of large-format, high-definition LED TV
screens located at carefully selected
high-traffic bars, lounges,
hotels, clubs, restaurants and coffee shops,
event centers, malls and
resorts across Nigeria,
All delivering premium multimedia content executed to world-class
standards.
Introduction
OpenTV content, which is designed to appeal to an aspirational
high-value audience, forms the perfect platform to showcase a
brand like yours at its best.
One major strength of the OpenTV network is our capacity to
update content remotely, 24-hours a day and in real-time.
Combined with our robust backend and content management
system, this makes it simple for us to also run unique, location-
customized promotions and events for your brand.
For instance, OpenTV provides powerful social media integration to
help promote your social media networks and related hashtags.
Click here: https://vimeo.com/180005208 to view a short OpenTV demo
Click here: https://vimeo.com/180005208 to view a short OpenTV demo
OpenTV Network - Screens
The OpenTV network is presently operational at 2 locations with 6
screens in both Lagos and Abuja, with 13 more to go live by end of
Q4, 2016.
Sealed:
1. Maison Fahrenheit,
VI
2. Sky Lounge, Abuja
3. Traffic Bar &
Lounge, Abuja
4. Rhapsody, VI
5. Rhapsody, Ikeja
6. Sky Restaurant &
Lounge, Eko Hotel,
VI
Closing within 30days :
1. Eko Hotels & Suites, VI
2. Southern Sun
, Ikoyi
3. Shaunz Lounge, VI
4. Shades Lounge, VI
5. Zen bar,VI
6. Terra Kulture, VI
7. Soul Lounge, LEKKI
8. Federal Palace Hotel, VI
9. Troy Lounge, VI
10. Bungallows Restaurant,
Closing within 30days:
11. DELI Restaurant, VI
12. Double 4 Restaurant,
LEKKI
13. Quilox Nite Club
Maison Fahrenheit, VI
Sky Lounge, Abuja
OpenTV Network – Screen Rollout
With your partnership, OpenTV will grow to 30 screens nationwide
by January 2017, and 100 screens by Q4 2017.
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Broadcast Breakdown
The OpenTV network operates a minimum of 8 hours a day, 6 days a
week. 4 weeks comprise a month.
Maximum number of brands per screen
To ensure high frequency and recall for your brand, the maximum
limit for individual brands per screen is set at 8. This means we do
not allow more than 8 different brands to advertise on any one
screen.
Production Material Length and Frequency
Ad space is available for purchase on the OpenTV network in 30sec
blocks, each of which is guaranteed to run at least once every
15mins.
Broadcast Breakdown - Frequency
Ad frequency – Hourly
Each 30sec advert is guaranteed to run a minimum of 4 times an hour
Ad frequency – Daily
Each 30sec advert is guaranteed to run a minimum of 32 times a day
Ad frequency – Weekly
Each 30sec advert is guaranteed to run a minimum of 192 times a week
Ad frequency – Monthly
Each 30sec advert is guaranteed to run a minimum of 768 times a
month
FREQUENCY DURATION RATE (N)
Monthly 768 30secs N300,000
Weekly 192 30secs N140,000
Daily 32 30secs N30,000
Terms & Conditions
Minimum booking per client is two (2) screens per quarter for the month
Materials lesser or higher than 30secs will be pro-rata basis
Expansion will be driven by clients demand
Costs
Thank you for considering our proposal. We look
forward to partnering with you.